Guangdong Shoes And Boots Exports Increased By 20% In The First Half Of The Year

Since the EU formally imposed a 16.5% anti-dumping duty on China's leather shoes on October 7 last year, the export of footwear industry has been clouded. However, the export enterprises of shoes and boots withstood the pressure, and the export volume still achieved growth. According to the latest statistics of Dongguan customs, in the first half of this year, Guangdong exported 1.94 billion pairs of shoes and boots, an increase of 24.1% over the same period of last year (the same below), an increase of 18.9 percentage points, and a value of 4.54 billion US dollars, an increase of 16.9%. For this increase, Africa, ASEAN and other emerging markets have contributed a lot. However, in the first half of the year, the average export price decreased by 8%, reflecting the low grade and low added value of Guangdong's export shoes. the province exported 1.94 billion pairs of shoes and boots according to the introduction, in the first half of this year, Guangdong exported 1.94 billion pairs of shoes and boots, an increase of 24.1% over the same period of last year (the same below), an increase of 18.9 percentage points, and a value of 4.54 billion US dollars, an increase of 16.9%. Among them, 1.17 billion pairs of shoes and boots were exported by general trade, an increase of 45.6%, and 620 million pairs of shoes and boots were exported by processing trade, an increase of 1.4%, accounting for 32%. Among the footwear export enterprises, private enterprises continued to take the lead, exporting 950 million pairs of shoes and boots, an increase of 45.4%, accounting for 49% of the total export volume; the export of foreign-invested enterprises reached 600 million pairs, an increase of 11%, accounting for 30.9%; and the export of state-owned enterprises was 240 million pairs, a decrease of 7.8%. although the export of shoes and boots is still mainly sold to the United States and the European Union, it has a strong growth in Africa and ASEAN. Among them, 600 million pairs of shoes and boots were exported to the United States, a slight increase of 0.8%, accounting for 30.9% of the total exports. 190 million pairs of shoes and boots were exported to the EU, an increase of 29.3%. However, exports to Africa doubled over the same period last year, and exports to ASEAN also increased by more than half. Since the EU formally imposed a 16.5% anti-dumping duty on China's leather shoes on October 7 last year, the export enterprises of shoes and boots have been under great pressure, but the export volume still increased in the first half of the year. Customs analysts believe that this shows that the effect of vigorously expanding emerging markets has been obvious in recent years. In recent years, in addition to cultivating traditional markets, Guangdong shoe enterprises are also committed to developing emerging markets such as Africa and ASEAN, and their market share is increasing day by day. Although the proportion of total exports to Africa and ASEAN in the last half year is not high, the trade growth is far above the average level. Emerging markets are playing an increasingly important role in the foreign trade of Guangdong shoes and boots. In addition, the duty rebate rate for footwear will be adjusted from 13% to 11% from January this year. In the first half of this year, the export tax rebate policy of the majority of enterprises has been adjusted ahead of schedule due to the expected adjustment of export tax rebate policy. the added value of export shoes and boots is still low while the export volume is growing, another situation that can not be ignored is that the average price of export shoes and boots has decreased slightly. Statistics show that the average export price of shoes and boots in the first half of the year was $2.3/pair, down 8% from $2.5/pair in the same period last year. Customs analysts believe that the low average price reflects that the low grade and low added value of Guangdong's export shoes has not improved, which has become a hidden worry behind the steady growth of shoes and boots exports. Customs analysts said that in the future, exports to the two high-end markets, the United States and the European Union, will face the pressure of environmental protection barriers, which is also a problem that Guangdong's shoe industry must consider. In the first half of this year, the two high-end markets accounted for 40.7% of the total, contributing 64.8% of the total export value to Guangdong shoes and boots. However, in recent years, the environmental protection threshold for imported shoes and boots has been raised day by day in the United States and Europe. The EU has fully implemented the "reach" directive to control hazardous chemicals from the production source. Export shoe enterprises are faced with environmental protection technical barriers which are more difficult to resist than simple tariff barriers. Therefore, adjusting the product structure and changing the growth mode is the sustainable development road of the majority of shoe enterprises.