Chinese Overseas Luxury Brands, The Most Favorite Is Paris.

One Chinese calculation is fantastic. It sells RMB 10 thousand in China.

Here in 2010, Chinese customers who bought nearly 200 million won (about 1 million 200 thousand yuan) merchandise came here again, the Chinese customer bought leather bags this time.

The Chinese are becoming the new overseas market hawker after the Japanese and Koreans. This phenomenon is based on the rise of the Chinese income level, the convenience of outbound tourism, the appreciation of the renminbi, and the price of imported goods in the mainland of China, which is 20% to 50% higher than that of the overseas countries, as well as the "gift giving" culture of China. Some people even have explored the special psychology of Asian chasing famous brands.

The legend of Chinese people buying goods abroad has also been very miraculous. What is the sweep of the mountains and rivers?

Overseas shopping "treatment" improved

Some of the most expensive European famous brands are often the preferred targets for cargo owners, such as Louis Weedon (LV).

Liu Xiaojie, who works at LV store in Paris, said: "before, a passport restricted two bags, but the sales situation was very good. Usually the store just arrived in the morning and sold out in the afternoon.

From the end of last year, LV has issued a new rule that a passport can only buy one bag.

According to statistics, the turnover of 55% of Paris's old lord's department store came from tourists, especially the consumption of Asian tourists. The turnover of Paris spring department store was 40% from tourists, and more than 1/3 of tourists came from China.

There is a very curious Chinese calculation. LV, which sells 10 thousand yuan in China, costs 6000 yuan and earns 4000 yuan.

This is the renminbi.

There is also symbolic capital, with a wrist bag carrying a value of 10 thousand, which is a prominent handbag business card, which automatically introduces you to be a middle class and successful person.

Apart from price differences, quality assurance is also an important reason why Chinese people go abroad to sweep goods.

Take the United States as an example, the nutrition and health care products there are very popular among Chinese people.

Such as fish oil, bone collagen, vitamins and so on.

Before Japan's nuclear leakage accident, another key point for China to sweep goods in Japan was food, especially infant food.

In addition, the "treatment" of Chinese tourists shopping overseas is also increasing.

For example, the LV shop in Paris, France, is the most basic standard configuration with Chinese shopping guide.

Almost every household has a Chinese shopping guide in the Ming Dong commercial area, which is located in the Korean cosmetics shop.

In order to facilitate the settlement, all the big shopping malls and supermarkets in South Korea have installed the bank card payment card system.

In order to attract Chinese customers, Paris's Lafayette department store has hired Chinese shopping guides at perfume counters, skin care products, clothing, bags and other counters, and can also use Chinese UnionPay card to consume credit cards.

The favorite of Chinese tourists

Paris is the first choice for cargo buyers.

On the most famous Champs Elysees street in Paris, boutiques are lined up, and customers are constantly streaming.

There is a long queue at the door of the LV store, and customers will be in batches.

Queuing people are known at the moment, mostly Asian tourists.

The camera turns to the old Buddha's department store on Osman street in Paris.

Many Chinese tourists who travel in France have the experience of shopping here.

"Buddha" was built in 1893, operates more than 1500 brands, men and women clothing, shoes, hats, watches, hand ornaments......

Have everything that one expects to find.

At the other end of the mall are small bars, coffee bars, fast food restaurants and tax refund services.

The centenary store of Spring Department Store (Printemps), located on Haussmann street in Paris, is a place with the same name as "old Buddha". This is not only a classic scene of Paris street corner, but also a benchmark for fashion industry. It mainly deals with high-end luxury goods and clothing.

Italy, another country with equal emphasis on romance and art in Europe, is also a gathering place of major brands.

In Rome, just like a foreigner going to Beijing to sweep the goods and go to Wangfujing street, Parco Leonardo, a famous shopping mall in Rome, has more than 200 stores. It is one of the largest shopping centers in Europe.

Another famous place to sweep goods in Rome is the Spanish Square. A boutique and a boutique store appear in the form of shopping street, which is enough to let the goods sweep away.

Milan, Italy is also the world's top fashion store.

Near Church of Duomo, the "golden four corners" surrounded by Via Monte Napoleone, Via S. Andrea, Via S. Andrea (Napoleon della Spiga) and Boggs Piso (Borgospesso) are sacred sites of fashion believers around the world.

And there are many fragmentary shops near the "golden four corners", which are enough to make fashion people heartbeat.

The world's most famous clothing or jewelry brands also have stores in Hongkong.

There are more than 700 shops in Harbour City opposite the Star Ferry Pier in Tsim Sha Tsui, Kowloon, including the flagship store of the famous brand GUCCI Gucci and LV.

The contents include cosmetics, clothing and leather goods, and snack restaurants all over the world.

Harbour City is very large, so it is better for the goods sellers to list the brands that they want to buy, and then save time.

In addition, Hongkong Times Square is also one of the famous goods sweeping places. It is located near Tongluowan, Hongkong business district. It is one of the largest shopping centers in Hongkong.

In addition, Tokyo, Japan is also an important spot for sweeps. However, Tokyo is generally a place for high-end electrical enthusiasts and Japanese cosmetics fans to sweep goods.

Korean cosmetics also attract many young people's attention.