The Pformation Trend Of Sweater Industry In Upgrading Is Irreversible.

After more than 20 years of rapid development of the sweater industry, there are some new situations and new changes in the market. The trend of industrial pformation is irreversible. Only by upgrading can it be more suitable for market development.

Like other industries, labor shortage, rising prices of raw materials and increased sales cost.

Transformation is imminent.

Raw material prices from Crazy cotton, to this year's wool soaring, prices have been in high, and stand up, and the silk, acrylic fiber and other wool materials have different degrees of rise, wool processing fees are also in the market, not back.

Zhejiang Shuang he knitting company has been engaged in sweater manufacturing for more than 20 years, has been committed to the production of foreign trade orders, fine workmanship, well-trained workers, advanced equipment, has the German original STALL computerized flat knitting machine and all self computer circular machine, with strong strength and good reputation, it is a high quality sweater manufacturer.

In recent years, the pressure of business has gradually increased. Ni Huican, general manager of the company, said with emotion, from a small factory to a famous local company and an important foreign exchange enterprise, it has been brilliant. Leaders from all levels of government visited and inspected it.

At present, there are dozens of retired workers. Recently, the pressure of various costs has caused him many ideas, considering whether to enter or retreat or hesitate.

Shaoxing, Zhejiang, has developed economically, and its labor cost is higher than that of the mainland. It is much higher than that of the West and the north. Now the average wage is around three thousand yuan.

Good direction for pformation

The author thinks that in order to adapt to the changes of the market environment, enterprises in the sweater industry chain can refer to the following pformation directions:

The first is refinement.

Quality improvement must be meticulous and meticulous.

Low cost and crude manufacturing make the market less and less viable.

For example, the yarn strands and the length of wool yarns in wool textile enterprises should be unified. After dyeing, the weight of the beaten packages should be kept consistent, so that the customers can feel the exquisite service from the nuances.

At present, only high-quality enterprises can achieve this level, and high-quality enterprises are more suitable for producing high value-added products.

Secondly, diversification and individuation.

With the progress of society and the diversification of people's minds, people's needs are gradually diversified. In order to fully meet people's needs, market segmentation will go deeper.

This new market demand is reflected in the sweater industry, which is characterized by a wide variety of sweater fabrics and a variety of combinations of fiber components.

Once again, branding.

Brand quality, brand benefit, brand driving industry development.

Jinjiang is the capital of China's brand, and the clothing brand has driven the rapid development of the local OEM enterprises. Many large knitting enterprises such as Wan Jia Mei knitting company have been derived.

At present, brand awareness is getting deeper and deeper into the sweater industry. Wool textile materials also focus on name and brand, such as wool yarn of Desheng, new Australian wool yarn, Zhong Ding wool yarn, Ordos cashmere, red leaf Yuntai, cashmere and so on. Sweater brand pays more attention to producing areas, such as Shanghai Heng Yuan Xiang sweater, Zhejiang cashmere pearl cardigan, Ordos sweater, Xinjiang Tibetan velvet, etc., are all very popular with consumers.

Finally, we need to increase the added value of products.

The sweater enterprises can increase the added value of products by developing R & D, improving the technological content of products, improving service level, increasing process fineness and enhancing brand awareness, so as to enhance the company's strength.

Tongxiang ou Kaman Garments Co., Ltd. is a sweater manufacturer affiliated to Zhongshan Xia Hu Shijia company. At the beginning, it focused on R & D, and the annual R & D team was around twenty people. The company inherited the management concept of its parent company and combined with Tongxiang's local development thought, and won the trust of many famous Brand Company in China.

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Caution in pformation

In the process of the pformation of sweater industry, the author thinks that we should pay attention to the following problems:

First of all, face up to the combination of production capacity and market demand, take the road of sustainable development, focus on the style of customers' needs, form their own business characteristics, and then become their own business advantages.

And follow the laws of the market, try to reduce product backlog, reduce blind production, integrate resources, and concentrate on the pformation of enterprises.

According to the characteristics of customer demand, Kaman Corporation, the European sweater enterprise this year, accurately adjusted the direction of products, positioned the products, chose 48 branches of colored spun yarn, including 50% wool fabrics, made high-end products, and made OEM for two or three famous brands in China.

In the peak season, we reduce the stock of raw materials, reduce the pressure of many varieties of production, ensure the delivery date, win the reputation of customers, and enable enterprises to embark on the road of sustainable development.

The second is to integrate industrial resources.

There are many processes in sweater production, not every enterprise can achieve the best results. Only the enterprises in the sweater industry chain cooperate accurately, can we combine the economic benefits and quality of sweater production.

If there are various knitted materials in the market, such as worsted, woolen, semi worsted and cotton spinning, sweater manufacturers choose their raw materials according to the characteristics of their own brands. For example, they are mainly cotton and nitrile fabrics. They have good resistance to pilling, wear softness, softness, and low price. Young people are more acceptable.

The last is scientific management, and keep firmly in mind the scientific concept of development.

Technology leads fashion, making high-grade and exquisite patterns on the sweater is more and more inseparable from computerized flat knitting machines. The use of computerized flat knitting machines also saves labor and reduces labor costs, which is worthy of promotion by enterprises.

At present, the scientific management of enterprises is also very important. We should adhere to the people-oriented behavior science, make good use of human resources, give full play to the enthusiasm and creativity of people, and use enterprise culture to condense talents.

In May 30th this year, nine Mu Wang Limited by Share Ltd was successfully listed on the Shanghai stock exchange, and its business has achieved brilliant results. "The herding animal is the world's master", the old staff who have worked for more than ten years in the company are everywhere, the turnover rate of employees is 1.5% annually, and the company is building an accurate cost accounting system, and the level of scientific management will go to a new height.

In the process of slow pformation, how to grasp the key points of upgrading and take the road of characteristic management is worth thinking about the operator of the sweater industry.