Competition Or Competition? Aggregate Business Circle Energy

Since its opening in 2007, the "Yi Ma Fashion Plaza" has been firmly established in the Liuhua clothing business circle. It has maintained a good operation and development momentum. Since last year, with the increasing price of raw materials, increasing the cost of labor and selling difficulties, Ma and many other clothing wholesale owners in the region have been under a lot of pressure.

But in

Competition or competition?

At the beginning of the one horse clothing Plaza, Liuhua clothing business circle has gathered such as white horse.

But He Weiqiang, the head of the one clothing Plaza, does not see this: "I do not think there is competition between the market and the market, but rather competition, which has created a well-known flower.

In the one horse clothing square, reporters also personally feel this harmony, learning and openness.

Chen Zhiming, the manager of the market, told reporters that he always convened together with the market leaders in the business circle to talk and talk about the way of market management and the future of the business circle, and through continuous and effective communication, he expressed his views and plans for the overall planning and development of Liuhua business circle.

This was never done before the horse entered.

Always think more about our customers.

Successful investment is not really successful. How to retain quality customers is the first consideration of many markets.

One horse clothing Plaza strives to create a first-class business environment, and always puts customers first. A staff member of one horse clothing Plaza tells us that he always says, "I don't want to ask for more. You can do one thing for your customers every day. There are 365 pieces in a year."

Use He Weiqiang's own words, "always think more about our customers.

The urgent matter of customers must be answered and solved in the shortest time.

"If our customers haven't done it, even if we want to take a half step, we will have guidance and reference for them."

It is in this way of thinking that one horse always spares no effort in providing innovative and quality value-added services to customers: implementing post settlement management fees, ensuring direct loans to banks, lending loans to customers, and establishing customer clubs.

The Costa costumes were the first batch to enter the one horse clothing square in 07 years, and Zhang Zi Ying's general manager witnessed the rapid development of the horse in four years.

Excellent geographical location, huge investment scale, perfect supporting facilities and good market atmosphere were the reasons why Zhang Chang chose to take root in one horse.

But now let him be more interested in "one horse has a very excellent professional management team, I am very relieved, follow the line," then Zhang said: "although the textile industry is not particularly good environment.

But I believe that on the big wheel of the horse, we will be able to make a smooth pition as long as we persist. This is also my experience in Liuhua business circle for more than 10 years.

Zheng Yuelong, general manager of Guangzhou Ming men (Ming men Yi Ge) Garments Co., Ltd., from Chaozhou, has been engaged in garment wholesale industry for over 20 years. "One horse clothing Plaza is the latest fashion city in Liuhua business circle. The facilities are first-rate," he admitted to reporters that he was attracted by the perfect facilities of one horse.

Seeking greater development in the future

From the individual market, besides hardware facilities, it is more important to create the "soft power" of the market merchants, so that the goods in the horse clothing Plaza will continuously improve in terms of style, fabric, design and technology, so that they can always run ahead of fashion.

For this reason, one horse Fashion Plaza held the "fashion collection" together with the Guangdong clothing and apparel industry association. In 2008, it held the first "one horse Cup" clothing buyer's contest. So far it has been the fourth session. At the same time, it will hold "fabric exhibition" and a series of training seats and so on. He Weiqiang thinks that compared with the help and support from the fund, the customer cares more about the cultivation and improvement of "soft power". The horse clothing Plaza is also very clear about this point, and hopes that through a series of competition, fashion week and related activities guidance, it can raise the sense of brand awareness of the merchants and improve their skill level, and also provide more professional talents for customers.

In addition, with the increasing share of e-commerce in commercial trade, the one horse clothing Plaza also set up an e-commerce department to take charge of this business.

Xia Lake Shijia (Guangzhou) Garments Co., Ltd. recently rented a new office on the 10 floor of the one horse Fashion Plaza, ready to expand its skills in e-commerce.

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Yi Ma also plans to carry out activities to invite foreign designers, providing a good opportunity for Guangdong and the national fashion designers to learn the elements of internationalization and Hong Kong, Macao and Taiwan.

At the same time, it will continue to cooperate with the Guangdong apparel and apparel industry association to set up more training courses for buyers, designers, shop assistants and so on, so as to train more excellent clothing professionals.

How to say that to customers, not only from the technical level, but also from the concept of innovation, to comprehensively enhance the gold content of the one horse clothing Plaza.