Whether Or Not Luxury Goods Should Be Reduced Depends On Whether Consumers Are Confused Or Not.

For weeks, about imports

The debate on whether or not luxury goods should be reduced is due to the confusion of people's ideological understanding.

International luxury goods (luxury) is defined as: "a consumer product that is unique, scarce and rare beyond the scope of people's survival and development needs."

There are two points to be stressed: first, luxury goods are not essential for life, and most people do not have much to do with life. Two, compared with similar commodities, the price of luxury goods is very high, and the price and value deviate from the value.

The Chinese have just had a little money. Should we concentrate our financial resources to solve the small cafeteria, the small table of the primary and middle school students in the poverty-stricken provinces and regions as much as possible, and whether the nutritious breakfast with a high standard is not high enough, or "not rich before luxury"? As the minority advocates, encourage and advocate the middle and upper income groups to afford luxuries and enjoy luxuries? Perhaps our social development and change are too fast, and nowadays China is really more democratic and tolerant.

However, we hope that this kind of democracy and tolerance will not at least affect the judgement of our basic values. While allowing some people to pursue "color" and fashion, we must also recognize the voices of those who bear the sense of social responsibility and national responsibility -- applause for them to bravely continue to sing the strong voice of advocating tradition, thrift and scientific development.

In order to expand domestic demand and drive consumption, it is necessary to reduce the import tax on luxury goods.

In addition to a few "OEM" products, imported luxury goods manufacturers are generally located outside the country, reducing import tax burden, on the one hand, increasing the profit margins of luxury goods manufacturers, helping exporters to expand their overseas (China) market, supporting and improving the employment of the country of origin of luxury goods; on the other hand, squeezing the production and marketing space of similar production enterprises in China, reducing the profits of domestic related enterprises, absorbing and compressing the original purchasing power of the society, affecting the survival and development of China's related commodity production enterprises, reducing labor related employment in the production and marketing of related products, and reducing the welfare of employees and members of the whole society.

In addition, after more than 30 years of reform and opening up, China's light industry, including luxury consumer goods, has not been the same as the production and processing level of the products. Many of them have taken the lead in the world.

Some people say that because of the high tax burden, China will squeeze a lot of luxury consumption into foreign countries, which is not necessarily a fact.

Just as foreigners travel to China, they will buy some Chinese names and special products before they leave. This is because the improvement of people's living standard, the continuous increase of purchasing power and the inevitable result of extension, as long as the proportion of the reasonable number of buyers is not big.

In addition, we should not listen to the views of domestic manufacturers concerned about the reduction or exemption of foreign luxury goods.

Reducing the tax burden and lowering the price of imported luxury goods is a beautiful lie.

The so-called "rich class" of luxury goods is designed to get a sign that is unique to show its unique status or status.

It is hard to imagine that when the entrance of all the shopping malls in the country are low priced imported OMEGA and Cartire watches, most of the people in the street are importing LV bags. When the college students' bags are packed with imported "Chanel" cosmetics, are the rich people really willing to compete with the new generation of these luxuries? Let alone the impact of our national spirit, social ethos and domestic related industries.

In addition, from the Da Vinci furniture incident, people can see that the rich people in China have an inherent psychological pricing of luxury goods - "only buy expensive, not buy the right". In order to satisfy the mentality of rich people in China and maintain the high quality of luxury goods, who can guarantee that foreign luxury goods manufacturers and domestic distributors will not fill the price space left by the government because of the reduction of import tax?

Maintaining a high tax burden on imported luxury goods is an important function of tax adjustment in income distribution.

The state fiscal and tax policies are the concrete embodiment of the government's will. The government has always been responsible and cautious about the adjustment of major economic policies that affect the interests of domestic enterprises and different social groups.

At present, in addition to personal income tax, there are not many kinds of taxes that can effectively regulate various types of taxpayers in the field of consumption.

In order not to increase the burden of the general taxpayer, we should maintain a higher tax burden on luxury goods without increasing the burden of new taxes, increase the cost of showing off the wealth of the rich, and focus the related tax revenue on the development of vulnerable groups and social undertakings, reflecting the national income distribution policy orientation and the idea of "all rich and poor" in tax administration.

Unfortunately, few people take the low tax burden on luxury goods in developed countries such as Europe and America as an example to prove that the luxuries tax burden in China is unreasonable.

However, to encourage consumption of luxury consumer goods by way of reducing the import tax on luxury goods will not only cause the consumption malformation caused by the comparison, but also increase the social rift, which is not conducive to reducing the gap between the rich and the poor and affecting the social stability.

However, too much suppression of luxury consumption is not in line with the current social and economic development and open background.

Therefore, on the issue of luxury tax, we should explore a scientific, rational tax management mode that accords with China's national conditions according to the reality of our country and the overall macroeconomic policy of our country.

Properly guide the consumption of imported luxury goods and properly solve the problem of luxury consumer market.

We do not shy away from some problems in the luxury market and taxation. It is also hard to tolerate that Chinese people spend a lot of money abroad to buy a large number of foreign brands, resulting in the long-term and massive loss of our national wealth.

While vigorously promoting scientific development, strengthening the sense of responsibility of the Chinese society, national and history, carrying forward the traditional moral concepts of "genuine, good and beautiful" of the Chinese nation, adhering to a reasonable tax policy orientation and advocating people's scientific and rational consumption, the state should increase the reform of the existing import duty free business system: improving Hainan Island's international tourism island offshore duty-free policy; vigorously supporting and cultivating the "famous, excellent and special" luxury goods; and reforming and improving the operation of the existing enterprises and the duty-free shopping malls of the duty-free companies in China.

Combined with the construction of Hainan international tourism island, we should speed up the layout of the tax free network in the island to meet the shopping needs of the special population in the mainland.

The implementation of offshore duty-free policy in Hainan is an important step in exploring the import tax reform of luxury goods, reducing the market price difference between luxury and domestic consumer goods, and also a major reform and breakthrough in China's luxury consumer goods import management policy.

After the implementation of offshore duty-free policy, the sales of imported duty-free luxury consumer goods are blowout, and the business situation is gratifying.

At the same time, there are also problems such as less distribution of operation outlets, inadequate supply varieties and insufficient quantity.

In addition, according to the characteristics of Chinese people who choose to buy luxury goods abroad, we should enrich and increase the varieties and quantities of relevant brands.

We must always adhere to the special positioning of the international tourism island, ensure the effective supervision, and appropriately expand the domestic consumption of luxury consumer goods, and guide and stay part of the consumption of luxury goods.

Drawing on the experience of overseas "luxury" marketing, we should increase domestic brand, special and excellent product brand building.

It is a common responsibility and an urgent and arduous task for the government and society to support domestic private enterprises to form luxury brands and resist foreign brands' looting on the Chinese market.

We should learn from the experience of production and marketing of luxury consumer goods in Europe and America, and increase the cultivation of domestic luxury consumer goods including Chinese silk, tea, famous cigarettes, famous liquor, food, porcelain, handicrafts, etc. through advertising and scientific marketing methods, we will promote fashionable discourse, grasp the pricing power of products, and carefully cultivate the "luxury" of luxury goods packaged from home.

In addition, it is necessary to give necessary tax support to the specific products with directional (export) products in the production process.

At the same time, we should pay attention to protecting the intellectual property rights of domestic luxury goods, improve the technological level and quality of products, and improve the quality of service, and strive to cultivate more high-quality, high priced, high-profile homemade, excellent and special products as early as possible to create luxury goods with Chinese characteristics.

We should give full play to the role of the original duty free business channels.

We should give full play to the role of China's tax exempt companies and their duty free business outlets and the original duty-free shopping malls.

Enterprises that originally operate duty-free businesses should carry out internal rectification and improve their management level.

The superior management departments should implement unified pricing of commodities for all the tax-free distribution outlets, clean up the intermediate business links, and optimize the business form and market environment of the luxury sales market.

In addition, according to the practical problems of China's social and economic changes and the large quantity of duty-free goods purchased, the competent government departments should further emancipate the mind and explore the reform of the management and management methods of the original duty-free goods. We may consider allowing the overseas (border) personnel to buy their duty-free products in the tax-free operation outlets of the Chinese duty-free companies and the duty-free shopping centres of the original special zone on the premise of the limited time, amount, quantity and type of goods.

In short, it is necessary to strengthen industry management and reform, so that the duty-free shops and the duty-free shopping malls in the duty-free market will sell genuine duty-free commodities, reduce the price difference with the purchased duty-free products, maximize the functions of the existing tax-free business outlets, and achieve the rational return of purchased luxury goods.