Jin Ba, Seven Wolves, Nine Herdmen And North Qi, Fujian Style Clothing Informatization
The emphasis on information technology is not just about power driven companies. After seven years of "lurking" for three years, the seven wolves have worked hard to improve their internal strength. Among them, the important work is also the creation of supply chain informatization.
"The degree of informatization will affect the outcome of future duel. Without information, there will be no development. As Lin Hongnan, chairman of Fucheng (China) Co., Ltd., which has established cooperation with UFIDA, IBM and other domestic and foreign software giants, said that informatization has become the lifeblood of enterprises.
With information technology
Complement cycle shortening 2/3
What are the advantages of information technology projects launched by enterprises? Lin Shi Ti, general manager of Xiamen Sanlian software Limited by Share Ltd, gave an example to illustrate.
Take garment enterprises plus case as a case. The traditional telephone fax and add list, from the terminal retailers find hot sales, report to the general agent add list, the general agent is reported to the enterprise headquarters again, finally statistics the national order quantity to the supplier's order production, at least 30~45 days. The retail trade of garment industry is changing with the season. The over long replenishment cycle leads to the fact that the replenishment products arrive at the end retailers frequently in the past or over the season, resulting in a backlog of stock or a discount sale. If the development of the information supply chain platform is adopted, the single information can be collected to headquarters at the first time, and the production can be predicted and added at the first time. The whole cycle can be compressed to 7-15 days, and the efficiency of all links will naturally increase. {page_break}
For the role of information system in the development of enterprises, professionals have made a simile: if the distribution channel of clothing enterprises is a large reservoir, the production department is the intake, and the inventory is the water level, when to inflow and when to get out of the water. Enterprise information technology is undoubtedly the lever of regulation.
It has invested tens of millions to carry out the information process. An insider of RBA said that the reason lies in "upgrading information technology and playing a key role in wholesale to retail". The action of "driving power" reflects the urgent attitude of Fujian style clothing from "wholesale mode" to "retail mode" in recent years. "According to the current market development situation, powerful clothing enterprises begin to hope to truly control the terminal and achieve" retail ". Facing these two thousand or three thousand terminal systems, it is necessary to truly achieve "retail" and carry out information technology. The above said.
The realization of "retail" is only one of the functions of informatization in clothing enterprises' distribution channels. In fact, for apparel enterprises, information technology improves the speed of the entire supply chain, making it fast and accurate. Information technology is just like the veins of enterprises, which dredge links of various parts and make them operate flexibly. And from the perspective of the entire industry chain, information technology is able to get through the whole industry.
"Before the advent of information technology, the whole upstream and downstream of the textile and garment industry is" fault ". The so-called industry speed and efficiency can not be realized at all. The biggest cost is often exchanged for the least profit return, but after entering the" information age ", the whole industry's upstream and downstream links and supply chain links are all opened up. Lin Hongnan thinks.
As Zhou Shaoxiong, chairman of the seven wolves industrial Limited by Share Ltd, said, "Informationization changes the form of operation of the industry."
Huge cost
Need top management approval
Informatization seems to be illusory, colorless and intangible. In fact, it is necessary to build a real information system in such a big enterprise as the bullies and the seven wolves. The project is huge and vast.
Clothing enterprises are mostly labor-intensive enterprises, and their automation level is relatively low. Moreover, the business process of garment enterprises is very complex and cumbersome. Many garment enterprises need to deal with hundreds of inventory units every day, and manage numerous styles, structures, customer identities and even more data, which brings great difficulty to the realization of the informatization of garment industry.
Therefore, in this highly complex management, relatively accurate prediction, scientific material procurement management, production planning and distribution management are particularly important.
Lin Shi said that information construction is not achieved overnight. Garment enterprises need to grasp the law of information construction and choose the information road suitable for enterprise development through overall planning. To overcome difficulties and obstacles, we should make joint efforts and step by step from enterprise leaders, business management and IT staff from top to bottom, so as to truly enhance management by means of information platform. "ERP is three points software, seven points implementation, very hard, twelve points data, 100% leadership support".
Zhang Tielong, director of the information management center of the nine Mu Wang, also believes that the success of the informatization construction of the garment enterprises also depends on the recognition of the IT value of the top executives and whether the planning of the IT itself matches the business strategy.
Zhang Tielong also pointed out that the core of the informatization construction of clothing enterprises is mainly in two aspects: first, it is necessary to ensure that all the collected information is aggregated to the corresponding departments as the basis for business planning; secondly, most of the enterprises nowadays have information systems, which can get a lot of data, and the key is how to provide customers, distributors and branch companies with such services after getting these data.
Case sharing
Seven wolves: information construction to improve management performance
In 2005, the seven wolves started the headquarters distribution system to achieve headquarters distribution management and order management. In 2006, the headquarters of wolf wolves began to manage the network office to achieve paperless office management. In 2007, seven wolves got through the supply chain management system to realize the management of upstream production cooperative and downstream customer supply chain systems. In 2008, the seven wolves introduced the advanced large-scale ERP system ORACLE retail distribution and supply chain finance integration solution system. {page_break}
Chen Zhiyong, director of the seven wolf wolf Information Center, said there are two more information systems that are being implemented by the seven wolves. One is the company operation management system, which covers all the needs of daily operation and management of the company. It is also a unified portal of the seven wolf systems. It connects the large and small software systems used by the seven wolves, and realizes the sharing of information and resources. "The system has been implemented in the national terminals and sub branches, and is expected to be extended to the national agents and upstream production partners next year".
The other is the decision analysis system: the fine analysis of the company's operation and management. The system is expected to be extended to the terminal stores and sub branches in the country.
Nine herding King: using information to build efficient processes
Zhang Tielong, director of the information management center of the nine Mu Wang, introduced the implementation of the comprehensive information technology to build an effective overall enterprise process system.
The first is the timely and accurate collection of market data. In the market, which styles sell well or are unsalable, which stores are out of stock or overstock, the headquarters of the nine Mu Wang can know the details and adjust the marketing strategy in time. At the same time, the information can also be timely feedback to the design, development and production departments of the product. This series of information collection, analysis and feedback has greatly optimized the product structure and inventory structure of King Mu.
At present, nine Mu Wang can monitor the sales data, finished product warehouse data and distribution status, order tracking, garment production and accessories inventory information, and develop many decision support models, such as sales forecasting model and intelligent active replenishment model. These systems integrate product design, production, inventory, logistics, sales, finance and so on, and help enterprises to enhance inventory management, data analysis and decision-making, market contingency and other capabilities, and help management to make scientific decisions.
Nochi: IEAP system to achieve comprehensive monitoring
As the forerunner of domestic SPA (self owned apparel retailer) mode, Noble The informatization strategy of Limited by Share Ltd maintains a high degree of integration with the development of enterprises, and makes full use of information technology to enhance the comprehensive competitive advantage of enterprises. At present, IEAP's information management system is well used.
IEAP is Enterprise Application Platform, and the information management system of the IEAP supply chain is a complete solution for the company's independent research and development, with complete intellectual property rights, and is the foundation for the daily operation of the company.
IEAP integrated marketing headquarters, distribution center, regional operation and retail terminal into an integrated management network system, and truly realized headquarters's overall monitoring and vertical management of subordinate departments.
Wang Weiwei, media director of the regional brand center, introduces IEAP from a series of links such as production, purchase, wholesale, retail and so on, to monitor the circulation of commodities in an all-round way.
IEAP system can also carry out automatic distribution, automatic distribution is the best way to achieve unified distribution. IEAP system adjustment between shops is a renovation and reorganization of the traditional distribution process, saving many intermediate links, and better reflecting the characteristics of chain operation.
In addition, the system will effectively connect all the terminals of the company's headquarters with suppliers, Direct stores and franchisees, provide the overall design concept and style through the integrated supply chain, and produce thousands of styles of men's clothing and clothing to the suppliers all over the country every year, and then distribute them directly to all the terminal stores across the fast logistics system, so that the entire supply chain can quickly respond to the market.
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