There Are Two Investment Opportunities For Textile And Garment Enterprises In The Transformation Period.
Xiong Xiaokun, a light industry researcher at CIC, believes that the transformation opportunities of textile enterprises are based on tradition. Rugged The decline of the mode of development and the rise of new textile enterprises will also give rise to a number of new textile and garment enterprises with long-term profits and high profits. From the perspective of the development history of foreign textile enterprises, the textile and garment enterprises which are spawned by economic transformation will complete brand building in the short term (5-10 years), occupy the domestic high-end clothing market, and brand export three steps, and investors will gain excess investment profits.
According to the main criteria for selecting the future development opportunities of textile enterprises, on the one hand, the "toughness of enterprise development" brought about by the decline of traditional rough textile enterprises along the coast, some textile enterprises recognize that the development of coastal areas will be faced with dual pressures of cost and homogeneous competition. profit Space, which will leave a lot of space for the transformation of enterprises. It is foreseeable that the development of this part of textile enterprises will not be eliminated by upgrading the industrial structure, and may even continue to gain higher profits in the process of clothing sales.
On the other hand, the coastal textile enterprises will take the independent brand as the main development goal after moving backward in the backward production departments. Among them, the acquisition of sub excellent brands through acquisitions, industrial mergers and acquisitions will become the theme of the next brand war of textile enterprises. After the positioning of the high-end market, this part of the enterprises will focus on obtaining capital market support through seeking listing. With the continuous upgrading of China's consumption level, clothing enterprises with their own brands can not only gain the advantage of domestic sales, but also be more likely to export brands. High volume Export profits.
Zhang Yanlin, research director of CIC, pointed out that the opportunities and challenges of textile and garment enterprises are coexisting. China's textile enterprises may encounter the industry decline in the industrial upgrading, but it will also spawn new investment highlights. From the rise of seven domestic wolves, Metersbonwe, Semir and other brands, we can foresee the development trend of domestic textile and garment enterprises in the future. In addition, investors must carefully select investment enterprises before they expect to obtain excess investment returns.
The 2011-2015 year evaluation and suggestion report on bank credit risk in China's apparel industry, issued by CIC, pointed out that for the apparel industry, the key tasks for future development are to increase and accelerate the construction of independent brand of clothing, absorb international design talents, improve product design capabilities, strengthen product design and market promotion, actively seek international market breakthroughs, and improve the export proportion of private brands by means of international marketing.
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