The Shopping Center Pattern Has Basically Been Set In Shenzhen.

From the current situation, we can see that the volume of shopping centers in Shenzhen seems to be saturated. However, there are at least 10 shopping centers open in Shenzhen this year, and there will be unlimited business opportunities in the future.

Zhang Xiaodong, vice president of Bao Energy Investment Group Co., Ltd. said, "Hongkong has 20 shopping centers, 6 million 800 thousand people, 30 shopping centers in Shenzhen, but 15 million of the population."

Looking at the whole country, the sales volume of China's heavyweight shopping center last year topped the list of 7 billion 500 million yuan in Beijing Xinguang world. Nanjing's De Ji square and Guangzhou good Plaza ranked two or three in 6 billion 640 million yuan and 6 billion 400 million yuan respectively, while the Mixc in Shenzhen ranked fourth in the country and 6 billion 200 million in Shenzhen in the first place.

From the Shenzhen region, in addition to the top 6 billion 200 million yuan in the Mixc, the sales of Shenzhen bar shopping center in coastal city, Yitian holiday square and Jin Guanghua square were 2 billion 400 million yuan, 2 billion yuan and 1 billion 900 million yuan respectively in 2014, and the length of the coastal city, Yitian holiday square and Jin Guanghua square were all over two figures; and the KK Mall, which opened for four years, reached 1 billion 100 million yuan in 2014.

It is understood that there are group companies behind the shopping mall in Shenzhen.

The Mixc is the construction of Huarun group, a subsidiary of Huarun group. The coastal city of Shenzhen is built by Shenzhen coastal group. The series CoCo Park is built by Xinghe group of Shenzhen. The imperial court is built by Shenzhen imperial court group. The overseas Chinese town happy coast is built by overseas Chinese town group. The probability of taking the land in Shenzhen is close to zero. Therefore, the pattern of shopping center is basically set.

Guanlan lake has invested 1 billion yuan in the construction of project experience.

Huaqiang North nine party shopping center located in Futian District Huaqiang North business circle is another important pformation and upgrading project of AVIC.

The total construction area is 180 thousand square meters, and its commercial area is more than 100 thousand square meters. It integrates shopping, dining, leisure and culture together, and is also a one-stop innovative lifestyle experience center of fashion trend.

The COFCO and Joy City project is located in the 25 District of Baoan. It is located in the old city center of Baoan, covering an area of 168103 square meters, with a planned area of 1 million square meters. It plans to invest 15 billion yuan to build a business center including 328 meters high rise Hotel and an international new life city center.

As the core brand of the excellent group's business development strategy, the excellent remittance plan is open this year.

Long Yongxiong, a leading partner in DDT's China consumer industry, said that at present, there are nearly 3500 shopping centers in China. From 2014 to 2016, China accounted for 13 seats in the 20 cities with the highest shopping area in the world, Shanghai,

And Shenzhen ranks three in the world. The area under construction is 3 million 300 thousand square meters, 3 million 200 thousand square meters and 2 million 600 thousand square meters respectively.

The world bank research shows that by 2017,

The number of shopping centers will reach 112, and the volume will increase to 9 million 220 thousand square meters.

Behind the rapid rise in volume and volume is slightly disorderly development and fierce competition.

Shenzhen's annual sales of 20 billion yuan ran to Hongkong with Shenzhen's "sweeps". Can Shenzhen get the 20 billion yuan? This is a test for Shenzhen's business, especially for shopping centers.

Recently, reporters interviewed Ping An insurance's City Plaza, Shenzhen shopping center, is still being renovated.

With Shenzhen the Mixc as a neighbor, how to design and locate on the characteristics will be the

Problems that must be faced.

And is the Hong Wan shopping center in Shenzhen Meilin District building ready for the fierce market competition in the future?

Reporters learned that in the future, Shenzhen "high cold" style shopping center "survival rate" will be very low.

In response, Gao Shulin, director and general manager of Tianhong shopping center, said: "business in the future is the business of human nature returning."

Leisure in shopping centers has become a way of life for Shenzhen people.

Go to the mall to see a movie, eat snacks, buy some things, and friends get together.

Maybe a shopping mall without a movie theater is not a real shopping mall.

Generally speaking, there are shopping centers in Shenzhen. From the layout point of view, Luohu has Jin Guanghua, the Mixc and KKMALL. Futian has central city, Imperial Court Square, Foton CoCo Park, Nanshan has happy coast, Yitian Holiday Plaza, coastal city, Baoan has a colorful city.

It is reported that the total number of shopping centers in Shenzhen has 30.