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    Espresso Director Asia Top Ten Fashion Designers List

    2011/7/29 10:13:00 51

    In July 4, 2011, as the brand designer of the elegant women's clothing brand from PM, Espresso SEO HYUN SEON (Xu Xianxian) won the reputation of the 2011 "Asia's ten famous fashion designers". In addition, it is even more positive that the brand has also won the honorary title of "2011 best fashion brands in China's apparel industry" at the same time, which is another affirmation of the brand in the industry.


    The joy and gratitude of winning the accident is beyond words.

    Until the eve of the award, Ms. SEO HYUN SEON (Xu Xianxian), the brand design director of PM Espresso at 3:00, learned that he had won the prize. Before that, the brand just informed him to go to Hongkong to attend and observe the Hongkong fashion week. All of the surprises came very suddenly. SEO HYUN SEON (Xu Xianxian) said: "yuso CEO", Ms. Wang Tianmou first time personally told me that I was very happy and excited when I was awarded the prize. I think all of this is due to my team. At 3:00 PM Espresso, the whole team is very energetic and happy to work together. Every day is very energetic. Every designer is very professional. Of course, I would like to thank the organizers of this selection event for giving me such an honor.


    Ms. SEO HYUN SEON (Xu Xianxian) told us that she has been the director of Espresso design since 2006. She was very grateful to PM for Espresso at 3:00, and PM Espresso for her is a perfect platform for her. The brand is highly respectful and encouraging to designers in design and encourages them to learn as much as possible. Brands often allow designers to conduct two-way life surveys in South Korea and China, buy world-class fashion information for designers, and subscribe to relevant journals. This brand is for her personal declaration of the name of the election, thank her more! She thinks so far, PM Espresso is the best platform for her, and she believes that the road to grow with the brand will be long.

    In July 4, 2011, as the brand designer of the elegant women's clothing brand from PM, Espresso SEO HYUN SEON (Xu Xianxian) won the reputation of the 2011 "Asia's ten famous fashion designers". In addition, it is even more positive that the brand has also won the honorary title of "2011 best fashion brands in China's apparel industry" at the same time, which is another affirmation of the brand in the industry.

    The style of designer is much sought after by the media.

    As the elegant women's clothing brand from isso, Xu Xianxian, the brand design director at 3:00 PM Espresso, is good at creating a feminine elegant lady's style. This coincides with the stylish, exquisite, elegant and noble design style of SEO PM Espresso fashion SEO. Pure handcraft, accurate female curve outline, exquisite and ingenious details, the perfect use of European fashions in Asia, and even the external embodiment of brand aesthetic and romantic life, the unique design features of these designers, and the shock brought to the people by PM, Espresso, autumn, winter and new products released by designers at the fashion week of Shanghai, attracted the attention of media friends.


    However, Ms Xu said with humble respect: I think as an outstanding design director or designer, the embodiment of design ability is part of this. It is not only the grasp of fashion, but also the assurance of market demand and brand positioning. In addition, as a director, the control of design time and design cost is very appropriate, and it is also very important for the training of talents. It is necessary to always understand that as a brand designer, you need to start with the needs of the brand. Therefore, my efforts must be persistent. I hope to give you more opportunities in the best return of the clothing, 3:00 PM Espresso.


    Yi Suo 3:00 PM Espresso brand design director SEO HYUN SEON (Ms. Xu Xianxian) led the design of clothing Suo 3:00 PM Espresso 2011 autumn and winter works

    In July 4, 2011, as the brand designer of the elegant women's clothing brand from PM, Espresso SEO HYUN SEON (Xu Xianxian) won the reputation of the 2011 "Asia's ten famous fashion designers". In addition, it is even more positive that the brand has also won the honorary title of "2011 best fashion brands in China's apparel industry" at the same time, which is another affirmation of the brand in the industry.
     

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    Love Chinese culture and penetrate into popular development


    Designer SEO HYUN SEON (Xu Xianxian)

    As a foreigner from South Korea, when asked about her impression of China, Ms Xu replied: I like the warm people and delicious food here, and of course, the distant culture and natural beauty. They are different from Korea and are also the source of my inspiration for the design of 3:00 PM Espresso. I am very enjoy in the life between Korea and China, like the different cultures of the two countries.

    In the face of the media's questions about the changes in China's fashionable women's clothing market, Ms. Xu said: "when I joined PM, Espresso was the director of design at 3:00 STREET Espresso, Chinese women's clothing was influenced by the European YOUNG CASUAL, but focused on the reality of YOUNG CASUAL MARKET or a little boring traditional dress. But 4 and a half years later, China's economy is developing rapidly, and China's clothing has also developed rapidly. Shanghai Nanjing East Road, Julu Road, Huaihai Road and so on, have become the world's famous fashion street, and the brand style has also become rich, with advanced and sophisticated women's wear brand, and a more distinctive leisure brand. This is the change of the Chinese women's wear market that I saw, and more and more middle and high-end brands in China are steadily improving.

    In July 4, 2011, as the brand designer of the elegant women's clothing brand from PM, Espresso SEO HYUN SEON (Xu Xianxian) won the reputation of the 2011 "Asia's ten famous fashion designers". In addition, it is even more positive that the brand has also won the honorary title of "2011 best fashion brands in China's apparel industry" at the same time, which is another affirmation of the brand in the industry.

    Pour it all out of genuine love for the brand.

    At the same time, PM 2011 won the honorary title of "the best fashion brand in China's apparel industry" at the same time. Ms. Xu, an anti humility attitude, said proudly that Espresso PM Espresso could win the honor. She said that although she could not understand the brand management, she could not help but begin to give a detailed introduction to the brand's design style.


    Ms. Xu told us that the main style of PM Espresso at Yi Suo 3:00 is fashion, elegance, elegance and nobility. Fashion is the perfect combination of oriental elegance, European and American simple profile and Asian preference, which makes the elegance and nobility more diversified. Exquisite, is to focus on tailoring, wrinkle, asymmetric profile, fabric splicing and other details. Elegance is the most important style of PM Espresso at 3:00 PM, which reflects the confidence of the wearer. Of course, naturalism, romantic style and national characteristics are all the design styles that are passed by the PM fashion of Yi Zhao and the fashion trend of women's wear. Finally, nobility is a way of life that PM Espresso hopes to convey in the way of Yi Suo 3:00. It is the pursuit of the quality of life, which may be different from the traditional nobility. The brand also highly admired people's thinking about life style. The 2011 autumn and winter design of yiso 3:00 PM Espresso was inspired by four inspiration: Mousika, fictitious hero Hermione Granger mix up day, Kate Moss super model Twiggy and Monaco Princess Grace Kelly. They told us four stories about Europe: "London holiday", "Nordic Tour", "Paris SEDUCTION" and "Monaco recall". The autumn and winter release show, which is called "Nordic impression", is mainly intended to pass on the current popular in South Korea, and people advocate traveling in Nordic by yachting to enjoy the ideal lifestyle of northern Europe. The earth is getting warmer and warmer. The Nordic environment is what the world really yearns for.


    From left to right: yiro 3:00 PM Espresso brand design director SEO HYUN SEON (Xu Xianxian) / Chinese Brand Management Association Secretary General Mr. Liu Guiyi / China apparel and Apparel Industry Association vice president and Secretary General Lv Bin / Yi Suo 3:00 PM Espresso Brand Promotion Director Xu Jianxian Sheng

    In July 4, 2011, as the brand designer of the elegant women's clothing brand from PM, Espresso SEO HYUN SEON (Xu Xianxian) won the reputation of the 2011 "Asia's ten famous fashion designers". In addition, it is even more positive that the brand has also won the honorary title of "2011 best fashion brands in China's apparel industry" at the same time, which is another affirmation of the brand in the industry.

    "Asia apparel brand summit"

    The summit is an important annual summit of China's apparel industry in Asia and the world. This summit is guided by the high quality, high quality, high level, committed to promoting the smart convergence of the local and global garment industry, and brings together the leading figures in the world's garment industry. It examines the future development and living environment of the Asian and Chinese garment industry at an international level, and conducts strategic discussions with a profound and forward-looking theme.

    "Asia apparel brand industry (China) public welfare selection" awards ceremony

    The selection was jointly sponsored by the Chinese apparel and apparel industry association, the Hongkong Fashion Designers Association, the French Fashion Designers Association, the China Brand Management Association, the Asian brand building association and the business times club. The selection, selection, initial assessment, expert review, media publicity and other procedures are the more than 20 most important indicators in the field of Chinese clothing industry. They are social influence, competitiveness, management level, marketing capability, product style, brand value, development potential, planning ability, public image and business innovation.

    3:00 PM Espresso Brand Award:

    The brand is honored as 2011 "the best fashion brand in China's clothing industry".

    The brand design director SEO HYUN SEON (Xu Xianxian) has won the reputation of "Asia's ten famous fashion designers".

    Brand introduction:

    Brand interpretation

    3:00 PM Espresso is meant to be "espresso" in Italy. Its creativity comes from the coffee time of 3 p.m. in Italy. Imagine the romantic sunshine, 3 p.m., a cup of Italy classic coffee, concentrated quality time. Naturally, the word "Espresso" has its inherent romantic and joyful nature. Elegant and elegant women's dress at 3:00 PM Espresso, just like the classic aroma of this coffee, presents a fragrant neon, showing a noble feeling of comfort and feminine taste. It represents the classic concentrated fashion and the elegant and elegant way of life.

    Design style

    Keywords: fashion, elegance, elegance and elegance

    Fashion, oriental elegance and simple combination of European and American women's clothing.

    Exquisite, focusing on tailoring, wrinkle, asymmetric profile, fabric splicing and other details.

    Elegance is the most important style of PM Espresso at 3:00, which reflects the confidence of the wearer woman.

    Noble, it is 3:00 PM Espresso hope to convey a way of life, is the pursuit of the quality of life.

    At 3:00 PM Espresso, we have a strong international design team. PM Espresso, at 3:00, actively draws nutrients from European fashion design and keeps pace with European fashion. So it is not difficult to find the classical elements from Europe in the design of PM Espresso at 3:00. At the same time, bead decorations, lace splicing and folds processing are also ubiquitous in the design of 3:00 PM Espresso. Whether it is soft and comfortable silk fabrics, or elegant and luxuriant metal feel fabrics, the tailoring, vivid outline, and the greatest display of elegant oriental charm, just shows the spirit of self assured women.

    In 2011, the brand launched the "PM Espresso high-end" series Premium Espresso, the 27 year old female customer as the main audience, leading the quality customers of Premium Espresso to wear a more fashionable and urban image appearance, increasing the customer's own temperament and sentiment, and showing the high-end quality of wearing feeling. From the dress, we can see the elegance and elegance, integrate the clipping of the human body curve and the high-grade fabric into the modern trend, and show it through different personal qualities.

    Enterprise background

    Yi Suo international garments Co., Ltd. is a fashion dress, hair, design, production, sales as one of the well-known clothing enterprises. CEO Wang Tianmou is gentle and gentle, and enjoys simple and elegant life. I advocate the nature of Taoism and the concept of people-oriented, which is a great addition to Chinese traditional culture, and it is integrated into self-cultivation and even the operation and management of enterprises. Therefore, the company is people-oriented, with integrity, teamwork, innovation and win win as its business philosophy. Through good brand image and excellent service level, it disseminates the beautiful elements of the youth to all fashion lovers.

    The company has two women's clothing brands: 3:00 PM Espresso and JUSTIN TIME. 3:00 PM Espresso has launched an international design team to create advanced elegant women's clothing, while JUSTIN TIME has created a young, concise and atmospheric fashion in Europe and America. In 2011, the high-end PM Espresso Espresso premium., which is launched at 3:00, is steadily developing every step to lead the brand to a compound development pattern.
     

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