Fortune Opens The Selection Of The Smartest People In The World Of Science And Technology.

Churchill once said, "the Empire of the future is the Empire of talents."

The selection will be based on "wisdom" and "influence". It will be divided into 10 categories, including founders, CEO, designers, analysts, engineers, pboundary people, researchers, investors and scientists.

Although the final results will be announced in Fortune magazine in September 5th, the editorial board of Fortune magazine was chosen among many candidates yesterday.

Diapers, founded in 2005, is the world's largest online infant goods retailer, with sales of $300 million last year alone.

With the meticulous management of mother and child products and a large number of loyal consumer groups, Diapers has a huge threat to the online retail giant Amazon Co, so Amazon spent 540 million dollars on its income in November 2010.

In the early days of Diapers, the founders Mark Carol and Vineet Barbara had a clear position on the website: those who did not have time to buy diapers in supermarkets, they would rather spend more money to save time.

In order to make the website more efficient and professional, Mark and Vineet spent 3 years before the establishment of Diapers and made detailed plans for the processes and websites.

Due to precise positioning and adequate pre planning, orders for Diapers came one after another. Just after the first week of opening, the company sent out 20-30 packets of diapers per night.

Soon, the business of Diapers grew larger and larger, and the number of diapers sent to them every night soared to 180 packs. Even later, the company had to rent a car, and their supplies spread over hundreds of miles.

After feeling the threat of Diapers, the online retail giant Amazon launched a price war to attract users at low prices, but the effect was not satisfactory.

Because of the category management of diapers, Diapers is an expert. They are well aware of the needs of users and know how to build their own advantages on delivery.

Diapers have become a category of Diapers entering the online retail market and rapidly establishing core competitiveness. Since then, the company has rapidly expanded other baby products to expand its income, such as baby shower gel, lotion, milk powder, towels and so on.

At present, the company already has 25 thousand commodity categories, and has established a sound distribution mechanism, specially developed a set of software, in the distribution of goods and 23 different sizes of cartons to match, to minimize costs.

Diapers co founder Vineet Barbara and Mark Carol in E-commerce

Reid Hoffman, 44, founded LinkedIn in May 2003.

In just 6 years, LinkedIn has developed into the largest professional social networking site in the world, with a market value of US $9 billion 600 million, a breakthrough of 100 million users and more than 200 countries in the world, with an average of more than 1 million people registered every week.

The platform now has about 2000000 corporate pages. EBay, Amazon, apple and CISCO are the most representative companies on the platform.

In addition to LinkedIn, red is an investor or consultant for more than 60 start-ups in Silicon Valley, including the world's largest venture capital company Greylock and social networking site "Facebook".

It can be said that red's success is a natural course.

Reid, a graduate of Stanford University in the United States, knows the importance of building and balancing interpersonal relationships from the very beginning.

In August 1997, he founded his first company, Socialnet.com, focusing on making friends online, such as finding Golf friends and classmates.

But Reid did not understand the product sales strategy for the first time, and failed to start his own business. He sold it to Spark Internet company in 2001.

After that, Reid realized that Max Levingen, the first fellow man in his career, was able to create the online payment system PayPal, and Reid was the executive vice president of business development, two.

During the period of serving PayPal, Reid gradually grasped the way of management and decided to invest in LinkedIn alone in 2003.

In the summer of 2006, the company encountered two serious problems.

In the summer of 2009, LinkedIn finally achieved initial success.

The price of the stock jumped to $122 from the initial $45, which also led Reid to a billionaire.

Mark Anderson, founder of Netscape Co in the United States, commented on rad: "he is the best talent in Silicon Valley and social networking companies. He sets the title of" great company founder "and" foresight thinker ".

Reid Hoffman, founder of social networking, LinkedIn

Jack Dossi, a 34 year old American software designer, is widely known for creating Twitter.

However, few people know that Square, a mobile payment company, also comes from him.

If Twitter is the future of communication, Square will be the leader of future payment network.

The new generation of payment equipment provided by Square has replaced the traditional payment method. Users only need to insert a reader into iPhone, iPad or the earphone jack of Android device. When the credit card is crossed on the card reader, it reads the data in the credit card and sends it to the Square application on the device. The application will encrypt the data and communicate with the Square back-end server through the WiFi or 3G network and finally complete the payment.

Jack founded Square in 2009. In 2010, Square sold over 500 thousand card readers and paid more than $1 million a month.

In June 2011, Square received $100 million in financing and expanded rapidly in the field of mobile payments. From the end of May, it paid more than $3 million per day. In the next two months, the amount of payments Square processed daily reached $4 million, and the total volume of pactions in July exceeded 100 million dollars.

Faced with the rapid growth of the domestic market, Jack said that international expansion will bring the next stage of growth. He expects to start foreign payment business in 2012.

Jack Dossi, founder of Internet payment society, Square

Over the years, the survival period of video game machines is only 5 to 7 years, but Microsoft's Xbox 360 has become an exception, thanks to Don Matlick, President of Microsoft interactive entertainment.

Tang joined Microsoft in 2007 from EA company. At that time, Microsoft game Xbox 360 was in the stage of loss. In order to turn losses into profits, Tang made 3 year plan.

Invested $1 billion 150 million to repair the hardware problems of Xbox 360, and developed a Xbox for Kinect 360, and also launched a number of supporting games, including Star Wars produced by Lucasarts, dance games launched by MTV, and so on.

Now, Xbox 360 has become the most popular host, and Kinect has become the most successful hardware device.

Since the launch of Kinect in November last year, the sales of Xbox 360 game console ranked first.

In June alone, sales of Xbox 360 reached 507000 units, more than two times the sales volume of any other host.

Denis, chief operating officer of Microsoft Xbox, commented Tang: "countless people have seen the game.