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    Dangdang Repeated Unilateral Cancellation Of Orders &Nbsp; Why Do Big Bully Customers Have No Fear?

    2011/8/10 10:19:00 75

    Dangdang Order Adidas

    August 10 reported that the market price was 680 yuan.

    Adidas shoes

    The current price of 1 yuan a pair? This can be compared to the pie in the sky on the Dangdang online recently, but when consumers have placed orders and payments, Dangdang unilaterally canceled the user's orders, which is a staff price error.

    although

    Dangdang

    Apologizing and compensation, but still caused many consumers' dissatisfaction.


    But in a few days, Dangdang online broke out another businessman, the 1100 yuan Samsung mobile phone marked 110 yuan, triggering panic buying.

    However, many consumers found that the order was cancelled again, which again caused consumers' dissatisfaction.


    As a large e-commerce website that has been listed, why did Dangdang frequent the price Oolong incident and repeatedly cancel the order unilaterally? It is reported that at least 10 consumers have formed a rights protection group, and formally commissioned a lawyer to carry out collective rights protection for Dangdang.


    Dangdang price Oolong incident frequent


    According to media reports, in the early morning of July 28th, Dangdang launched a Adidas clover casual shoes, priced at only 1 yuan.

    According to the reporter, the number of consumers involved in buying 1 yuan Adidas is large, and most of them even buy 100 pairs.

    However, on the second day, many pactions were suddenly cancelled and consumers were told that they were out of stock.


    Consumer Xiaolin said, on the second day of his order, he received a call from a customer service called himself "the shoe store". "They told me that they were out of stock, and I said they could wait, but they said the shoes would not be available again, and they could compensate me for a $150 backpack."

    In the subsequent conversation, he learned that the original 1 yuan Adidas shoes are Dangdang shop's "shoe store" products.


    It is reported that Dangdang online products are divided into two kinds: self operated and non self operated, and the shoe store is the third party business with Dangdang network.

    However, if there are differences between the shopping process and the business, Dangdang will come forward to coordinate.


    Reporters on Dangdang's official micro-blog saw Dangdang issued a statement in this regard, "in July 28th, a business operator of Dangdang platform failed to make the original price of 449 yuan merchandise information, the wrong upload to display price of 1 yuan, resulting in some consumers to purchase goods at 1 yuan price, but the business is not available.

    In response, Dangdang deeply apologized, decided to give each consumer 200 yuan worth of compensation, and the platform businesses to "shut shop rectification" punishment.

    Although Dangdang apologized in the statement and offered compensation, some consumers insisted on delivery.


    After a few days of "one dollar gate" incident, Dangdang once again exposed the Oolong incident.

    Another businessman on Dangdang platform marked $1100 Samsung mobile phone into 110 yuan, triggering Internet users to rush to buy. After many times, many consumers found that orders were "canceled", which once again caused consumers dissatisfaction.


    Unilateral cancellation of orders


    Whether it is Dangdang or Dangdang shop, the customer should place the order according to the order after the customer has placed the order successfully.

    Dangdang unilaterally cancels orders, does it infringe on the legitimate rights and interests of consumers?


    According to the contract law, as long as the customer opens the page and clicks the purchase button to confirm the order, the website will be formally established upon receipt of the customer's purchase notice.

    Even if the website unilaterally stipulates an exemption clause, such terms may not be effective.


    Reporters in Dangdang online, Dangdang stipulates the terms of the first paction is: ".

    Dangdang will make every effort to ensure that your purchase is consistent with the price posted on the website, but the price list and statement do not constitute an offer.

    Dangdang has the right to unilaterally withdraw when it finds that products and orders are clearly erroneous or out of stock on its website.

    For Dangdang, the lawyer Zhao occupied it as a "overlord clause".


    Zhuang Yixiong, a lawyer at the three stone law firm in Shanghai, also believes that "although the third party merchants are introduced into Dangdang, consumers still buy goods through Dangdang and pay the goods to Dangdang. Any problem in the buying and selling process should be borne by Dangdang."

    He said that the relationship between Dangdang and the business has nothing to do with consumers.

    "Dangdang has a regulatory responsibility for the quotations of the incoming merchants, and can not let consumers suffer losses because of Dangdang's management mistakes."


    In fact, the price of the Oolong incident in the e-commerce industry has been common. Previously, DELL, Lenovo, and other companies appeared on the web site. However, after the mistake, how to handle the aftermath not only represents the importance of the consumers, but also reflects whether the enterprises cherish their brand image and reputation.


    Review


    The famous "Wulong quoted price" in recent years


    In 2004, IBM marked the price of the notebook Canbo CD driver with a price of 1500 yuan as 1 yuan, and finally sent it to subscribers at a price of 1 yuan.


    In August 2006, the price of DELL website in China was wrong. Some consumers chose the dual core server with a value of more than 8000 yuan by the optional configuration of 976.56 yuan.

    Finally, the result of this matter is that DELL has offered 25% of the original price to each customer.


    In January 2008, Lenovo's US website had a systematic error, priced its $1700 Lenovo ThinkPadT61 notebook at $264, and Lenovo sent a cancellation order to subscribers to silence users' queries.


    In February 2008, DELL's original LCD price of 7599 yuan was marked 2515 yuan, triggering the crazy ordering of consumers.

    Under the resolute protest of the consumers, DELL decided to undertake the loss on its own and promised to deliver the goods according to the error. The part of the order generated during the system error was processed according to the normal order, and the goods were delivered to the customers within the normal delivery period.


    In September 2008, the Amazon website of Amazon, the parent company of the United States, mistakenly labeled a 52 Inch SHARP LCD TV worth 2261.54 US dollars for $38.45, causing a panic buying trend.

    But after Amazon Amazon deleted the wrong page, there was no such thing.

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