Exhibition Image, Convex Concept, Heavy Communication -2011 Dalian Clothing Expo September Curtain

In from September 3rd to 6th, the Ministry of Commerce, China Textile The 2011 China (Dalian) International Garment and Textile Fair, jointly sponsored by the industrial association and the Dalian Municipal People's government, will be held in Dalian World Expo Plaza and Xinghai Convention and Exhibition Center.

It is understood that in 2011, the Dalian fair was divided into two parts: the professional exhibition area and the retail exhibition area. The exhibition area was 40 thousand square meters, 1500 standard booths, and 800 domestic and foreign exhibitors were invited. Among them, overseas exhibitors reached 30%. domestic Independent brands and Dalian local enterprises exhibitors accounted for 20%, textile and clothing accessories accounted for 30%, all higher than last year.

Overseas high fashion exhibition area now has 13 countries and regions of nearly 100 brands exhibiting, will become one of the highlights of the venue. Among them, the international brand agency center will also display more than 40 overseas fashion brands such as Italy and Spain in two forms, namely, real location counters and multi brand collection stores. In addition, more than ten new designers from Europe and France, and nearly a hundred design works from many art institutes in Kobe, Osaka and Japan participated in the exhibition.

At present, there are more than 200 exhibitors in more than 20 provinces and cities, including Hebei, Henan, Heilongjiang, Jilin, Liaoning, Zhejiang and other provinces and cities, which are well-known textile and garment enterprises. Many domestic two or three lines of emerging brands have also actively participated in the Expo. At the same time, some industrial clusters and industrial alliances in the whole country, such as Rongcheng men's wear, Zhengzhou trousers industry, Lanxi flax, Tianzhu alliance, Tong Er Bao fur, Haicheng textile and Keqiao fabrics, are also being publicized and promoted through the platform of Dalian to establish the image of industrial clusters.

So far, the number of traders invited from the 19 countries, regions and more than 50 cities in China has reached more than 30 thousand people.

The exhibition will showcase more than 500 clothing brands and related brands both at home and abroad. fashion Brand image; display the creative design ideas, achievements and cultural connotations of nearly 100 Chinese and foreign fashion designers; hold more than 10 trade matchmaking meetings between domestic and foreign brand exhibitors and brand agents, distributors and purchasers; and engage in booking trade negotiation activities.

According to the functional positioning of the exhibition given by the Ministry of Commerce and the China Textile Industry Association, combined with the competitive advantages of the Dalian Clothing Fair for many years, this year's overall positioning is still "an important platform for overseas brands to enter the Chinese market", "the window of fashion creativity and fashion trends", "the promotion and incubation base of domestic independent brands", and the main carrier of local industries. Around this position, the organizing committee has carried out nearly 30 thematic activities such as exhibitions, forums, trade matchmaking meetings, design competitions and fashion trends.

It is reported that the opening ceremony of the Expo is in addition to the speech delivered by the leaders of the main cooperative unit. As the opening ceremony of one of the highlights, the Organizing Committee and the "Tianlun fur" of Dalian have invited He Guozheng, the famous Hongkong designer in the industry, to take part in the design of the opening ceremony in person. There will be two high-level fashion brands in Italy to participate in the performance.

According to the directive spirit of the municipal government to strive to set up the Dalian Clothing Fair as an international fashion fair, the Organizing Committee of the Dalian fair and the Sino French Friendship Association and the Canadian Oriental Culture Communication Agency have added two major activities to this year's Dalian Fair: "Paris Fashion China" and "charming Canada".

At present, 8 new cutting-edge designers in Paris fashion week have been invited to present their works; the senior designers in Britain, the United States and Canada will also display the latest trend with 20 top models from Canada. At the same time, they will join hands with the French Chamber of Commerce and industry, the French Embassy in China and the Le Havre representative office in Le Havre to hold the signing ceremony of the Sino French fashion industry strategic cooperation agreement.

In order to highlight the business functions of the exhibition, the organizing committee has done a lot of return visits, constantly summarized experience, expanded ideas, and organized a number of pragmatic business promotion activities based on feedback and market needs. Among them, "join hands with the bonded area - the transnational professional buyer's Purchasing Association" is the first operation this year. The organizing committee will open a special "negotiation site for the procurement of transnational professional buyers" at the exhibition venue, and conduct a "one to one" negotiation between the garment enterprises and overseas buyers. This will become the highlight of the current Dalian Expo.

This year, the organizing committee will continue to work together with the new business daily and the French fashion L 'OFFICIEL magazine to jointly organize the "China national brand internationalization Summit Forum" and jointly organize the "2011 International" with the Industrial University. fashion Industry and talent training forum for colleges and universities. The two forums last year responded well and had a high degree of internationalization, and did indeed set up a platform for interaction and sharing among participants, and played a leading and guiding role in the industry. This year's specifications and forms have little difference from last year, but the participants and topics will be more concerned.

Dalian Clothing Fair is the only exhibition in China that persists in the fashion trend. It has demonstration effect in the industry. This year, the Dalian Fair will cooperate with the authoritative organization, Beijing Textile Information Center and China Fashion Color Association. At that time, it will display the world color trend in 2012 to 2013 with the professional standard, exclusive location and the most amazing way.

This year's performance is very beautiful and very striking, and its style is also outstanding. The "JEANSWEST" casual wear contest will highlight professionalism and high-end features. "JEANSWEST" will also launch three new brands with its own brands (which also have materials for specific introduction). The stage expression of "Wang Gang modeling" will be more artistic and creative; the Japanese "Kai Wan Yi" girl fashion show will show the Japanese Lolita style.