Dalian Autumn And Winter Fashion Week Is Pleasantly Surprised

Transformation and upgrading of fashion industry

Tian Ping, President of the Dalian apparel industry association, said that the 2011 fashion week of autumn and winter in Dalian is an important event during the Dalian international dress Festival. Its purpose is to publicize and promote the clothing brand of Dalian, increase the influence and service function of the clothing platform, and promote the development of its garment industry.

Qu Xiaofei, vice mayor of Dalian municipal government, said at the launching ceremony of the 2011 autumn and winter fashion week in Dalian. Compared with the developed coastal cities in the south, Dalian's clothing industry still has many shortcomings in terms of product popularity and enterprise scale.

The proportion of garment processing OEM production in Dalian is relatively large. Due to the rising of comprehensive cost, enterprises that simply produce orders from foreign countries are facing severe challenges.

To this end, Dalian has increased its support for local brand clothing enterprises in developing garment industry.

During the autumn and winter fashion week, the organizers organized the 2011 autumn and winter fashion promotion media promotion conference entitled "brand Dalian" to better display the fashion and clothing culture of Dalian, enhance the popularity of Dalian's clothing brand, and give full play to the role of the Z28 fashion Silicon Valley, Dalian's clothing public service platform.

The media launched a total of 15 brands including the big Yang Group and Dalian Bi Hai Garments Co., Ltd.

The lectures on "Macroeconomic change and industry trend analysis", "shop display management" - "improving sales performance" and "industry self regulatory standards for textiles exported to Japan" offer a feast for wisdom to the audience.

"All activities are closely related to one theme, which is to promote and publicize the clothing brand and clothing designers in Dalian, enhance the influence of Dalian clothing brand and cultivate the reserve talents in the garment industry."

Qu Xiaofei said.

Cling to the core of original design

The twenty-second Dalian International Fashion Festival continues to encourage creative design. During the autumn and winter fashion week, in addition to holding the Dalian cup youth costume designer contest that always retains "tracks", it also added the "Z28 fashion Silicon Valley" printing dress design competition and the Dalian Cup Fashion painting competition. "New and old" events constituted the new highlight of this clothing festival to encourage original design.

On the evening of September 4th, the awarding ceremony of the "Dalian Cup" youth costume designer competition and the "Dalian Cup" fashion painting competition was held at the Dalian fashion creative publishing center of Z28 fashion Dalian.

The theme of this year's Dalian cup youth costume designer contest is "create brand", aiming at finding a new group of design talents for Dalian.

Activities that encourage unique creativity and innovative design are not only the needs of the industry, but also the needs of the market, which is the original intention of holding the contest.

It is understood that this competition received more than 600 entries. After the selection of the judges, 30 entries were finally finalists.

In the end, the gold prize was picked up by Mao Yinglu, Academy of Fine Arts of Dalian University. His work "new folder" was well received by the judges. Wang Xinyu of the Dalian Institute of Arts and information engineering, Dalian University and Wang Xinyu of Dalian Polytechnic University won the silver award respectively from the works "colok iron box" and "fan fan Shui Shui"; the Li Xueyuan of Dalian University, the "slow race" of Li Xueyuan, Pang Lijuan's "true you and me", Dalian University of Foreign Languages's high flying cloud rain Pavilion won the Bronze Award.

The "Dalian Cup" fashion painting competition hopes that young fashion designers can combine classical, fashion and technology three together to design works with unique originality and novelty.

After judging, Yadan's "chaos and ink" won the gold medal in the Yadan Institute of clothing, Dalian Institute of technology. Lu Yan of Liaoning Normal University's film and television art school and Gao Shai Shen of the clothing Institute of Dalian Polytechnic University won the silver award respectively based on the works "the Chinese bride" and "Thepostman". The Song Naisan, Zhang Mengdi and Li Yujie of the clothing Institute of the Industrial University of Hong Kong won the bronze award with their works "seeking truth", "flying" and "flying".

The "Z28 fashion Silicon Valley" printing dress creative design competition is different from the previous competition forms. The players should not only design the whole dress, but also design the patterns and colors of the surface accessories. The purpose is to train the young designers' comprehensive design ability, display the original style of the designers, train new people for the future brand development of the enterprises, and highlight the application level of digital printing technology in the current clothing and textile industry.

It is learnt that the competition started from solicitation, and the athletes set foot on the "journey" of the fashion field. Under the guidance of the guidance teacher, they creatively designed the printed fabrics and dresses, constantly modified the printed fabric patterns, and finally got the finished printed fabrics.

The brand performance is, of course, the highlight of Dalian's 2011 autumn and winter fashion week.

Si Fan, Sang Fulan, YOUSOKU, and Phil made new products in autumn and winter.

As the opening show of the autumn and winter fashion week, Si Fan presented a spectacle feast to the audience with the theme of "fantastic scenery".

The 2011 autumn and winter new products have opened her luxurious journey in the wonderland with silk fabrics. The printed pattern takes on an important mission in the background of Wonderland, a series of abstract laser painting and flower color interpenetration.

In addition, knitted fabrics are more abundant than ever before. There are basic types of wild colors, knitted fabrics with uneven silver effect and knitted fabrics made of 100% wool, and wool blended with a little Lycra increases the comfort of wearing.

The woolen fabrics are bright because of their attractive texture. The wool that they prefer in winter appears in different forms. Their style moves from simplicity to fantasy. The thick and plain wool is emphasized in quality and luster, and this year's popular small squares and twill are prominent and implicit.

The cotton fabric has a suede fabric of frosted and subglossy Japanese style, while the highly textured cotton fabric and the frosted luster are elegant and soft, creating a noble and extraordinary temperament.

It is worth mentioning that the theme of the "fall into the spirit of the world" Phil's children's clothing conference, can be described as the most fashionable show in this fashion week, the children's clear smile and new costumes of the colorful elegance interpretation of the brand's love and beauty.

The conference is divided into two parts: designer's creative display and new product distribution.

The introduction of new clothing for 60 sets, including the sweetness of the garden - summer sweet series, fashion party - spring and autumn elegant series, snowy - winter warm series.

The selection of new garments is based on the characteristics of children's skin and their good movements. The fabrics are mainly made of high-grade natural fabrics and synthetic fabrics.

The creative part of the designer is based on the two concepts of "nature and environment", and 18 sets of creative works are inspired by childhood dreams.

Dayang's "YOUSOKU" is the brand of this autumn and winter fashion week. Its theme of the new product conference is "turn around".

YOUSOKU this new product gives people the message that clothing is becoming more diverse, whether it is weight, shape or structure. YOUSOKU has made "fashion" to pay tribute to traditional costumes this season, and improved it to make it look gorgeous.