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Burberry Windbreaker National Elements Replace Traditional English

2011/9/21 11:19:00 31

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Burberry National Elements In Traditional English

Last season BurberryProrsum Show ground At the curtain call time, along with the You Don "t Have To Say You Love Me" music, the models are transparent. Raincoat In a row, the scene of the "snow dancing all over the sky" in the show is believed to be fresh. In the following April, Burberry moved the show to Beijing, China, using 3D holographic imaging technology to show a stunning high-tech Conference for all the audience. This is led by the new creative director, Christopher Bailey, and this new British brand is shining. brand Style and features.

Therefore, in Britain, at 16:00 on September 19th local time, the 2012 spring and summer clothing conference was launched, and the venue was again broadcast live through more than 300 cooperative websites and 40 live CNC sites. And launch the "tweetwalk" activity on the electronic terminal, so that models can instantly disclose the new matching with the conference on Twitter. Even if you are not in front of the live broadcast, you can see the new face through the electronic equipment. The multi pronged publicity has made the conference full of attention from all walks of life, but in the end, it still needs to let the design style speak. The style of this season is still dominated by its iconic long windbreaker, and the windbreaker with the elements of Eskimo snow clothing occupies a very small space. The windbreaker and jacket are constructed with high waistband or elastic waist. The waist line fits the body curve of the model, the hem is slightly stretched or folded, and the modern shape is used as the carrier to interpret the spirit of the traditional windbreaker. Burberry Prorsum is trying every quarter. Lightweight or hierarchical, concise or casual, Burberry Prorsum wisely chooses the right to hand directly to consumers.

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African tribal elements

This season not only endows the original spirit with the spirit of innovation, but also adds new design elements at the right time, that is to add color to the costumes with the ethnic tribal elements of Africa. Whether it is cloth collage totem effect, or with a knitted national pattern with a relaxed neckline ratio, or the belt on the wood grain and special weaving effect. The show is filled with a rich ethnic costume and traditional knee length wrinkle long skirts. The national elements are just the right proportion of the series, that is, decorating and enriching the details of the costumes, and not beating the tables and winning the classic style.

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It is worth mentioning that this season's special material, besides cotton fiber and leather, this season designers specially added Crochet weaving and weaving fabrics, and the new fabric that mimics the weaving effect of bamboo basket is specially developed by Burberry Custer Ford design factory for 2012 spring summer series. This material not only has certain rigid molding and ductility, but also can be decorated with decorative beads without affecting the overall effect and maintaining good thermal insulation. Burberry fabric designer Henry Moore explained to the media: "I think this season is very interesting. You see in this series the fusion of traditional and fine knitting technology and new technology fabrics."

It also explains the design concept of this season. This traditional old style is walking around both the classic style and the breakthrough innovation balance. They have eliminated the radical push back or conservative and self complacent, coupled with the rapid help of new media publicity channels and new technology display techniques. They kept the original flavor when cooking the classic dishes which were once feared "rotten in the grain". We have reason to believe that the slogan "Burberry wants to be a young classic" has been shouted by Christopher Bailey in the early days.