Keqiao Textile Expo Highlights The Charm Of "Maturity"

New and old exhibitors gathered in the same activities.

According to Sun Chengrong, deputy director of Construction Management Committee of China Textile City, the main exhibits are textile fabrics (excipients). clothing The home textile and textile machinery has more than 1200 standard booths, and the exhibition area is 31 thousand square meters. It is divided into four exhibition areas: the A area is the textile special exhibition area. The exhibits are clothing, home textiles, accessories, home textile products, and so on. There are 350 standard booths. The B and C areas are the textile standard booth area (the contents of the B area are clothing (Home Textiles) fabrics, accessories, creative design, etc. the contents of the exhibits in the C area are garment fabrics and accessories), about 550 standard booths. The D area is the textile machinery exhibition area (outdoor), and the exhibits are textile machinery, accounting for 300 standard booths.

"Apart from exhibitors, this year's products will be dazzling." Sun Chengrong said, Exhibition scene There will be a traditional trading area of China Textile City, China Light Textile City International Trade Area, China Light Textile City clothing and accessories (accessories) market, scarf Market, home textile market, China Textile City gray fabric market, China Textile City Qian Qing textile raw material market as exhibition sub exhibition area. During the exhibition, we will hold the opening ceremony, the 2011 China International fabric design contest award ceremony, the 2011 China professional fashion designer creative design competition award presentation ceremony, the design competition innovation product static release, expert forum, business enterprise docking activities, online Textile Expo and other professional supporting activities.

Propaganda and vigorous efforts to enhance effectiveness

Since the launching of the autumn Textile Fair in Keqiao this year, the Preparatory Committee has released advertising and thematic information on dozens of professional websites such as "textile and clothing weekly" and other professional media such as the Shaoxing daily and the online Textile City.

"We also promote the promotion of the exhibition through outdoor advertising forms such as columns, light boxes, body and so on. We also rely on the advantages of Shaoxing textile town and the global textile trading center of China Textile City to disseminate exhibition materials in various markets, overseas agencies and business buildings in the county, and strengthen the propaganda in the autumn Textile Expo. Ma Zhouyong, deputy director of the exhibition and Publicity Department of China Textile City Construction Management Committee, said that in order to further enhance the influence of Keqiao autumn Textile Expo, the preparatory committee also made use of the "2011 global textile and Garment Supply Chain Conference" held in Keqiao in July this year to fully promote the promotion and promotion of Keqiao autumn Textile Expo.

"In order to ensure the effectiveness of the Textile Expo, the Preparatory Committee insisted on attracting investment as the core of the exhibition, and strive to improve it. Exhibitor The quality and quantity of purchasers. " Ma Zhouyong said that since the launching of the Autumn Fair Expo in May this year, the Preparatory Committee has extensively expanded its channels through various forms, such as advertising exhibition, telephone recruitment, door-to-door recruitment, commissioned exhibition, market invitation, exhibition and so on. As of August 20th, 413 enterprises in and outside the county have booked 1075 standard booths, including 72 specially equipped enterprises, 466 standard booths, 341 exhibitors and 609 standard booths.

New products are still bright. Global businessmen gather.

This year, famous enterprises such as red and green printing and dyeing, Ding Ji printing and dyeing, and Sha Chau textile are still actively participating in the exhibition. At the same time, in order to improve the professional level of the exhibition, the 2011 Keqiao autumn Textile Fair has set up a creative exhibition area on the basis of the establishment of the international exhibition area. More new products in line with the development trend of the fabric are expected to become a new bright spot.

At the same time, the Preparatory Committee has actively expanded domestic and overseas investment channels and organized the "National Exhibition of textile fairs". It has organized personnel to the 2011 China (Hangzhou) international textile fabrics fair and the Eleventh China (Shenzhen) international brand clothing and apparel fair to carry out investment activities and distribute more than 69000 exhibition materials. At the same time, it will cooperate with chambers of Commerce, associations and intermediaries to conduct investment promotion. At present, nearly 10 organizations have been contacted with Singapore textile industry alliance, and merchants from many countries and regions such as Europe, America, Japan and Korea have expressed their purchasing intention. With the accumulated resources of merchants, the Preparatory Committee has issued more than 170000 mobile phone messages, more than 150000 phone and fax and more than 420000 e-mail messages to Chinese and foreign businessmen. At the same time, the 2011 Autumn Fair will continue to work well with the Shanghai fabric exhibition and the Ningbo Clothing Fair. It will exchange direct buses and organize on-site visits.