Shoe And Clothing Boss "Play Finance" To Protect Factory &Nbsp; New Round Of Competition Elimination Intensified

Once a factory owner who only focused on orders, he started playing finance.

With the hand

Liu Jian told the daily economic news reporter, like him, many factory owners have turned to real estate or finance, "these money come much faster, and in order to maintain the factory's survival, we can only rely on these more profitable ways."

A boss who runs a factory similar to Liu Jian told reporters that the profits of the factory have basically disappeared. We can only shut down some production lines and use other channels to maintain the factory's operation. This has become the norm in the bosses of Wenzhou and Ningbo.

"In the Yangtze River Delta region, the cost of raw materials continues to rise, and workers' wages increase by 30% every year. In addition to these, there are also troubled enterprises such as the tightening of loans and changes in the US dollar exchange rate.

Shoes and clothing factory vicious competition

The annual Canton Fair, Liu Jian will lead the company employees, and the company's booth is relatively large, the location is also outstanding.

"At the beginning, participants could still pull some customers, but later we discovered that in fact, our participation here is just bringing benefits to foreign buyers."

Reporters understand that foreign buyers like to hold the same piece.

Their own lack of experience also makes their living space smaller and narrower.

Kang Jie, director of marketing consultancy, said in an interview with "daily economic news", "most clothing and footwear processing enterprises publish their information on some B2B websites without reservation. The result is that foreign buyers have a more adequate ratio, and the profits of enterprises disappear in this invisible price war."

According to a data from the Ningbo clothing association, the proportion of generation processing in the Pearl River Delta is higher than that in the Yangtze River Delta. The factories in the Yangtze River Delta region have begun to develop into foreign trade companies.

And let the Yangtze River Delta shoes and clothing factory headache and the cost of cliche.

Since last year, 30 provinces in China have raised their minimum level.

Liu Jian told the daily economic news reporter: "although some production lines have stopped, I dare not lay off workers, and I hope the market will improve, which will greatly increase my operating costs."

Aggravating the new round of elimination

A strange phenomenon is taking place in the manufacturing industry of the Yangtze River Delta and the Pearl River Delta. The export volume of clothing and footwear continues to rise, but export enterprises are declining.

Statistics from the information show that from June 2010 to June 2011, China's footwear exports amounted to 39 billion 850 million US dollars; in the first two quarters of 2011, the total export volume was 19 billion 10 million US dollars, up 21.7% compared to the same period last year; in the 2 quarter, exports were 9 billion 580 million US dollars, up 21.6% over the same period, and increased by 14.9%, while the volume of footwear exports in January 2011 to June continued to grow steadily.

However, the information and export of enterprises and exhibitions in various provinces and cities across the country are exported.

Despite the sharp decline in export enterprises, footwear export performance has not been greatly affected.

Such data contrast shows the corresponding changes in the industrial structure adjustment of China's footwear export enterprises, and exports gradually concentrate on products upgrading, quality and service oriented enterprises, and footwear export enterprises are experiencing the test of survival of the fittest.

Kang Jie told reporters that "the manufacturing industry is facing the two extremes of" one high and one low ", and the manufacturing industry is developing and upgrading to the high end, eventually developing to the private enterprises with a certain scale and foundation, and the development of these enterprises needs huge financial support.

He told reporters that frequent overseas has become a common phenomenon of Chinese business owners.

"At the beginning of this year, many factory owners I know often go abroad, so it's hard to get through their phone calls.

The purpose of their choosing to go abroad is to attach importance to foreign investment and to invigorate the factory through investment.

"In the second half of the year, as the European and American markets continue to shrink, a new round of elimination of manufacturing industry has begun."

Kang Jie pointed out that if there is no thought for the way out, enterprises will only be faced with the result of bankruptcy.