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    Shan Shan Aimed At 100 Billion Market Value To Break The "Forbidden Zone" Into Commercial Real Estate

    2011/9/27 8:47:00 21

    Shanshan Commercial Clothing Industry

    It is not that the clothing industry does not make money, but that it is less profitable than commercial real estate.

    Shanshan Klc Holdings Ltd (hereinafter referred to as "

    Chinese fir

    Zheng Yonggang, chairman of the board of directors, said in Ningbo, Zhejiang, that the market value of RMB 100 billion will be realized by 2018.

    Clothing industry

    Besides, the commercial real estate business such as outlets, complex and so on will become one of its main businesses.


    Breaking into the restricted area


    Shanshan holdings had previously operated land level development projects, such as Ningbo Shanshan Science Park, Zhongke Langfang science and Technology Valley, Wuhu Science Park and other science and technology parks, but Zheng Yonggang has repeatedly stressed that Shan Shan will not be involved in real estate projects. This "forbidden zone" is being broken with the opening of Ningbo outlets and the "Ningbo center" of the urban complex.


    On the 23 day, Shanshan ooles Commercial Plaza, which was jointly developed by Shanshan Group holding Shanshan Group and Japan Mitsui realty Co., Ltd., opened in Ningbo, covering an area of about 180 mu, and about 130 domestic and foreign brands entered the commercial square.

    Zheng Yonggang said that Mitsui operates more than ten outlets in Japan, and is one of the most professional operators in the world. After its opening in Ningbo, its benefits will be higher than that of other similar projects in China.


    In addition to Ningbo outlets, Shanshan is still planning other orlies projects. In the next ten years, Shanshan Group plans to build 15~20 Oteri J in China.


    On the same day, Shanshan Group participated in another urban complex development project.

    Ningbo

    The center also announced the launch, including the Shanshan Group, Greentown group and Itochu (China) Group Co., with a total investment of 9 billion 700 million yuan.

    Zheng Yonggang said, "Ningbo center" will include high-end modern shopping centers, ultra platinum five star hotels, international grade A office buildings and hotel style service apartments, mainly for high-end consumer groups to provide a comprehensive consumption place.


    Shanshan holdings currently has two listed companies, 600884.SH and 600110.SH.

    Zheng Yonggang said that Oteri J and the "Ningbo center" and other commercial real estate development business is not planned to be loaded into the listed companies of Shanshan, he said that only the outlets project, if the country opened 3~5 home, the scale of income has been listed on the stock market alone, the existing listed companies do not know how to operate.


    The clothing industry has not earned enough.


    Shanshan Group's sales volume reached 14 billion 200 million in 2010, and its total assets exceeded 16 billion 900 million. In 2018, it hoped to reach 100 billion yuan.

    "The clothing sector is 10 billion yuan, which is pretty good. Urban complex development, financial investment and high-tech materials are the main driving force to achieve the 100 billion goals," Zheng Yonggang said. "Our investment in Ningbo banks and other institutions is 1 billion ~20 billion after the listing. Making a garment factory is earning a total of 30 million yuan a year."


    Shanshan stock is currently the main platform for the clothing business of Shanshan. In 1999, the income of clothing business of Shanshan Group was 782 million yuan, and in 2010, the clothing business income reached 1 billion 528 million yuan, an increase of about 95%.

    In 2002, Shanshan stock began to set foot in the lithium battery business. Its revenue was only 51 million yuan. In 2010, the lithium battery business reached 1 billion 262 million yuan, an increase of 2374.5%.


    Zheng Yonggang said that Shan Shan will not give up clothing business, and the future is ripe. In addition to its existing brand, Shan Shan will consider acquiring some first-line or second-line clothing brands in Europe to expand its main garment industry.

    However, the growth of clothing is slower. Compared with that, lithium battery, especially vehicle battery business, has a bright future. It is expected that the number of batteries will increase by tens of times and hundreds of times in the future.


    More and more clothing enterprises rely on "doing nothing" to stimulate growth.

    Another clothing giant YOUNGOR (600177.SH) 2011 semi annual report shows that in the first half of this year, the company's apparel business was developing well, achieving a net profit of 400 million yuan, an increase of 23.88% over the same period last year. During the same period, the company's investment business achieved a net profit of 390 million yuan, an increase of 680.22% over the same period last year, much higher than that of the garment industry.

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