China'S First Shoe Manufacturers Comprehensive Science And Technology Research Institute AOKANG Listing
Wang Zhenquan, President of AOKANG footwear technology research institute, vice president of AOKANG group (right), and Fang Yan, senior engineer of China leather and footwear industry research institute, unveiled the group of AOKANG footwear technology research institute of AOKANG footwear technology research institute. In November 27th, China's first footwear enterprise comprehensive science and technology Research Institute, the AOKANG footwear technology research institute, was formally established in Wenzhou.
It is expected that it will explore a new way for upgrading China's footwear industry and enhancing the value added of products.
AOKANG shoe technology research institute covers an area of 7 thousand square meters, and invested 60 million yuan in the initial stage.
It is co sponsored by AOKANG group and China's leather and footwear industry research institute, which is the only comprehensive national research institute of leather and footwear industry in China.
Compared with R & D institutions formed by other single projects in the past, the AOKANG footwear technology research institute mainly focuses on R & D of technology products, covering soft science contents such as new materials, new product research and development, new technology, new technology popularization and application, standardization engineering, intellectual property protection, fashion research, and industrial development law research.
The research results will also provide products and services to the whole industry at the same time.
"The current research institutes will make major breakthroughs in product standardization, style, fashion and intellectual property protection."
Wang Zhenquan, the president of AOKANG footwear technology research institute and vice president of AOKANG group, said that under the guidance of comfort, safety, hygiene and environmental protection, energy saving, emission reduction and recycling will also be the focus of development.
The research scope of the Institute covers materials science, chemistry, human biomechanics, medicine, arts and crafts, applied psychology, and combines the qualitative analysis and quantitative analysis with the combination of empirical analysis and regional experiments, combined with comprehensive research and thematic research, to conduct a comprehensive and in-depth study and positioning of AOKANG footwear products and raw materials.
"Sneakers, anti-seismic shoes, nano shoes, step shoes and other technology footwear products will continuously flow from here to the market."
Fang Yan, senior engineer of the China leather and footwear industry research institute, who joined the AOKANG Technology Research Institute, said: "while optimizing the existing team resources, we will invite domestic and international relevant research institutes and research elites to join, so that the research force can reach the leading level."
It is understood that in order to achieve technological breakthroughs, AOKANG has invested more than 200 million yuan to introduce 30 world-class production lines, and set up three shoe research and development centers in Wenzhou, Dongguan and Milan, developing thousands of new shoe models every year.
In 2006, AOKANG invested about 3000000 yuan to cooperate with Zhejiang University to develop China's first foot type measuring instrument with independent intellectual property rights.
From the experience of AOKANG exporting and responding to anti-dumping, Chinese brands must realize qualitative change from "made in China" to "Chinese design" and then to "create in China".
Scientific and technological innovation, standardization and fashion have become the opportunities for China to gain more profit margins and move towards the upstream of the value chain.
Wang Zhentao, vice president of China Leather Association and President of AOKANG group, said.
It is reported that the early establishment of the Haier Research Institute, Wanxiang Research Institute, Lining technology research and development center has achieved fruitful results.
In the Wenzhou area, CHINT technology R & D center and Delhi technology R & D center have been recognized by the state level.
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