The Next Step Is "Difficult".

In September 28th, the celebration of bird's eye business school was held in Songjiang Industrial Park, Shanghai.

Prior to the mid term strategy meeting, the news birds just reiterated the strategic thinking of the big business school in the second half of this year, and the business school that had been brewing for more than 10 years met with the public.

In recent years, textile enterprises have been experiencing an upsurge of school running. Some of them have been jointly set up with well-known universities to set up training classes, and some have directly invested in establishing schools named by enterprises.

The establishment of a business school can easily remind people of this "occasional" event, and the fatigue of form often overlooks the content.

Wu Zhize denied that the mode of running a business school is any of the above: "it is an enterprise university that aims to enhance enterprise performance and involves upstream and downstream value chains. Students come from internal staff, upstream suppliers and agents.

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The reporter noted that on the 28 day of the establishment of the business school in September, the news bird's share price jumped to the top of the market and jumped to 13.79 yuan. Finally, it closed at 13.66 yuan, rising 0.81% all day, and the biggest increase 1.77%.

After the opening of the festival, it rose 3.86% in October 18th, the largest increase of 10.75%, and hit a new high of 14.26 yuan in October 18th.

Delivering senior management talents for the industry

The enterprise has always been very active in its own business, but the external question has never stopped.

Recall that in 2009, the first "new bird Award for artistic excellence" was held. Wu Zhize still remembers the most critical comment of public opinion at that time: "entrepreneur support art must have a commercial purpose."

"This activity has been held for two sessions and will continue for a year.

In 2012, the good bird program launched the "cutting-edge series" clothing products, incorporating the classic creations of award-winning painters and sculptors over the years into products, and opening a "new culture exhibition area" in store display.

"Many

Nowadays, the news bird bird Business School naturally has some doubts about entrepreneurs' involvement in education.

What is unknown, however, is that the motion to set up a business school is by no means a whim.

The internal assessment system of the wedding birds praises "performance first", requiring professional managers to achieve the "three sessions": they will do business, they will settle accounts and implement them.

The overall concept of cultivating professional managers is closely linked to the "internal training" system.

For this purpose, the bird has been preparing for more than 10 years.

In 2000, we set up amateur schools for employees, opened MBA training courses in 2001, and set up a good news bird school in 2007.

The "three level jump" of the training system that constantly innovates the school running mode has enabled the birds to complete their cooperation with universities, invite experts and scholars, and select internal trainers.

Wu Zhize told reporters that the main teachers of the wedding bird Business School consist of three parts: internal lecturers in various departments and departments of the company, professors in some universities in the whole country, full-time lecturers in the society or enterprises.

Employing the internal lecturers is the unique feature of the bird business school, and it is also an attempt to maximize the effectiveness of the company's efforts in recent years.

"Staff above the Department Manager must be the internal lecturer at the happy bird business school.

"Collusion with education" is a more promising work than hand in hand.

Wu Zhize said that the strategic direction of the Business School of the newspaper will be targeted at the introverted enterprise university in the short term, and to train the management talents needed for the inward birds. The medium and long term will gradually develop to the export-oriented enterprise with internal training, introduce the most advanced technology and management concepts at home and abroad, and combine the experience of the newspaper bird precipitation to pport the senior talents of the clothing industry for the society.

The next 10 years of comprehensive competition

Since listing, it has been the 4 years since the birds learned to fly.

In the year 2010, the annual compound growth rate of the company's sales revenue was 38.84%, and the net profit compound growth rate was 43.27%.

The main business after listing in 2007

Apart from agency and acquisition, the expansion of its own brand is also the key to the whole group's profitability.

By the end of 2010, the company had 856 stores and 68 new ones, including 715 of the good bird brands and 141 of San Jie Luo.

In 2011, the company added 1 billion 500 million yuan, it will add 180 main bird shops and 100 Saint Angelo.

Integrating the opinions of many brokerages, it is considered that the accelerated expansion of rebirds after refinancing has changed the past mild practices, thus suggesting "risk" to the company's control capability.

Wu Zhize responded with confidence that the accelerated expansion is not only based on the company's complete channel management and supply chain system, but also a decisive factor in the "talent pool".

In 2011, the training mode of innovative talents, the good luck bird business school, combined with the strategic objectives of the enterprise, made three major categories and more than 10 sequence curriculum systems, including the enterprise culture, team building, business thinking, leadership management, human resources, marketing, financial management and other comprehensive knowledge, so as to ensure the training content and knowledge system to meet the needs of the development of different levels and categories of employees.

Through the professional teachers' teaching and guidance, and at the same time seamless management with performance management, to ensure the current and future human resource delivery.

At present, the first batch of 40 students in the West class have formally enrolled. Senior managers from different companies will not only learn more than 10 professional courses in the next year, but also go overseas to learn the latest international knowledge and investigate the Centennial benchmarking enterprises.

During the two week tour of the United States, students will experience the guidance of famous teachers at Harvard University, strict discipline in West Point, and the brilliant demeanor of the world's top 500.

Wu Zhize asserted that, in the next 10 years, Chinese brands will compete with international brands in an all-round way. Local brands will only exert themselves to make full use of the advantages of land and human resources, so the 10 years of comprehensive competition will also be the fastest growing 10 years for Chinese brands.

Only those enterprises with strong management level, management capability and capital operation ability will be able to expand and concentrate their social resources here.

The so-called "self help" is the first step in making a good job.