Down Jacket Prices Rose 2 To &Nbsp; Some Stores Abandoned "Feather" To Welcome "Cotton".
The weather is getting cooler. Many people are going to the mall to buy warm winter clothes.
Down Jackets
The price is still high, and the price at random is over 1000 yuan.
High prices not only frighten many consumers, but look at the upsurge.
buying price
Many clothing owners have planned to give up the sale of down coats.
"Down jacket in the mall this year"
Price
It's too high. I wanted to go to a few casual clothes shops, and they were cheaper, so they said this year that they are more expensive and less stocking this year.
Recently, Miss Zhang, who works in an adornment company in provincial capital, complained to the author.
Then I came to a brand clothing discount shop, speaking of this year is not ready to buy down jacket, shopkeeper Li said with smile that this is also the "difficult decision" that oneself make.
"This year's brand discount will only cost six hundred or seven hundred yuan for a down jacket."
In the interview, Ms. Li confessed to the author that the brand discount was originally a route of small profits but quick turnover. All kinds of costs add up to a maximum price of one hundred yuan for a down coat, so that the price will have nearly 1000 yuan.
"At this price, most customers in the shop still can't accept it.
Moreover, as long as one can not sell it, it will have to be smashed in hand. This account is not worthwhile at all. "
She admitted to the author that more cotton clothes can be added, but the price is not expensive and the fashion is also fashionable.
In the interview, I found that Ms. Lee's approach has been "emulated" by many clothing store owners.
"Like this kind of cotton clothing is also very warm, there is no need to wear down jacket."
In a clothing store near the Quancheng Square in the provincial capital, Pepe, the owner of the shop, told the author that his shop did not purchase from last year's down jacket.
"The old customers in the store are all more than 20 year old young girls."
Although many fashion shops have given up the sale of down coats, they can still find many clothing stores on the shelves in the streets of provincial capital.
But after careful questioning, the shopkeepers chose the down jacket brand with the lowest popularity. Because of the high price this year, most of the original price sales were not discounted.
"Affected by raw materials and labor costs, the price of down garments has increased by about 20% this year.
For example, in the past 40 percent off, you can get the goods, and this year it has risen to around 20 percent off, and members can also make a 10 percent off discount. In general, they are sold at the original price.
In a fashion shop near the provincial capital of Jiefang Road, shop advocates miss.
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