Physical Retail To Online Shopping

In the recently held "2011 China's high-end forum on innovation and consumption hot spots", Wang Jianlin, Lenovo chairman, Liu Chuanzhi, Lenovo chairman and Xu Xiaonian, Professor of economics and finance at CEIBS, delivered a speech at the forum.

Wang Jianlin:

Online shopping will not replace physical terminals

China was pointed out in the 12th Five-Year plan.

In view of the popularity of online shopping and the huge increase of Internet consumption, Wang Jianlin thinks that online shopping is developing rapidly, but the "online shopping instead of terminal" is impossible.

"In the United States 20 years ago, the popularity of online shopping really did.

Turning to the future development trend of the business center, Wang Jianlin said that expanding the proportion of experiential consumption in the business center is a proper measure.

"In the future, experiential consumption will account for more than 50% of Wanda commercial projects.

Catering industry may exceed 30%, or even continue to increase.

Wanda started the Research Report on the most popular restaurants in the last year, and we asked for 20 of the 30 most popular restaurants in the region.

Liu Chuanzhi:

Strengthening international cooperation

Consumption is not only related to all parts of the world, but also to all walks of life.

In Liu Chuanzhi's view, China's economy will gradually shift to consumption growth in the future, which will not only help enhance the interrelationship between China and other countries, but also usher in new business opportunities for all walks of life.

Liu Chuanzhi believes that through international cooperation between enterprises, China can not only further expand the consumer market, but also improve the quality of the consumer market, exchange each other's needs and learn from each other.

And enterprises will have greater development in the world market based on the Chinese market.

Liu Chuanzhi also brought part of the sales figures of Lenovo Group, taking Lenovo holdings as an example. In 2004, Lenovo sold 4 million computers, accounting for 28% of the market share. In 2010, the number of sales increased by more than 3 times, reaching 18 million, and the share of the market share rose by only 2% to 30%.

"In the past 6 years, the scale of China's consumer market has doubled and doubled. This" pie "has grown, and the most of these computers have been sold to two or three cities and towns, indicating that there are great potential in these markets.

Liu Chuanzhi said.

Another data reflects the tremendous business opportunities brought by international cooperation.

In 2004, Lenovo achieved sales of 2 billion 900 million yuan in China, and has not yet entered the global market. In 2010, Lenovo not only achieved 10 billion yuan sales in the Chinese market, but also achieved 21 billion 600 million yuan in other markets worldwide.

Liu Chuanzhi thinks so big.

Xu Xiaonian:

Transformation of economic mode

Since the 80s of last century, the proportion of household consumption to GDP has been declining, from 50% to 33%.

Xu Xiaonian believes that this shows that China's economy has fallen into a misunderstanding of "growth for growth", overemphasizing the growth of GDP numbers and neglecting the improvement of public living standards, thus making the growth of China's economy lose the significance of growth.

In pursuit of economic growth, China's economy has always been driven by investment.

The excess capacity caused by over investment can only be absorbed by overseas markets. With the decline of European and American economies, high investment has been gradually unable to sustain.

Therefore, the driving force of China's economic growth in the future should shift from investment to household consumption.

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Xu Xiaonian believes that the pition from investment to consumption is not simple, and he also gives 3 suggestions.

Xu Xiaonian believes that, first, the performance appraisal system should be changed from GDP assessment to "public satisfaction" assessment; secondly, increase the share of the public in the distribution of national income; thirdly, deregulation, establish a market for the development of factors, let the price signals play a full role, and adjust the ratio of consumption to investment.

In addition, Xu Xiaonian believes that the mechanism of national income distribution should be adjusted. The emphasis on "fairness" should not start from the two distribution, but should be reflected from one distribution.

"In the process of distribution, we should break the monopolistic possession of natural resources and markets, reduce control, curb rent seeking, and abolish preferential policies."

Xu Xiaonian said.