Shun Mei Men Wear Brand Promotion Period

A few days ago, the "Shun Mei" Friendship Store held the unveiling ceremony, which brought a new demeanor for the men's wear industry and effectively promoted the brand development mode of Shun Mei from "production oriented" to "brand boosting type".

Xue Baojin, general manager of Shun Mei, said in an interview with reporters that friendship store is a major move after Shun Mei brand's brand new upgrade and will open up to Shun Mei.

Private brand upgrade

Xue Baojin, general manager of Shun Mei, pointed out that after more than 20 years of market test, Shun Mei men's clothing has established a good brand image in the public. "Over the years, the United States has focused on the market, quality and innovation, and has its own R & D center, which has developed a complete system from R & D to production to marketing, and has promoted the rapid response and continuous innovation in the market."

As the first Sino foreign joint venture garment enterprise in the capital, Shun Mei is co founded by Beijing Shunyi District agricultural industry and Commerce Corporation and Singapore meDo Textile Co., Ltd. the total assets of the company are nearly 300 million yuan RMB, with an annual output of millions of garments.

He has won the honor of "Beijing famous brand" and "China well known trademark" successively.

Xue Baojin introduces, Shun Mei friendship store is

In terms of brand promotion and marketing promotion, Shun Mei has constantly upgraded its brand image and launched a new brand marketing concept, so that Shun Mei men's clothing can enjoy the wisdom of high-end people.

Shun Mei's autumn and winter clothing has been launched in the near future, which will bring more surprises to our customers.

Quality is constant pursuit.

Quality is the guarantee of development.

Xue Baojin said that in the 26 years of its development, Shun Mei has always put quality first and constantly develops clothing styles suitable for the times.

Shun Mei always appears in the market as a "boutique".

"Production and business enterprises need not think too much about brand planning and investment, and the brand upgraded will be more invested in brand planning, management and promotion."

Xue Baojin is confident of the upgrading of Shun Mei brand.

Shun Mei has been highly recognized by the relevant departments and consumers in the quality aspect.

It is understood that Shun Mei has taken the lead in the certification of ISO9001 quality management system in the garment industry of Beijing. In 2006, it won the "excellence performance management organization award" issued by China Quality Certification Center and international certification Alliance (CQC & IQNET).

In January 2007, the company completed the ISO14001 environmental management system certification. In 2008, it was awarded the "Beijing Quality Award" issued by the Beijing Quality Association. In 2009, it was awarded the honorary inspection certificate of export commodities granted by the AQSIQ.

Xue Baojin pointed out that in the design and production of business suits, Shun Mei invited many Western-style experts to combine traditional technology and modern technology organically and combine the international trend to create classic business suit brand.

The best material is carefully tailored by the senior production engineer, meticulously carved and attentive to every detail, so that consumers can have comfortable, handsome, natural and high quality clothing experience.

Brand development is customer oriented.

Shun Mei will adhere to suit oriented and pay attention to brand development.

Do a good job in suit brand.

Xue Baojin said that in terms of product design and research and development, in order to meet the personalized needs of consumers, the United States launched the clothing ordering service, with a fast delivery and excellent quality, and achieved good response among customers.