"Balabala Winter IN Like" Interpretation Of Children'S Fashion
This winter, the fashion trend children's wear brand Barbara invited 8 famous photographers to shoot the same winter clothing, showing two themes of "hiking wind" and "colorful wind".
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The photo concept activity invited Halley China designated photographer A Jun, Fashion Magazine Photographer Xu Jin, Shexper, ah Sam, P1.CN Street photographer Ma Yiqing, street photographer James Liang, LOMO photographer aloho and hot mom photographer Li Jingwen.
The locations are distributed in the African steppe, Turkey, Beijing and Shanghai's tidal sites.
Winter children's fashion, "hiking wind" and "colorful wind"
In recent years, children's fashion has quietly entered the international T stage and entered the layout of international high-end magazines.
International fashion brands have launched children's wear product lines, which is the fashion of children.
Many fashion magazines in China also create children's fashion or parent-child section.
With the rapid rise of the 80's mother fashion group, the children's fashion trend is about to announce its coming.
Barbara's children's clothing is characterized by fashion, comfort and diverse styles. This winter is closely related to the international fashion trend, and it has launched two styles of "hiking wind" and "colorful wind".
Barbara's "hiking wind" emphasizes the concept of children's outdoor exploration, and advocates the concept of children's collective travel and nature.
Tangerine
As the representative of the yellow earth, the category covers leather, feather vest, lattice shirt, khaki trousers and so on. Balabara's "colorful wind" is mainly shown in the design of the down jacket, and the designer interprets different children's fashion down equipment by using various colors and splicing and other fashion design styles.
Eight top photographers, children's fashion, big collision
The biggest highlight of "winter IN image" is the fashionable collision of top photographers of different styles and different fields.
With the help of the same costume, the combination of the super photographer's lineage depicts the two themes of "hiking wind" and "colorful wind" with unintended imagination and magical lens effect.
Halley, the Chinese designated photographer, A Jun, whose works are both wolf and wild.
This time, Barbara took part in an unusual activity across the African continent. A Jun not only completed the shooting of "hiking wind" and "colorful wind", but also donated balbara to donate materials to all the children in the African continent.
Sam, editor in chief of the fashion magazine, chose to complete his work in Turkey. During his creative process, he felt that the unique temperament of every place was the best interpretation of the background of photography. He chose the Central Asian customs of Turkey as the natural background of his works.
P1.CN official Street photographer Ma Yiqing, from the perspective of fashion magazine street, modeled children's models as street people and captured the most fashionable sense of fashion in the ten miles of Shanghai.
Xu Jin, a cooperative photographer in high-end magazines such as "fashion bazaar" and "ELLE", thinks that children's fashion is to show the most genuine and happy, free and unfettered state of children.
The fashion under his lens is "interpreting the true nature and expressing the self tension with the environment", so the winter IN image of Xu Jin's lens is fully embodied.
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In addition, Shanghai's great joy city and greenbelt Wai Lim outdoor location have become the location of filming.
The collision of 8 photographers, the regional collision of exotic customs and fashion sanctuary, the different collocation, and the visual collision of sculpt show 8 different styles of fashion.
The blockbusters of the 8 groups will be displayed on the official website of Barbara.
A complete picture of children's fashion is presented to all of you.
Balabala winter IN image - National Children's imaging program
With the photos of eight photographers released, Barbara will launch two major themes in the national store.
First of all, the Balabala winter IN will be launched. In the 100 cities and 100 stores in China, Barbara plans to help more than 2000 children to shoot blockbuster movies for free, helping children to leave their best childhood and retain their most brilliant and lovely aspects. Then, the Balabala winter IN image - micro-blog will be launched immediately. During the activity, as long as children try out photos at any one Barbara shop in the country, upload photos of children and @ Barbara official micro-blog, there will be an opportunity to get 30 fashion folds bicycles every day.
About Barbara
Barbara is the children's clothing brand of Semir group of China. It is positioned as the children's clothing brand of the urban mass family. It mainly faces the middle class and well-off families. The core consumer group is a 1-11 year old child, whose products cover 0-14 years old children.
Barbara takes the culture of children's life as the core and takes the mission of "enriching children's better life and opening up a free growth world" as the mission of the enterprise. It advocates the idea of children's growth in the same year, and the unique brand concept and brand culture have aroused widespread concern of consumers.
Barbara
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Carry forward the child's nature and advocate that the child can grow freely and freely.
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