By &Nbsp 2015, The Indirect Revenue Of Chengdu'S Exhibition Industry Amounted To 80 Billion Yuan.
Recently, the general office of the Chengdu municipal government issued the "Chengdu Municipal People's government to speed up the work."
MICE industry
Opinions on development.
The proposal put forward that, by the year 2015, the initial construction of Chengdu will become a convention and exhibition brand gathering area, an important international and domestic conference destination city and a leisure festival in Western China.
During the "12th Five-Year" period, the annual revenue growth of the exhibition industry reached 25%. By 2015, the direct income reached 9 billion yuan, and the indirect income reached 80 billion yuan.
Exhibition activities
More than 400, and strive to introduce 3-5 well-known domestic and foreign exhibition enterprises settled or set up branches, forming more than 10 exhibition activities.
brand
。
By 2015, the exhibition area will be more than 180 thousand square meters.
"Opinions" pointed out that we should plan and build exhibition facilities in accordance with the idea of "one main, many deputy and multi libraries", and strive to create a gathering and Development Zone for MICE industry.
"One main" is to actively cooperate with the construction of China Western International Expo City as the central venue for exhibition activities in our city and even in the whole province, so as to ensure that exhibition facilities are at the first-class level throughout the country.
"Multi deputy" is to speed up the construction of multiple exhibition sub centers, including carrying capacity of the new century international convention and Exhibition Center, planning new star Gaestgiveriet Hotel, accelerating the construction of the new century global center and Contemporary Art Center. By 2015, the exhibition area will reach 180 thousand square meters, and the conference area will reach 50 thousand square meters.
At the same time, we will speed up the construction of exhibition facilities, conference rooms and hotels in the International Intangible Cultural Heritage Expo Park, and form a new Convention and Exhibition Center.
"Multi library" is to support conditional district (city) County Construction in line with the planning requirements of small and medium-sized professional venues and conference facilities.
In addition, we should actively cultivate characteristic exhibition functional areas.
Taking the tourism resources of Longmen mountain and Longquan mountain as the main part, taking Longquanyi, Dujiangyan, Wenjiang, Pixian and other regions as the focus, promote the integration and development of exhibition industry and tourism, sports and health industry, and create the function area of MICE tourism.
Based on the International Intangible Cultural Heritage Expo and Chengdu eastern music Park, we will promote the interactive development of exhibition industry, cultural and creative industries and leisure entertainment industry, and create a cultural function area for mice.
Subsidies for a certain scale will be 50 thousand yuan to 300 thousand yuan.
The opinions put forward that Convention and exhibition enterprises should be encouraged to form exhibition groups in the form of acquisition, merger, joint participation and equity participation, so as to support a group of exhibition leading enterprises with high level of service, large scale of operation and strong competitiveness.
At the same time, we will set up and support a number of major exhibition projects that meet the industrial development direction of our city every year.
Among them, we should strengthen and strengthen the China Chengdu International Intangible Cultural Heritage Festival, the China International Food Tourism Festival, the spring national sugar and wine trade fair, the China International Software Cooperation Fair, the global automotive forum, the China (Chengdu) new energy international summit and solar energy exhibition, the Chengdu International Furniture Industry exhibition, the Chengdu International Automobile Exhibition and other designated Chengdu festivals and exhibitions, and give some support funds. We will vigorously introduce electronic information, e-commerce, service outsourcing, biomedicine, automobiles, new materials, new energy, cultural and creative, energy saving and environmental protection, and other key industries and strategic emerging industries exhibition projects.
Any exhibition with a scale of more than 30 thousand square meters and a self run exhibition with a scale of more than 10 thousand square meters will be given 50 thousand to 300 thousand yuan subsidy.
On the other hand, the Opinions also put forward the need to speed up the training of exhibition talents, including encouraging institutions of higher learning and vocational education institutions to set up exhibition related specialties, subsidize some training fees for trainees who have obtained exhibition qualification certificates, and introduce high-level talents into the city's talent construction plan, and introduce high-level talents in exhibition planning and management through various channels.
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