How To Deal With Customer Information During Exhibition

After attending various exhibitions, foreign trade personnel should be related to the exhibition.

For visitors to the exhibition, they are generally classified as follows:

1. Customers who have signed contracts.

After the return, they were generally given detailed information according to his request, and then asked him to open a certificate or to return a deposit.

However, those customers who have signed contracts with you do not mean that they will give you.

2, customers who want to place orders.

This is a bit like online enquiry. You can only identify the potential of this customer from your communication with them.

The more detailed the product is, the more careful the terms will be.

For these customers, they will be contacted in time, and all the information involved will be clearly sent to him, and the proofing will be implemented immediately.

For these customers, we often encounter the sample sent without news, the most common reason is that they receive all samples (including other people's samples) did not pick your product orders, or market changes, and so on, then do not give up, keep in touch, new products to recommend to him in time, there will be opportunities for cooperation later.

3. Customers who cannot talk about a particular item or price.

When you come back, even if you decide to do what you want to do, do not compromise immediately. First send an e-mail or make a phone call (or firmly decide your previous decision) to take a look at the situation before making a decision. If the client has a certain soften, then you will succeed. If he insists on his decision, then you can compromise, and then compromise with him is not too late.

4. Customers who require information.

Send him the detailed information as far as he says.

5. Casual customers.

In the exhibition, he just went to you to look around and ask, these customers do not have the bottom, maybe they are exploring the market.

Those customers may have to contact him by his business card. If the business card has their website, that's the best. First visit their website and find out their details. What kind of products do they mainly run, and send different materials to him according to different circumstances.

Maybe the product you didn't bring to the exhibition this time is their main product.

At the same time, according to the products he saw at your booth, see if there is any opportunity for cooperation.

We all know that the most common problem in communication is to send EMAIL to customers without any news.

In this case, I think the telephone is the best way of communication, making a phone call to communicate with him, to see what is going on and what kind of situation it is, whether we can take measures to solve it.

Of course, for those who are not in urgent need, please wait patiently for a few days to send emails a few days later, because some customers will take a vacation after returning, and some customers will not go back immediately after the exhibition.

I met a client who had been EMAIL for half a month before he replied that he had just arrived in his country.

For a customer who has not returned for a period of time, a phone call is necessary.