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    Xiaoshao Printing And Dyeing Enterprises Raised The Price Of "Yellow".

    2011/11/16 9:27:00 10

    Recently, Shaoxing county and Xiaoshan part

    printing and dyeing

    The company has issued a circular calling for quality and price increase of all cotton and cotton woven fabrics.

    However, the time went by nearly half a month, and this initiative was not only effectively implemented by the enterprises, but even questioned by the parties concerned.

    People in charge of printing and dyeing enterprises said that in the face of increasing operating costs, the printing and dyeing industry still needs to think deeply about Shaoxing's printing and dyeing industry.


    22 printing and dyeing enterprises propose raising prices


    In October 31st, Shaoxing County printing and dyeing industry association held a meeting.

    At the meeting, the association was printing and dyeing.

    enterprise

    It has launched an initiative to raise the quality and price of cotton and rayon woven fabrics.

    At that time, 22 printing and dyeing enterprises in Shaoxing, the urban area and Xiaoshan jointly decided to raise the processing fee of 10% to 20% of the printing products collectively.


    According to the decision, the 22 printing and dyeing enterprises executives are still signing the product quality.

    union

    Agreement.

    According to the agreement, cotton printing is increased by more than 20% on the basis of original prices of various enterprises, and the printing of artificial cotton has increased by more than 10% on the basis of the original prices of all enterprises.

    The agreement also requires that the minimum price be set for printing products, and the quality of products will be the prerequisite for strictly implementing the minimum price.


    In the afternoon, printing and dyeing enterprises responded to this initiative.

    "From November 1st, the total processing cost of cotton and rayon woven prints increased by 20% and 10% respectively."

    In the Haitong printing and dyeing office building located in the Binhai Industrial Area, Li Chuanhai, the company's manager, announced the notice of raising the printing processing fee to the middle-level managers, such as the director of production and the manager of the foreign trade department, and requested all departments to carry out the plan strictly.


    At the same time, Hangzhou, Jimei, printing and dyeing enterprises in Xiaoshan also issued notices to raise the printing processing fees for all cotton and cotton varieties.

    After the initiative was issued, many printing and dyeing enterprises executives expressed optimism about this.


    "To raise the quality of printing and dyeing enterprises and to better cope with the current predicament under the pressure of rising prices is, in a sense, an option for enterprises to upgrade and upgrade."

    Shaoxing County printing and dyeing association responsible person has said that this "tug" price increase enterprises accounted for more than 40% of the county's printing and dyeing enterprises printing capacity, and these enterprises are the leading industry.

    Therefore, collective price increases of these enterprises will help to resist low price and disorderly competition.


    The implementation of the proposed price increase has gone wrong for half a month.


    Though ideal is plentiful, reality is bone.


    "The first two days, I asked some printing and dyeing enterprises, and many enterprises replied that the initiative could not be carried out."

    Chen Quansheng, Secretary General of Shaoxing printing and dyeing industry association, told reporters that in fact, at the meeting on the day of the announcement of the initiative, there were also different views expressed by the enterprises.

    He said that there are more than 200 printing and dyeing enterprises in the county, and it is not difficult to fully implement this initiative.


    Indeed, in an interview with reporters, it was learned that some printing and dyeing enterprises did not take the initiative in printing and dyeing enterprises to raise quality and raise prices.

    The head of a printing and dyeing enterprise in Ke Bei told reporters that there are so many printing and dyeing enterprises in the county, and not every family will carry out the price raising initiative.

    If enterprises raise their processing fees by themselves, they may lose customers, so they have not implemented this price raising initiative.


    Even the printing and dyeing enterprises, which signed the proposal for raising prices and raising quality, did not carry out the initiative.

    A printing and dyeing enterprise official told reporters that after raising the processing fee, customers complained that they could not bear it and expressed their dissatisfaction.

    Some customers even proposed to go to other printing and dyeing companies to process.

    In order to retain customers, enterprises can only carry out the original processing costs.


    In addition, the price raising initiative has attracted the attention of relevant departments for alleged unfair competition.

    Informed sources told reporters that Xiaoshao printing and dyeing enterprises raised the price initiative, the county's printing and dyeing industry to fight the market price phenomenon has improved.

    However, because of the suspicion of unfair competition because of the rising price of Baotuan, it has also attracted the attention of the Shaoxing development and reform department.


    Why is printing and dyeing enterprises raising prices so hard?


    Shaoxing county's printing and dyeing industry is developed, and it is also a leading industry in the domestic light textile industry.

    According to statistics, last year, the printing and dyeing industry in Shaoxing County processed 18 billion 500 million meters of printing and dyeing fabrics and realized output value of 39 billion 300 million yuan.

    However, the competition among the industries is also fierce, even falling into vicious circle of competition.

    Last year, the county's printing and dyeing industry achieved a value of 39 billion 300 million yuan, but only 1 billion 713 million yuan was created, with an average profit of less than a dime per metre.


    To this end, as early as in the early April 2008, Shaoxing county "Nanyang dyeing and weaving", "Yongli printing and dyeing" and other 8 decorative cloth dyeing and finishing enterprises spontaneously formed "price self-discipline alliance", unified implementation of the consultative decoration cloth dyeing fee price, in order to jointly resist low price vicious competition.

    A few days later, the Shaoxing County printing and dyeing Association held a standing council meeting and issued a notice on "adjusting the price of printing and dyeing products". It suggested that the processing prices of printing and dyeing enterprises should be raised by 20% to 30% on the premise that the raw and auxiliary materials increased by 30% to 50%.


    At that time, after the emergence of the price self-discipline alliance, it also aroused heated debate in the market.

    Some people believe that this price alliance can change the vicious competition situation of the printing and dyeing industry mainly based on price war, and it will play an important role in promoting the development of the industry.

    But there are also suspicions that the association's raising price is notified of suspected price fixing.


    Over the past three years, the printing and dyeing industry of Shaoxing County once again put forward the initiative of "raising prices and improving quality", showing the difficulties faced by the printing and dyeing industry.

    KobeI has a printing and dyeing enterprise responsible person Gu told reporters that in July, their company knitted fabric dyeing original factory price quoted at 6000 yuan per ton.

    But one customer suggested that the brothers dye the factory as long as 5500 yuan a ton, in order to retain customers, the factory had to cut prices, but this is almost "zero profit" business.

    Among them, the industry's internal price war has never left Shaoxing County printing and dyeing industry.


    The people have pointed out that although printing and dyeing is a pillar industry in Shaoxing County, the pressure on this industry is not small, especially the vicious competition in the industry.

    The more than 200 printing and dyeing enterprises in the county are not able to provide profits and taxes. Many printing and dyeing enterprises have not produced much benefit. Low price competition has dragged down the excellent enterprises and even affected the price and quality of Shaoxing printing and dyeing products.


    Dyeing and printing industry in Shaoxing County


    Pending intensive cultivation


    Since the outbreak of the financial crisis, the textile industry has been hit by a head-on blow, and the printing and dyeing industry has also encountered various problems of internal and external troubles.

    In the face of the rising cost of human resources, raw materials and sewage costs, processing fees can not be raised or even downgraded. Printing and dyeing enterprises are under tremendous pressure.

    In addition, there are also problems such as the reduction of external demand and the appreciation of the RMB exchange rate, which have plagued Shaoxing's printing and dyeing enterprisers.


    Pad dyeing is an indispensable process for printing and dyeing.

    In 2009, Shaoxing County once reached more than 200 production lines. Now there are only more than 60 production lines in the county. Most of them are at a loss, or even a lot of them are in a state of shutdown.

    Analysts pointed out that before 2002, the processing fee per ton of pad dyeing was 4.5 yuan, and 10 years later, it dropped to around 2.2 yuan, and it was fully reduced by half.

    However, the cost of artificial, sewage and raw materials is several times higher.


    The same problem exists not only in pad dyeing, but also in the processing of products such as cotton, cotton, knitwear and so on.

    A person in charge of printing and dyeing industry in Shaoxing pointed out that since the second half of last year, the cost of light, coal, steam and liquid alkali has increased by 10%~15% from the cost of production.

    Some printing and dyeing enterprises are very difficult to operate, and even worse.


    However, just as Shaoxing's printing and dyeing entrepreneurs were worried about their immediate difficulties, their foreign counterparts thought that Shaoxing's printing and dyeing industry was carrying a gold mine but did not dig deep.

    Yamamoto Ken, vice president of the Japanese dyeing and Printing Association and President of the Japanese dyeing and printing company, said that in the past 30 years, the Japanese yen has appreciated 4.7 times against the US dollar, and the labor cost has increased six or seven times. However, the processing fee of the Japanese dyeing and printing enterprises has remained basically unchanged. Only two or three times the Chinese dyeing and printing processing fee, some enterprises have survived, indicating that Shaoxing printing and dyeing enterprises still have great potential.


    The more than 200 printing and dyeing enterprises have to raise their prices at the same time.

    Facing the pain in front, the pformation and upgrading of Shaoxing county's printing and dyeing industry is more urgent.


    In this regard, Li Chuanhai, executive chairman of Shaoxing printing and dyeing industry association and chairman of Haitong dyeing and Printing Co., Ltd. of Shaoxing, said that the equipment of Shaoxing dyeing and printing enterprises will be eliminated in 10 years, but the equipment of Japanese dyeing factories has not been stained for 20 years, indicating that our hardware equipment has reached the level of the world, but the soft power is still lagging behind.

    He believes that Shaoxing's printing and dyeing enterprises should, like Japanese experts, hold the golden mountain of printing and dyeing industry, improve the level of technological innovation and enterprise management, and do a good job of intensive farming.

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