Festive And Fashionable Home Textile Design Favors "China Red".

In May this year, the famous movie stars Fan Bingbing A red scarlet skirt appeared at the sixty-fourth Cannes International Film Festival in France. Immediately after that, the movie T and the streets and alleys began to show a lot of "big red". fashion The daring people have introduced the color of China to the extreme, and Chinese red again. The home textile industry, which belongs to the fashion industry as well as the clothing industry, has also been attacked by this "red tide". In the home library, there are always several large red home textile products interspersed with them, which are very striking. Every home textile brand is also working hard to develop and design home textile products with Chinese Red characteristics, so as to comply with the trend changes.

Unforgettable Chinese Red

Chinese red, also known as crimson, is the big red in three primary colors. The Chinese red series derived from the main tone includes delicate pomegranate red, deep red jujube, luxurious cinnabar red, muddy clay red, vicissitudes of rusty red, bright cherry red, bright coloured carmine, shy scarlet and warm orange red.

In this era of great eastern elements, China Red has influenced and led the fashion world with a calm, free and easy attitude. Adding a touch of Chinese red in the house is both fashionable and brings a chic "Chinese flavor".

According to statistics, red users can be divided into two extremes. One is a red love, they like bright red, this part of people will be widely used in indoor red, bold use of bright red, peach, gold and other high brightness color, so that the publicity in the home in the eye. The other group is a prudent person. Although some of them like red, they are not so bold. They are careful to use red as interior ornament and become a means to brighten up their homes.

Designers believe that the Chinese red with Chinese happy flavor, such as big red, luxurious scarlet and mysterious palace wall red, are all the colors that are valued and used in modern home decoration design. And the extensive use of red or strong contrast color, such as green, yellow and red contrast, also began to appear more and more in home decoration, violently affecting people's visual nerve.

　　 "Red" is festive and fashionable.

Generally speaking, Chinese people prefer to decorate with red when they are married. Bedding is no exception. People choose to use red as a hope for a lucky day.

Xu Hangjian, director of the China Textile Design Center, said: "on the design, most of the wedding bed products are made of peony, which is known as" the king of heaven "and" the king of flowers "as the design elements. The flowers are colourful and elegant. On the pillow, delicate and realistic embroidery techniques are used to reproduce the charm of peony and echo with quilting technology, which makes the product's sense of beauty more prominent. At the same time, on the naming of the products, the wedding family textile is intended to create an atmosphere of "festive and auspicious". Many products are also given a strong festive culture when they are positioned, such as "everlasting" and "flower dressing red makeup" to cater for the psychological needs of modern couples seeking romantic love. {page_break}

Although big red is the mainstream color of wedding home textiles, but for those entering the age of marriage, their choice of wedding products is different from traditional ones. "For the 80 generation consumers who are particular about their personality and who are bound to break through the restrictions of traditional concepts, the heavy red is too vulgar. Therefore, we advocate combining Chinese classical elements with modern styles in the design of products. Although red is the main color, it does not stick to traditional Chinese red, but is blended into more fashionable and diversified red, such as wine, red and so on. In addition to the traditional patterns of peony and butterflies with Chinese characteristics, it also adds European style roses and roses, which not only satisfy the paternal tradition but also accord with young people's pursuit of fashion. Xu Hangjian thinks.

Jiang Huafeng, general manager of Shimin home textiles, who has the title of "wedding home textile expert" in the home textile industry, also said that the demands of modern young people on product design have been increasing. Red as the main color of wedding products, it must be fashionable to match the tastes of young people.

　 Do not abuse Chinese red.

Red symbolizes warmth and happiness, and conveys warm and strong positive emotions and friendly and exciting psychological hints to people. Like every masterpiece of the creator, red also has two sides. Besides those positive positive symbols, red also has negative psychological hints such as nervousness, agitation, craziness, even frenzy and terror.

Any color can be applied, but it must be used at the right time and place, and red is no exception. Red can be used in some ceremonies, wedding ceremonies, whether it is a large area of decoration or just as embellishment, can be added to these occasions worthy of celebration, auspiciousness, enthusiasm and blessings. However, in view of the negative effects of red transmission, the use of it can not be ignored without considering the psychological feelings of people.

In the first China home textile design competition, a young designer created a set of living rooms and bedroom design works with red coloured fabrics, which was rather "eye-catching" in the whole arena, but it was not appreciated by many judges and attendees. An expert in the industry commented: "this will affect rest and sleep." Indeed, blindly pursuing the red built home textile world ignores the original function and effect of home textiles, which is the result of the abuse of red.

It is precisely because China Red has become the popular color of home textile industry, so it will be favored by many home textile designers. It reflects the impetuous and immature of home textile design industry from a certain angle. Designers should sink down and calm down to catch up with the so-called fashion trend, and carefully and skillfully let the Chinese red in their hands be added to the work.