The Current Situation Of Textile And Garment Exporting Enterprises To Europe Is: Less Orders, Smaller Orders, And Broken Orders.

The haze of the financial crisis has not yet completely dissipated.

Some exhibitors who participated in the Paris Apparel Sourcing Paris show that they should go to Europe to participate in the exhibition if the trade situation is not good.

On the one hand, enterprises can understand changes in European market and customer reputation through exhibitors.

On the other hand, through exhibiting, let European customers understand the good living conditions of enterprises, and help to receive more orders.

Because in the bad trade situation, customers are pursuing the low cost while pursuing the safety of trade.

Customers at the door of their own exhibitions to see exhibitors, help their determination to purchase.

It is reported that the spring exhibition of Paris international clothing and apparel fair, jointly sponsored by the China Textile Council, the China Apparel Association and the Frankfurt exhibition company, will be held in from February 13 to 16, 2012 at the Le Bourget Exhibition Center in Paris, France.

When the Paris international clothing and apparel Procurement Exhibition was held in Paris in September 2011, the exhibitors of Chinese enterprises said that the exhibition had a good effect. The audience was quite targeted, and its professionalism and purpose were very strong.

According to the insiders, the success of the Paris international clothing and accessories exhibition held the Chinese garment enterprises closer to the forefront of European fashion, setting up a high standard platform for China's excellent textile and garment enterprises to open up the European market.

According to some exhibitors who participated in the Paris international fashion and apparel sourcing exhibition, buyers are cautious because of the low consumption market in Europe.

Reducing inventory risk is a strategy for many foreign companies.

This shows that the orders of foreign buyers are smaller than before, but the number of orders is more frequent, and the delivery time becomes shorter and more urgent.

Many buyers use the "piecemeal" approach to split large orders into small orders, and speed up the order to reduce inventory risk.

Some exhibitors also put forward their own unique views on the current European orders becoming smaller and smaller. Although consumer demand is declining, buyers still need to buy, but the buying behavior has changed.

The change in buyer behavior is not so simple as "buying less" or "asking for a lower price".

Insiders also believe that simple price factors can no longer serve as a magic weapon for Chinese suppliers to participate in international competition.

European buyers' purchasing concerns gradually shifted from pactional relationship to supplier collaboration, focusing on simplistic price optimization, supplier improvement and process improvement.

In this regard, Chinese suppliers have obvious advantages.

The head of the Paris Textile Fashion Promotion Association, the head of the textile fashion promotion association, said that the worse the trade situation is, the more Chinese enterprises should expand the market.

To participate in the exhibition in Paris, to show the unique competitive advantage of Chinese enterprises, not only can compete for more orders, but also can find more opportunities to cooperate with the European industry, thus accumulating power for the new round of competition.

It is reported that Paris international clothing and apparel Procurement Exhibition was the predecessor of the China Textile and clothing trade exhibition (CTAF), which was moved to Paris in September 2007 and co hosted with Paris Texworld in the same period.

After the appearance of Paris international clothing and apparel exhibition, it can provide European buyers with one-stop shopping mode from fabric to clothing.