Industry: Online Shopping Has Become The Main Retail Channel For Garment Industry.

Cool has the goods net CEO Populus euphratica in "2011 generation generation cool clothing." Electronic Commerce The annual meeting revealed to reporters that it is now passed. online shopping The clothing market share has exceeded or nearly 10% of the total retail share. At the fourth China clothing e-commerce summit, the founder of Beijing Consulting Co., Ltd. Lu Bo Wang also said that the online clothing brand is likely to surpass traditional clothing in 35 years. brand 。

"My personal feeling and speculation is that for such a large category of clothing, there will be a market scale of 1 trillion a year." CEO, Xing Kong Yu, believes that the garment industry has enough market share to support its way to e-commerce. According to the 2010 data from the US consulting agency, the proportion of online clothing sales in the United States accounts for 30% of the total clothing consumption, while the data from the consultation show that China can reach 30% in the first three years.

The apparel industry can develop rapidly in the field of e-commerce, and is closely related to the channel construction of network sales nowadays. The purchase and sale mode realized through the Internet has become the norm. "CEO" will be the preferred pick up channel for clothing stores, and the wholesale market, especially the two or three level wholesale market, will disappear 80% in five years. By studying the users of the goods network, more than 60% of the 20 000 clothing entities are 85 groups. Almost all the younger generation groups want to get goods from the Internet and do not want to run the wholesale market. After solving the problem of supply, sales platforms such as Taobao also provide perfect services and platforms for businesses and businesses. Han Du Yi house CEO Zhao Yingguang has paid great attention to the channels provided by Taobao today: "Han Du Yi house currently gains 5500 single 900 thousand income through Taobao, and is expected to get more than 300 million in 2011. Sale Results! "