Textile Female Boss Australia Starts &Nbsp Again; Chinese Characteristics Bring Small Businesses Back To Life.
For those who emigrate to Australia, many applicants will worry about the terrible consequences of business failure.
Ms. Chen, who is from Ningbo, China, can do business in China. After landing in Australia, her small business is blocked. After a series of defeats, the smart Chinese woman finally figured out a way to make profits.
Applicant file
First hurdle: language and immigration clause
Ms. Chen, who has passed the middle age, can be described as a typical strong woman.
She runs a textile company in Ningbo, China, and has made a successful effort.
In addition to career success, Ms Chen also has
happiness
Happy family life, twin daughters are smart and cute.
After work, she spent all her time with her daughter.
She hears the friends in the circle drawing the beautiful picture of Australian life and makes her heart beat.
Considering the advantages of overseas education environment, Ms. Chen hesitated and decided to emigrate again and again.
Because her condition is very good, Ms Chen has only spent two weeks from submitting applications to obtaining visas, and there is no further supplementary material.
When Ms. Chen took her daughter on this beautiful land in Australia, she described to our reporter with deep feeling: "Melbourne is clean and beautiful, and we like this country and the city very much."
With the help of local immigration agents, Ms. Chen quickly settled down in an apartment in the city, and then began to look for business opportunities.
Ms. Chen first wanted to make use of her mature customers in China.
network
Expand Sino Australian foreign trade and take this opportunity to open up the market for Australian goods in China.
However, after preliminary market feasibility investigation, Ms. Chen realized that language and related immigration clauses would be a great obstacle to commercial trade, so she decided to buy the ready business in Australia.
The second hurdle: landlord is unwilling to pfer the lease.
Giving up the familiar industry to start a new business is the start of everything, but Ms Chen is not discouraged.
Under the recommendation of the Immigration Agency, she learned many other feasible plans: roast chicken shops, dry cleaners, coffee shops and retail stores.
After many observations and careful analysis, Ms. Chen decided to buy a coffee shop in an urban office building.
However, when she was ready to buy this profitable coffee shop with confidence, she encountered difficulties again.
Because Ms. Chen had no experience in running coffee shops and her language was blocked, the landlord was unwilling to pfer the lease to her.
This made Ms Chen a little anxious, but she did not give up easily.
In order to win the trust of the landlord, Ms. Chen put on a trick: she showed a large sum of money to prove her economic strength, and then hired a manager who was fluent in Chinese and English and had coffee shop management experience, and finally asked the seller.
assist
She continued the operation for 3 months in order to achieve a smooth delivery.
Ms. Chen's efforts were not in vain. The landlord was finally moved by her sincerity and agreed to the pfer of the lease.
3 months later, Ms. Chen formally took over the coffee shop.
The third hurdle: hard work for one year, zero profit.
It was difficult to take over the coffee shop, but the next management seemed to be difficult.
At first, because she was not familiar with Western food and language proficiency, Ms. Chen could only stand idly by and watch the staff busy, and could only help with the collection of dishes and cut vegetables when the business was very busy.
So she was determined to familiarise herself with the operation of the store as soon as possible and memorize the English names of all the foods. If she did not understand the place, she would ask the manager and daughter with an open mind.
Ms. Chen spent a long and painstaking first year in exploring, but by the end of the year, she was disappointed to find that the profit was zero.
So she immediately met with the manager and staff to analyze the reasons and find countermeasures from the reasons.
She first did a simple renovation of the storefront, then added menu dishes, introduced salads and Asian food, and finally purchased raw materials in the wholesale market.
reduce
Cost.
It is time for the coffee shop to make a profit after second years of unremitting efforts by all the staff. At this time, Ms. Chen was relieved and smiled.
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