60% Consumer Group Buying Infringements Need Legislation Protection

At the end of the year, online shopping crazily came.

The voice of the Taobao mall's "gigantic Singles Day" sales promotion is still around the beam, and the "12 people's mad activities" have been launched vigorously.

According to the statistics of Taobao mall, the turnover has reached 475 million yuan within one hour.

Dangdang network will take a look at the upcoming Christmas.

It is reported that Dangdang has already played the slogan of "crazy Christmas shopping" at the beginning of the month. In addition to the Christmas shopping strategy launched by the pregnant baby channel, the clothing channel also launched the Christmas season's top 32% off crest of outdoor season, as well as the highest price of 200 yuan for the production of books and audio-visual products, and the maximum collection of Christmas gifts for daily necessities was 400 yuan.

However, the hot selling of merchants has not changed the smiles of consumers.

Recently, the survey report on consumer rights and interests protection of online group buying jointly issued by 21 consumer protection units such as Harbin Association of consumers in Heilongjiang province showed that 62.12% of consumers had encountered the violation of legitimate rights and interests in the process of online group buying.

In terms of group buying websites and merchants' satisfaction with disputes, 48.48% indicated "dissatisfaction" and 44.44% indicated "general".

Over 60% consumers have been infringed, and nearly half of consumers are dissatisfied with the handling of disputes.

These data are reflected not only the lack of quality of service in the online shopping market, but also the difficult situation of consumers' rights to maintain rights. It is also the predicament of the lack of law in the online shopping market.

Industry analysts believe that the current chaos in online shopping is not only related to poor sense of integrity, but also related to lag in regulation and regulation.

But in the final analysis, it is necessary to clarify the responsibilities and obligations of the relevant persons from the law.

Therefore, relevant management departments should issue laws and regulations as soon as possible to restrict network sales behavior.

Specifically, different types of online shopping should be clearly stipulated, including the entry conditions of merchants, the methods of consumer rights protection, and penalties for infringement businesses.

This will not only effectively solve the problem of safeguarding rights, but also make people more trust in online shopping, which is more conducive to the development of online shopping.

The departments concerned also saw this point.

Recently, the responsible person of the Ministry of Commerce said that the Ministry of commerce is drafting the management measures for online shopping, striving to be included in the next year's legislative plan, so that online shopping can be legally regulated and promote the healthy development of the online shopping market.

The remedy of the short board will add a policy "insurance lock" to the online shopping market, making it more healthy and orderly development, and let consumers' confidence in the online shopping market to a new level.