Tian Jianhua: Man In Textile Printing And Dyeing Industry

Focus on technology and quality and expand a market.

"Quality is the foundation of enterprise development", which is one of the most profound experiences of Tian Jianhua since 90s of last century.

From the beginning to the present, many times, he always comes to the front line of production, and starts to work with the workers early and in the dark, finds out the situation, finds problems, finds out the problems, investigates the causes, and does everything possible to improve the quality of products.

Once, in order to overcome a technical problem, he worked day and night, and his body was seriously overdrawn. He lost 10 kilograms in the past month.

Tian Jianhua's efforts have been rewarded, the quality of products has taken a qualitative leap, and customers have come in from behind. The company has embarked on a virtuous circle, and its economic efficiency has been turning over for years.

While technology is the soul and innovation is the foundation, Tian Jianhua pays more attention to scientific and technological innovation while paying attention to practical work.

In 1999, he took into account the obsolescence of the equipment and the aging of the product varieties. He was in urgent need of updating. After extensive market research, Tian Jianhua aimed at the domestic and international markets, and paid great attention to the all-round technological pformation.

Imported cotton and T/C printing lines from Japan, Korea and Austria, and worked with colleges and universities to jointly develop new products, so that the annual printing and dyeing capacity of the enterprises climbed to more than 150 million meters. More than 70% of the products were exported to dozens of countries such as Europe, America, the middle East, Southeast Asia and so on.

In 2002, the enterprise passed the ISO14001 environmental system demonstration and the ISO9000 quality system demonstration. At the same time, it was confirmed as the outstanding enterprise of green dyeing and finishing of provincial textile printing and dyeing, and has been repeatedly named the top fifty enterprises of the county.

In recent years, with the increasingly fierce competition in the printing and dyeing industry, Tian Jianhua has been in the market for many years.

Heavy brand sales and sales are welcome.

The mountain peak is a man-made peak. Tian Jianhua always sees problems far more than others.

In recent years, he has become more and more aware that the county's textile industry lacks the brand that the whole country is shouting and selling, which is one of the weaknesses in the textile market competition.

At the county people's Congress, Tian Jianhua suggested that the brand and high-end should be the only way for the development of the county's textile industry. The government should increase the guidance and encouragement for the brand building of the county.

Tian Jianhua resolutely decided to join forces with Shah shark international group of Hongkong, set up Zhejiang Shah shark Home Textile Co., Ltd., to enter the high-end high-end market as the main target of home textiles, based on solid and wide wide printing technology, the implementation of industrial extension, the horse home textile project, specializing in the production and distribution of cotton, silk, cotton, silk and other high-end home textiles.

The creation of the "shark" brand has created a sensation in the textile industry and even in the domestic textile industry.

The company led by Tian Jianhua first bases itself on the economically developed East China market, and has adopted a flagship store direct operation mode in key cities, and has achieved a good market response.

So far, "shark" has set up nearly 100 chain sales organizations in the whole country, and a highly efficient and orderly sales network has been initially formed.

The industry calls this the development miracle of the home textile industry: this important achievement is due to Tian Jianhua's attention to the upgrading of textile industry and the creation of enterprise brand, which is based on the product base of "Yi men's width", and actively demands the development power of the enterprises extended by the industry. It also stems from Tian Jianhua's pursuit of precision, continuous innovation and pioneering spirit and keen market insight.

The success of the "shark" brand has become the successful case of the two pioneering and industrial upgrading of the textile city.

After many years of arduous pioneering work, Tian Jianhua's enterprise has been adhering to the concept of sustained and steady development, forming a conglomerate whose main business is textile printing and dyeing, and home textile real estate.

The company has fixed assets amounting to 1 billion 300 million yuan and more than 1800 employees.

Faced with the international financial crisis, the ups and downs of production and operating costs and fluctuating market conditions, the company has overcome many difficulties and achieved remarkable results. Its sales exceeded 500 million yuan, and self export exceeded 30 million US dollars, with a total tax of about 20000000 yuan.

Heavy responsibility, dedication and good reputation.

Career development is endless.

Under the concept of sound management, Tian Jianhua crossed the industry, tried to develop in a diversified way, and continuously enriched the new connotation, and led the company's team across the industry to make new attempts.

Build Yi men business center, support the "611" project of the county government, vigorously participate in local construction, such as invest 100 million yuan to build business office building in Keqiao foreign trade area, invest 80 million in Keqiao city in 2006, build a farmer's market, and participate in the construction of Keqiao's new County town.

Tian Jianhua always said: enterprises have done well, not their own, but the community; enterprises, more important is the corporate social responsibility.

As enterprises grow, Tian Jianhua does not forget to repay society and employees.

Tian Jianhua's attention and concern for his employees are well known in the industry.

His management system of Fengyi group is strict, but the communication mechanism with staff is warm, flexible and efficient.

On the second day of the Wenchuan earthquake, he quietly donated about three hundred thousand yuan to the public. He didn't make a public announcement. When the financial crisis hit, he helped the business units, customers and the surrounding enterprises as much as possible, and helped them to tide over the difficulties.

Tian Jianhua is a staff member.

In order to enrich the life of employees, he organizes annual activities such as table tennis competitions and other activities. In order to improve the living conditions of employees, air conditioning is provided to all dormitories, and domestic hot water is provided free of charge.

In addition, Tian Jianhua actively participated in the construction of public welfare projects, donated 50 thousand yuan to the Charity Association of the county, donated 100 thousand yuan for the road widening in Fengyi village, and donated 20 thousand yuan to support the village bus business.

The masses have a voice for the government. He always carefully collects and reflects them conscientiously.

He has conscientiously executed his representative duties and has been appraised as outstanding County People's Congress for many times.