Store Door Signboards Grasp The First Eye Effect

The three phase of the bridge has been put into operation for nearly two months. You may not be able to imagine that there are more than 20 thousand shops in the professional home textile market with a total area of 1 million 200 thousand square meters.

Larger markets attract more.

Decoration design reveals culture

Just as KFC implements a nationwide uniform store decoration mode, the decoration design of a home textile shop can not only distinguish itself from other stores, but also reflect the characteristics of bed products and the culture of enterprises.

some

Mr. Zhang, the operator of the two floor, was decorated by himself, but he spent a lot of time in designing. He told reporters with great concern: "when decorating, we should pay attention to two points: first, choose the right color, not only to match the color of the merchandise, but also to match the colors of the ceiling and the wall.

Two is the lighting problem, dim and too bright shops will give customers a sense of exclusion.

The three is to pay attention to details. In the display rack and bed, we should also consider good lighting problems.

Flowers and fragrances are ingenious.

In addition to the overall decoration, the concept of "soft decoration" has gradually become popular among the people.

"Soft decoration" is an adornment that can be moved arbitrarily, including cloth art, hanging paintings, plants and so on.

At the same time, there are some ways to use them, such as the placement of plants, the choice of hanging paintings and the overall coordination of the store.

A piece of tablecloth, a greenery, a doll, these little things may not seem to be noticed, but they are also the finishing touch to create a home atmosphere.

In the three phase of the visit, the reporter found a shop in the shop window placed a large sunflower, although it is silk flower, but life is blooming, bringing a warm feeling, attracted many customers to stroll in the shop.

In addition, some shops display fragrant atmosphere, which attracts customers to stop when they go to the front door. Some stores are placed with rattan basket and bamboo so that customers can feel the natural breath at a glance.

Li Xiaojie, a shopping guide on the ground floor, told reporters that a green plant in their shop was very popular.

"These plants can purify the air, and many customers like the green stuff in the shop."

She said with a smile.

Changing decoration to retain dealers

"First glance" is very important, but how to attract people and retain customers or even become loyal customers is the sign of success of home textile stores.

In the highly competitive market of the perehard bridge, all stores, apart from introducing the hardware of the special bed products, also need to use the store to sell this software link to win.

If the window displays regularly, with the replacement of seasons and the launch of new products, a window display will be replaced at least 2 months later.

At the same time, the display and display of stores can also be changed properly, and the placement of important samples should be changed regularly.

This gives birth to a sense of freshness. In addition to attracting new customers, it can also attract old customers and make them loyal customers.

Reporters found that in addition to the same bed display, some shops are ingenious, and the sheets are worn on the models, the skirt and the long skirts, which not only highlight the fabric design, but also make the storefront in front of the full bed display.