The Spring Festival Is Coming To The Annual Meeting Of Shijiazhuang.
Near the Spring Festival, many enterprises and institutions in Shijiazhuang have organized their employees' annual meetings before the holidays in order to enhance their feelings and cohesiveness. Recently, various kinds of annual meetings and fellowship meetings were held together, which also led to the sale of costumes. A number of Shijiazhuang rented costumes businessmen told reporters that now the pre rent costumes have been put to the root of the year. If it is not booked as early as possible, it is highly unlikely that they will be ordered.
"The front foot is delivered, and the back foot is borrowed."
It has been less than 20 days since the Spring Festival holiday. Xiao Liu, a financial manager of a company, has been very busy for several days. Besides organizing the annual business report for the leaders, she is still rushing for the annual meeting held by the company in January 14th.
"There was a Xinjiang folk dance performed by 10 people in the annual meeting. I transferred to several clothing rental shops and found that it was not easy to get enough 10 sets of identical Xinjiang costumes in a store. I didn't expect the costumes to be so tight before the year." Xiao Liu said helplessly.
Subsequently, the reporter visited several professional performance costumes rental shops in the provincial capital, and found that, as Xiao Liu said, all kinds of annual meetings and fellowships have been held together, and related industries represented by garment leasing have entered the busy season of marketing.
Mr. Xu, who specializes in renting costumes, told reporters that since last December 20th, the rental business of performing costumes has become very busy. In particular, around nine a.m. and ten p.m., less than 30 square meters of shops are often filled with customers who choose to perform costumes. As long as the customers are optimistic about their clothes, they will decide on the spot, and lease less than seven or eight.
"Besides Xinjiang costumes, Tibet rents, cheongsam, host clothing are all relatively high rental rates. Some front feet just arrived, and the back foot was rented away by the next person. You see, this is all the costumes that customers are going to rent tomorrow. Under Mr. Xu's guidance, the reporter saw six or seven parcels in the corner of the shop and five or six clothes in each parcel.
Another shop owner also told reporters: "this scenario will continue until the end of the year, especially from 12 to 16, which is the peak period of rent. About half of the shops are rented out in those days."
The rent is 30 yuan and the deposit is 100 yuan.
The performance of clothing rental is so hot that the price is rising too? The reporter interviewed found that the market price of rental clothing is not very large from normal. The price of the single cheongsam rental is 20 yuan -40 yuan, the dance costumes are about 30 yuan, the evening dress 50 yuan to 120 yuan, and the complex and personalized cartoon suits are generally priced at 150 yuan. However, if you want to make a reservation, you need to pay a certain amount of deposit in advance. The deposit is usually between 50 yuan and 100 yuan.
In addition to earnest money, customers must pay a certain amount of deposit when taking clothes. Compared with the deposit, the cost of the deposit is higher. Some stores require the deposit to be charged according to the price of the garment itself, that is, a set of dance costumes worth 100 yuan, although the rent is only 30 yuan, but it needs to pay 100 yuan deposit.
According to the boss, the largest number of rented costumes are schools, hospitals, insurance companies, banks, shopping malls and other relatively large enterprises and institutions. Judging from his many years of experience in clothing leasing, this year's performance of clothing rental business has been significantly improved.
It costs 100 yuan to rent one online.
In the interview, it was found that the rental costumes were not only popular in the physical stores, but also on the Internet. Reporters searched for "costume rental", and found thousands of items. The clothing style and theme style were much richer than the shops. One set of Tang Monk's apprenticeship costume made 13 transactions in 7 working days. Most of the shop's costumes are rental and sale, not just leasing.
Online rental costumes are also priced by day, with a standard of 24 hours. The timing of the rental service from the courier company to the customer is calculated on the basis of the express tracking list. The time on the loop is counted as the shopkeeper. In terms of price, the online store seems to be slightly more expensive than the physical store. The long gown often used in the crosstalk show, the rental price of the provincial entity shop is generally around 50 yuan, while the online rental price is similar, but it is necessary to add two or two express freight charges to 18-24 yuan, which is far from a physical store.
"From the current market situation, the online rental of performing apparel has not yet been developed, so even in the peak season of leasing, the network has not been very obvious." Taobao, a woman who has both online stores and physical stores, said that from the sales point of view, the difference between her two stores is not very large, and the physical stores are slightly higher. However, there are obvious differences in the leasing business, and the rental business of the entity store is at least 20 times that of the online store.
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