Nearly 70% Footwear Enterprises In Quanzhou, Fujian, Have Already Set Foot In E-Commerce.

Learned from the Quanzhou electronic commerce center, the total e-commerce transactions in 2011 are expected to reach 48 billion 253 million yuan, of which the total retail sales of the network is expected to reach 7 billion 238 million yuan, up 37.6% over the same period last year.

Nearly 70% large-scale enterprises have already set foot in e-commerce.

"E-commerce and the real economy are forming a deep integration of the development trend, the proportion of online purchase and sale of SMEs in our city has increased year by year." After more than three months of investigation, Su Kele, director of Quanzhou's e-commerce center, couldn't help feeling: Electronic Commerce It has gradually penetrated into every link of traditional industrial product sales.

Industry and trade enterprises have been "touching the net". According to incomplete statistics, 68.5% of the above scale enterprises in our city have independent websites. Shop And set foot in e-commerce. There is no shortage of wealth in the field of e-commerce. A local sports brand enterprise created a network from 0 to 50 million yuan in only 8 months last year by building a network distribution system. Sale Achievements.

Annual sales volume tens of millions of network merchants brand group rise

"In the first year, 3000 pairs of leather shoes were sold, which resulted in the actual sale of 30 thousand pairs. After that, the average annual sales doubled." Chu Zhilong, the director of the big rams Business Co., Ltd., from the original small workshops processing the upper to the e-commerce brand, only three years ago, the company has entered the top three of Taobao's single product sales industry. This is only a microcosm of the rapid development of the electronic commerce brand in Quanzhou.

A good manufacturing industry has bred many brands of Internet merchants. In a short span of three or four years, there are many Internet brands, including big rams, Swiss shoes, ancient costumes, men's clothing and thousand paper cranes. The rise of the well-known network platform has a strong radiation force on traditional industries such as shoes and clothing, tea and other traditional industries. Many electronic commerce websites such as Jin Quan net, tea multi net, racket shoe net and Shang tiger China form an influential layout of Haixi network platform.