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    New Year's Clothing Can't Afford To Hurt.

    2012/2/3 11:32:00 17

    Promotion BrandShopping MallsSuitsWomen's Wear

    Year sales promotion, merchants, manufacturers each trick, in a group of increasingly high data in front of, some

    Market

    ,

    brand

    Promotions and gift giving behavior make consumers call "can not afford to hurt".


     

    Buying "games" to make consumers feel dizzy


    Ms. Zhang, the consumer, has been tossing around several times in the department store and has not bought any clothes that are satisfactory.

    She distributed the coupons in her hand to the reporter: "buy 200 yuan to return 100 yuan, but the business now pricing goods are 198 yuan, 298 yuan, if you give 200 yuan directly to 100 yuan, shopping guide is not dry, can only buy more belts or other commodities, but towel and accessories and other small pieces do not participate in this activity, I have been tossing all morning, the clothes to buy also changed several times, did not understand the accounts."

    This may not be the distress of Ms. Wang herself. Although the way of buying gifts can promote the sale of goods, it is believed that consumers are very clear about buying or giving away their purse.


     

    Price reduction is comparable to blinking.


    Mr. Lee, the consumer, went straight to UNIQLO and wool in the last few days.

    Suit

    It's all about buying sweater, shirt, trousers and casual pants. It's only 1000 yuan when you pay the bill. Ask the intention of buying behavior. The answer is very simple: catch up with the year-end discount sale, and the price is favorable.

    In addition, Miss Sun said that some of the fast moving brands were too fast to adjust prices. They just bought 399 yuan ZARA last week.

    Women's Shoes

    After coming back, the store price has been adjusted to 199 yuan, because it has been passed through, and can not be replaced. Consumers shout "the price reduction is comparable to blinking".


      

    Shanzhai is invincible without genuine words.


    "I can't buy a woman's coat for a month's salary."

    It is easy to find complaints like Miss Wang, a shopper. It is easy to find in a shopping mall that a woman's blouse will cost thousands of dollars, and consumers will not be able to accept the price of famous brands.

    At the same time, there are a lot of low price clothing on the Internet, which are launched by "buying on behalf" and "synchronized with the same paragraph". Sales data of "Shanzhai clothes" sold in the name of "genuine products" are considerable.

    A Korean brand N9 brand sweater, from 38 yuan ~298 yuan, whether from the picture or the owner's commitment to see, it is difficult to distinguish true and false.

    Many consumers said they were "hurt" when describing the mountain fastness they bought.


     

    Online shopping express no effort


    Compared with the hot selling scenes of online shopping in November 11th and December 12th, year-end online shopping promotions are powerless.

    Express "shut down" has no small impact on this.

    Many consumers reflected that the collection was much slower than before, and some shops even received only one shipment.

    Some of the non stop businesses will not only increase the express fee by several times, but also say that the delivery time can not be guaranteed. Most of the couriers will return to normal receipt and dispatch by early eight.

    More than 90% of the merchants are clearly marked on the front page. Only one single shipment is delivered during the Spring Festival.

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    Read the next article

    New Year'S Clothing Can'T Afford To Hurt.

    In the past year, sales promotion, merchants and manufacturers have come up with strange tricks. In the face of a growing group of data, some shopping malls, brand promotions and buying gifts have made consumers call "no harm".

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