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ISPO Eighth Asian Sporting Goods And Fashion Show Opens

2012/2/24 15:11:00 25

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The Eighth Asian Sporting Goods And Fashion Show

ISPO BEIJING 2012, sponsored by Munich International Expo Group,

The eighth Asian sporting goods and fashion show

It was opened at the Beijing National Convention Center in February 22nd.

This is from Germany, focusing on China's winter and outdoor sports industry and sports.

fashion

The scale of the street culture exhibition has reached 35000 square meters, attracting 516 brands from 21 countries around the world. The exhibits cover outdoor sports equipment, snow sports equipment and extreme sports products.

As a professional sporting goods business platform, ISPO BEIJING attracts new brands worldwide every year.

In order to help more overseas brands who have not entered the Chinese market, they know China.

market

Looking for trading partners and finding business opportunities, the exhibition has set up an overseas brand agent negotiation area since 2009, making a matchmaking for international brands and domestic agents.

In addition to focusing on China's outdoor sports and winter sports industry, the 2012 exhibition expanded its perspective to the new extreme sports and street culture.

Extreme sports, which have no stimulation, freedom and challenge from traditional sports, sprout rapidly in China and show great potential.

ISPO BEIJING opens the extreme sports area at the 2012 exhibition site, fosters and promotes the limited small brands, and displays extreme sports culture.

The indoor skateboard, designed by European experts, is also on display for the first time. Skateboarding enthusiasts can try their best in this professional field and enjoy the wonderful performance of American professional skaters.

In recent years, ISPO BEIJING has paid attention to the combination of sports function and fashion fashion of outdoor sportswear, introduced more and more sports fashion brands and established sports fashion area.

BOGBER is known as the high-end sport fashion brand in Germany with the "luxury of snow clothing industry". With the help of ISPO platform, BOGNER unveiled its debut in China and announced its formal entry into the Chinese market.

At the same time, in the China sports fashion trend forum, ISPO BEIJING joined the China Textile Information Center, China Fashion Color Association and China Fashion alliance to issue the "2013 China sports fashion trend report".

When skiing and outdoor sports are no longer the small-scale activities of specific groups, and the development of the leisure activities of the whole nation, outdoor industries flourish in China.

ISPO BEIJING is not only a trade fair for brand dealers and distributors, but also a platform for exploring the sports, fashion and culture platforms. It is a medium for the industry to exchange information, standardize the industry status and explore the development trend of the industry.