Jinjiang Shoe Enterprises Brazil Inspection Chamber Provides Business Opportunities Information

During the visit to Brazil in the past month, the local General Chamber of Commerce of China and Minnan chamber of Commerce provide a lot of business information.

Last month, when Chen Dai shoes went to Brazil for inspection, Brazil General Chamber of Commerce in China and Brazil Minnan chamber of commerce took out the information base, and gave a detailed account of Brazil's market situation to the delegation.

Quite a few of them are closely related to the export of light industrial products and private capital investment in Quanzhou.

To this end, this journal has made special disclosure of some Brazil market information obtained by the survey, hoping to provide reference for relevant enterprises to grasp the trend and explore business opportunities.

Since the first self-help supermarket came into existence in Brazil in 1953, the development of its supermarket has gone through more than 50 years since Brazil first came to the supermarket.

Nowadays, the supermarket network throughout Brazil has a pivotal position in the Brazil market and even in Brazil's economy.

At present, supermarkets in Brazil mainly sell daily consumer goods, such as clothing, bedding, bags, sanitary articles, household appliances, tableware kitchenware, hardware, shoes and hats, stationery, gifts, toys, food and so on.

There are two ways to purchase supermarkets: one is purchasing directly from manufacturers, and the other by purchasing agents through two.

Some large supermarket groups in the country have specialized procurement centers.

Brazil international supermarket commodity and Service Exhibition (ABRAS) is the second largest exhibition in the world.

The exhibition is organized by the Brazil supermarket Association and is held in Rio De Janeiro every September.

The Brazil government regards the exhibition as an important window for Brazil. Many of the world's commodities use this exhibition to enter the Brazil market.

Brazil supermarket chain enterprises can become the main channel for Quanzhou light industrial products to enter the Brazil market.

On the way of cooperation, Quanzhou enterprises can cooperate with Brazil supermarkets and explore cooperative business.

Because Brazil supermarket chain enterprises, in addition to purchasing goods to ensure the supply of goods, many enterprises and foreign production enterprises joint venture for "licensed" production.

In addition, Quanzhou merchants can take the initiative to contact Brazil supermarket associations, exchange information, and even participate in the "Brazil international supermarket goods and services exhibition".

Assembling and processing in Brazil, with the continuous improvement of the integration process of the common market of South America, Brazil, a big country in South America, has become more and more eye-catching.

However, in recent years, in order to reduce foreign trade deficit, Brazil has adopted a series of non-tariff administrative measures to restrict imports, including increasing anti-dumping efforts, expanding the category of products with non automatic import licenses, strictly importing the quality of products and management of origin, and unilaterally restricting Chinese textile products.

Under such circumstances, there are huge business opportunities for enterprises to assemble and process in Brazil.

According to the existing industrial structure and market situation in Brazil, there will be certain prospects for air conditioning, tractors, motorcycle assembly, textile processing, pharmaceutical raw material processing and packaging in Brazil.

It is understood that most of the air conditioners currently sold in Brazil rely on imports.

In addition, in view of the overcapacity of the domestic textile industry and the idle of a large number of textile machinery and equipment, Quanzhou textile enterprises can also consider investing in technology and equipment and go to Brazil for textile processing.

As a result, on the one hand, it can avoid Brazil's restrictions on the export of Chinese textiles and sell directly in the Brazil market; on the other hand, it can also use Brazil's trade preferences with other countries to export to the common market countries such as the Americas and North America.

However, enterprises should pay attention to rules of origin.

For example, after assembling in Brazil and exporting to Latin American Integration member countries, preferential tariffs will be granted, and the CIF value of imported parts can not exceed 50%% of the FOB after assembly, otherwise Brazil origin certificate will not be obtained.

The bidding market of Brazil is divided into two parts, that is, commodity bidding market and project bidding market.

Brazil's bidding market is huge.

The tender of the government of Brazil can be divided into two categories: the bidding of the Department's engineering projects; the tendering for municipal construction projects, such as drainage and water supply, urbanization, energy construction, sanitation engineering, etc.

The Brazil government often makes use of international organizations for international bidding.

The whole process of bidding is in line with international practice and is supervised by the relevant international organizations.

In international bidding, enterprises in Germany, Switzerland, Italy, the United States and other countries win more.

Some multinational companies in Europe and the United States are very influential in Brazil, and some big projects are basically monopolized by these big companies.

Although it is difficult for Chinese enterprises to compete with some companies on some projects, they can intervene in the market through subcontracting.

Of course, in some small projects and some supply bidding, Chinese enterprises still have certain price advantages.

Although Brazil is a developing country, its laws and ways of doing things are very close to those of developed countries in Europe and America.

When bidding for project, the bidding procedures and tender preparation work are very strict requirements.

In addition, when preparing the tender documents, the enterprises must not only comply with the requirements, but also provide the original materials, and some of them need consular certification in Brazil.

In terms of commodity bidding, Chinese enterprises should strive to use L/C (letter of credit) as the payment method while paying attention to the exchange rate issue, because the currency of Brazil is relatively unstable.

To promote high-tech products, the high-tech products market in Brazil has been monopolized by developed countries such as Europe and the United States. The market for Quanzhou enterprises to intervene in Brazil relies mainly on light textile and general mechanical and electrical products, gaining market share by price advantage.

However, in order to enter the high-tech market of Brazil, Quanzhou enterprises must have the competitive conditions of competing with developed countries in terms of technology and quality.

In recent years, with the development of high-tech industry in China, China already has many high-tech products with competitive strength in the international market, such as communication equipment, computers, ships, household appliances (color TV, air conditioning, audio-visual equipment), and some large construction machinery and equipment. At present, Brazil has exported containers, lifting appliances, digital processing equipment and air conditioners in bulk, but the potential of this market is still great.

It is understood that the current level of communication technology in Brazil is 5 years behind China.

In July 1998, after the privatization of Brazil's telecommunications sector, 3 telecom operators in China imported large amounts of communication equipment every year, and the amount of purchases increased year by year.

In the face of such opportunities, many famous international telecom companies have entered the Brazil market, which has also provided business opportunities for enterprises in the field of China's communications products.

In addition, Brazil also needs to purchase a large number of equipment and spare parts in shipbuilding and aircraft manufacturing.

The development of Brazil's high-tech products market can not be achieved in the short term, and requires a patient market development process.

Because most of the first impression of Brazil consumers on Chinese products is usually cheap and good consumer goods and small household appliances, gadgets and so on.

They lack knowledge of China's high-tech products.

In addition, the developed countries have basically monopolized the high-tech products market in Brazil, and their products have been recognized by the market. To compete with them in this market share, they should not only possess the advantages of two aspects, such as technology and price, but also have a set of modern marketing strategies and a group of high level salesmen.