Spring Clothes Are Too Late And Difficult To Sell &Nbsp.

The rainy and cold weather in the preceding period was not easy to end. It was just a little spring. The cooling of the 19 day made people feel the power of spring cold.

Reporters visited some of Nanjing

In the "Ai Lai" women's clothing store in Ruijin Road, the window models wear heavy cotton padded clothes, and winter clothes are also on the shelves. Spring clothes only account for a small part.

"In the early days of March, spring clothes were selling well. Some of the best sellers were sold not only for goods but also for replenishment.

A few days ago, we only tentatively put on some spring clothes. At present, we still focus on cleaning up the stock of winter clothes. "

Sales staff have some frustration, she said, according to the practice of the line, to the end of March will have to wear summer clothes, if the spring clothes can not be sold in time, we have to become stock.

A fashion women's clothing counter of Dayang department store simply sang "four seasons song", a row of shelves hung with spring clothes, another row of winter clothes, and even put out the summer dress that was not sold out last year.

"The weather is hot and cold, and we don't know which season to wear."

Sales staff said that spring clothes were not good enough to sell, so they had to use sales promotion to attract eyeballs.

"Generally speaking, the new season is not discounted, but this year, in order to rush to sell the spring clothes before the summer sale, we have to hang out forty percent off of the brands."

Spring clothes can not be sold, and manufacturers' financial pressure is not small.

"Clothing companies like ours are all stocked up three or four months ahead of time. Last spring, we did the spring clothes this year. Now this summer wear is almost done."

A brand women's clothing enterprise in Nanjing told reporters that millions of dollars of fabric and labor costs had been paid, and they could not get back the money, which had already affected the purchase of the next batch of fabrics.

"We didn't sell the spring clothes until March 17th, but also spring and summer wear."

Yunnan North Road "I LOVE I" clothing store salesperson told reporters that they are designer studios, from design to shipment generally only need 10 days to see the weather is not good, hastened to adjust the production line, sold in the past month is winter clothes, "originally."