The Third Asian Fashion Exchange Season Will Be Held In Singapore

The third Singapore year

On the basis of the success of the first two sessions, the third Asian Fashion Exchange season (Asia Fashion Exchange-AFX) once again showed a series of colorful activities, including the international exhibition showing new and famous fashion designers' design works, including the summit meeting of fashion industry giants, and the Trade Exhibition for the talents of fashion industry from Asia and around the world.

The Asian Fashion Week is composed of four major activities: Audi Fashion Festival (Audi Fashion Festival-AFF), Singapore's blueprint fashion trade show (BLUEPRINT) presented by Lihua jewelry, Audi Star (Audi Star Creation) and Asian Fashion Summit (Asia Fashion Summit).

These activities are aimed at both consumer activities and trade shows. There are elite business summit, and design competition with potential talents to cover all aspects of the fashion industry.

Asia Fashion Exchange-AFX brings together the best fashion brands and personages in the Asia Pacific region, providing an integrated platform for those who want to expand their Asian market in a vibrant business environment.

For those who want to dig and build the next big fashion business, they can reach more than 100 new developments in this year's BLUEPRINT.

Tomorrow's star in the fashion industry -- London brand Ostwald Helgaso, Berlin brand Esther Perbandt, Melbourne women's wear brand Bae Yeojin and New York's Timo Wiland will also attend the exhibition.

This year's blueprint fashion trade show (BLUEPRINT) will also add a new edition of Brandery Asia exhibition, which is a derivative of the Brandery trade exhibition in Barcelona, Spain.

At the same time, while BLUEPRINT is concerned about the launch of new international and asian designer brands in early spring 2013, the Brandery Asia exhibition focuses on the 2013 spring and summer new products of contemporary high street leisure fashion brands in Asia, Europe and the United States.

With the Audi Audi Star Creation entering its third year, Audi, the high-end car manufacturer, announced its sponsorship of the event.

This year, 255 fashion design stars from 13 countries signed up for the competition, which increased considerably compared with 144 applications last year.

2011 the three winners of Audi Star Creation, Chen Zhigang from China, Tiang Boon Tien from Malaysia and Tsai Ming Hung from Singapore will first display their design works to international and local buyers at the blueprint fashion trade show (BLUEPRINT) for the first time. (Star)

At the same time, they will join the world's top designers in the Audi Fashion Festival-AFF in Singapore to release their capsule series fashion on the stretches.

Audi Singapore

The Asia Fashion Summit, which has lasted for two days, will invite more than 30 industry elites to discuss the trend of the fashion industry. The distinguished guests include LV Ravi CEO of the Asia Pacific region, Ravi Thakran, the trend analyst of the online fashion forecasting and trend analysis service provider WGSN, Julie Harris, the chief executive officer of My Wardrobe.com, Sarah, the chairman of the department store, and the founder of the Internet intelligence company.

Business people will learn from this summit how to attract consumers in the Asian fashion market.

Another major highlight of this year's Asia Fashion Exchange-AFX is the Future Fashion Now online shopping project, which was first co founded by Asia's exchange season (Asia Fashion Exchange-AFX) and MasterCard.

This avant-garde platform allows consumers to purchase their costumes from the Internet at the first time.

They can place orders on the Internet and buy the latest T clothes. The new season clothes can be pported to the home of the online shoppers before the shelves of the real shops.

"The Asian Fashion Exchange season (Asia Fashion Exchange-AFX) is different from other fashion events in Singapore. It provides a learning, communication and development platform for the industry through four aspects, namely, the four parts of the blue print fashion trade exhibition (BLUEBPRINT), Audi star creative designer contest (Audi Star Creation), Asian fashion Summit (IE) and Singapore Audi Fashion Festival (Audi)," said Azlina Sulaiman, director of lifestyle business of Singapore Trade Promotion Agency.

"There are two advantages to carry out these activities. One is to do so at home and abroad.

The Asian Fashion Exchange season (Asia Fashion Exchange-AFX), since its founding in 2010, has tried to build Singapore into a fashion center in Asia through a series of activities.

2011 Singapore Fashion Fashion Festival (Audi Fashion Festival-AFF) became the biggest fashion event in Singapore, and more than 12800 guests came to attend. About 500000 viewers from 91 countries instantly watched the T show of Fashion Festival online.

2011 the BLUEPRINT shows more than 120 international and Asian brands, double the number in 2010.

2011 the Audi Star Creation attracted 144 athletes from 11 countries to compete, and nearly doubled in 2010 compared with 2010.

The 2011 Asian Fashion Summit (Asia Fashion Summit) invited 37 industry leaders from Hongkong, London, New York and Shanghai, the world's major fashion capital to speak and exchange, and more than 500 people from Singapore and Asian countries attended the meeting.

The 2010 and 2011 Audi Star Creation created an opportunity for two of the participants to enter the fashion industry: the winner of the 2010 Audrey Lim is now the assistant designer of the top design and development team of Singapore's top fashion brand. In 2011, the winner of the Audi Young Designer Award was from Japan's Watanabe Hirono. Now she is from Mr. Yamamoto Yuji of RE.BIRTH CO., and from November 10th to December 26th last year, she sold her own design dress in Singapore's "Bai Le" and "Binhai bay" Limited store MAKE ONE "S", which was opened by Yamamoto.

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This year's Asian Fashion Exchange season (Asia Fashion Exchange-AFX) will also invite a variety of fashion heavyweights to participate in the fashion discussion called AFX NOW, which will be held in Tent@Orchard on Orchard Road and will be broadcast live to the world audience online.