Tongxiang Fur Industry Exhibitors Proofing Two
Recently, reporters walked into the proofing workshop of Zhejiang Zhonghui fur Co., and saw dozens of workers working overtime to make fur garments.
The staff told reporters that although fur production is off season, the new fur clothing has been rushed out and sent to customers.
It is understood that according to the law of fur enterprises, the first half of each year is the off-season of production and sales.
However, this year's fur industry in Tongxiang is not in the off-season. A lot of enterprises are taking advantage of this relatively idle period to practise "internal strength" to carry out self adjustment and self "physical examination" to seek new market breakthroughs.
Light season is not bad, exhibitors proofing two is not wrong.
At the Hongkong Asia Pacific Leather Exhibition, which was just concluded, Zhejiang Zhonghui fur Co., Ltd. has sent a large marketing team to the exhibition. Hundreds of new products have been brought to light at home and abroad.
It is reported that the Hongkong Asia Pacific Leather Exhibition as a professional leather exhibition in the Asia Pacific region will gather fur manufacturers and sellers every year, and it is also an important place for all fur manufacturers to make innovations.
It is the brand agglomeration effect of the exhibition. Every year, Zhonghui fur will produce the most value-added new products to learn about the latest market of fur industry.
Similarly, all kinds of fur and fur held in Italy, Spain and Hongkong, Beijing and other countries.
Leather Exhibition
Many fur enterprises in Tongxiang enthusiastically participate in the exhibition, aiming at the market and accumulating energy to meet the new round of production and sales.
On the other hand, they are actively exhibiting outside, and the other side is tightening up proofing.
"Every year in March, many customers will come to see new samples or take the initiative to ask for proofing."
Zhonghui fur sales department responsible person told reporters that by mid April, with the increase in orders, most fur enterprises will start production in full.
Design research and development to help market development
Xin Nuo fur Co., Ltd., located in Tongxiang Chong Fu industrial area, is a specialized manufacturer.
Fur clothing
Enterprises.
Last year, the overall sales performance of the company was good. The workshop has just been repaired recently, and the overhaul of production equipment is also in full swing.
"Every year to the peak season, we will face the shortage of skilled workers. We will start recruiting skilled operators early this year and stabilize the old staff to prepare for the new round of production peak season."
Shen Guoqing, the head of the company, briefed reporters.
In addition to various efforts to stabilize the workforce, fur companies also focus on redevelopment and research.
style
The design.
The new product development of Xin Nuo fur has been officially put on the agenda. The fur and leather sheepskin developed by the company has been changed from the warm fur to the new leather and leather dual use, which has greatly increased the added value of the product and filled the gap of the fur industry in China.
Similarly, this year, many fur enterprises in Tongxiang have expanded their talents, expanded their designers, and used the international design to win the "eye" of the market.
Not long ago, the honorary title of "the famous Chinese fur town" in Tongxiang, which has many fur production enterprises, passed the review and appraisal, and was renamed the "famous Chinese fur city".
"Under such an opportunity, enterprises should enhance their R & D and design capabilities, create a first-class brand marketing system and stand firm in the international market."
Yao Xiaqi, Secretary General of Chong Fu Fur Association.
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