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Li Qidong: The Next Battle Of Babu'S Children'S Clothing

2012/4/22 10:54:00 34

Brand Children'S Wear Babu Bean Children'S Clothing Wealth Story

Mr. Lin Qidong, chairman of Babu bean, sold stationery in Taiwan 20 years ago. After 20 years, he sold children's clothing in mainland China and founded Babu bean brand.

The market is big, the brand is few, the business opportunity is big. With its own judgement to the market, Lin Qidong returned to Taiwan to share with his friends who produced the children's products what he saw and heard in the mainland market, and made an analysis of his prospects for the mainland market and his friends.

Lin Qidong said that although he was talking about passion, several cafes chatted after, fewer and fewer people.

"A lot of friends gave up on the political situation across the Straits. Finally, 3 of them decided to work with me."

Lin Qidong was entrusted with friends and brought with Babu bean.

brand

And 22 million NT began his mainland venture.

The first Babu bean counter opened in Zhongxing Department Store in Shanghai in 1994.

Lin Qidong introduced that, compared with other children's counters in mainland department stores, Babu has a distinct theme in store layout. Besides children's wear, children's stationery such as pencils, schoolbags and so on are also matched in the counter.

"At that time, there were pupils and even a couple of pairs coming to the counter to visit. Every weekend, the children brought their parents to buy Babu beans."

The collection of their best products, children's clothing and stationery in Babu bean brand is the unjust integration that has been completed this time, so that Lin Qidong has just entered the mainland and fired the first shot.

"Babu's popularity in Beijing depends on a special one.

Agent

Lin Qidong thought he was very lucky. "When he came to the mainland for second years, Qian Hong, one of the five golden flowers of the mainland diving team, was the first to win the Olympic gold medal.

After she retired, he made an agent for us. With the celebrity effect of Qian Hong, Babu beans appeared in Beijing's TV magazines and newspapers. It's easy for friends in Beijing to see Qian Hong's image of Babu bean on TV and newspapers and magazines.

The two big cities of Shanghai and Beijing also played a radiant role in the surrounding cities, and Lin Qidong's first battle took place.

For a long time, the lively, cute and anthropomorphic cartoon style is the design style of Babu bean company. It has highlighted the personality of its products and become one of the favorite cartoon stars of children.

Babu beans can be deeply loved by consumers and the market in a few years. The most important factor is that its shape is very lively and cute. It highlights its commodity personality with strong colors of red, black and white, plus the authority and professionalism of authorized manufacturers, so that BOBDOG will become very popular into the hearts of consumers and become a part of children's life.

Babbit beans

Children's wear

The design is novel, lively, cute, and personified cartoon modeling. It is bright and harmonious with strong colors of red, black and white. It highlights the personality of his products and fully shows the new interest of children's life, which is loved by consumers all over the world.