Shoe Companies Are Turning Their Eyes To The Phenomenon Of "Contention Of A Hundred Schools Of Thought" In Network Sales.

In the post crisis era, we found that in the traditional foreign trade Raw material With the sharp increase in price, the rising cost of enterprises and the prevalence of trade protectionism and other factors, the network foreign trade with the characteristics of small amount and multi frequency is becoming a large number of domestic enterprises. Shoe enterprises A weapon to open up overseas markets...

Network foreign trade, ascend the stage

In the process of economic globalization, e-commerce, as a new business mode, plays a positive role in reducing transaction costs, improving trade benefits and improving global resources allocation. Especially in the background of RMB appreciation, production cost rising and the US subprime mortgage crisis reducing imports, many enterprises, especially labor intensive enterprises, are in a difficult position. Because of its inherent characteristics such as openness, global, low cost and high efficiency, e-commerce shows the advantages of traditional trade mode. At the same time, the decline of European and American economies has also changed the consuming habits of overseas consumers. Electronic commerce is becoming an important choice of Chinese enterprises' foreign trade mode.

Ministry of industry and information technology Small and medium-sized enterprises Wang Jianxiang, deputy director of the Department, said that by the end of 2011, the scale of B2B transactions in China has reached 3 trillion, accounting for 10% of China's 30 trillion GDP. In 2012, China's foreign trade e-commerce market has been showing an active trend. In spite of the fact that the national foreign trade situation is not very good, small foreign trade is developing steadily, and even many large enterprises have begun to take the form of small network foreign trade, so as to improve the situation of foreign trade depression. As a good sales mode, businesses can earn money through search engines.

Build bridges and pave the way for a hundred schools of thought contend.

At present, Domestic enterprises The form of network foreign trade mainly adopts independent establishment or cooperation with mature network foreign trade platform. Among them, with the Alibaba and other old e-commerce enterprises, they mainly rely on small foreign trade transactions, providing purchase and sale information, and providing online payment services and courier logistics network foreign trade platform, which has been favored by domestic enterprises. Compared with the traditional B2B e-commerce platform, these network foreign trade platforms are free registration, through the provision of online foreign trade services to enterprises to facilitate transactions between buyers and sellers. After the transaction is successful, a certain percentage of transaction commissions will be extracted. This kind of successful payment mode is obvious to sellers.

Alibaba launched the global express wholesale platform in the 2011 quarter of third in the international trading market. In order to enable more overseas sellers to accept, Alibaba also works with eBay's PayPal, hoping to attract more overseas buyers through PayPal's large number of overseas active accounts and overseas promotion experience. In addition, after several years of accumulation, Dunhuang network, which has completed three rounds of financing, is growing rapidly. In addition, LAN LAN milanoo, which has been in operation for two years, and made in China at the beginning of the year, also has a good harvest. The development of domestic network foreign trade platform is entering an era of accelerated growth and hundred schools of thought contending.