Tmall Released A New Batch Of Amoy Brands List Of Fifteen New Products

Wheat bags, green boxes, seven grids, and royal furniture are all familiar brands, which are derived from the Internet.

The world is known to all.

With the pformation and upgrading of Tmall's major stores and brand operation, more and more

Begin to enter the public view.

Recently, Tmall released the list of new Jintao brand in 2011, including 15 brands including Hua Sheng Ji, two or three things, Zai Mei Tang and Amie dog, joined the Amoy brand camp, and became a new batch of high quality network brands.

Clothing is still the main force of Amoy brand.

Of the 15 newly launched brands in 2011, 6 were clothing and luggage brands, accounting for 40% of the new Jintao brand. They were Hua Sheng Ji, two or three things, Imini, HOO, Amie dog and Inturn.

This proportion continues.

In the Amoy brand's strong leading position, we must know that the concept of Amoy brand first appeared in the field of clothing.

A group of original fashion designers set up shop on Taobao to sell their original design costumes. With the increasing number of fans, they gradually had a certain brand effect and became the representatives of the first batch of Amoy brands.

Today, these representatives have become a strong brand of Tmall.

Like aka, rip and so on, in the new brand, 6 clothing bag brands are highly esteemed by their unique brand positioning, strong brand culture and excellent service.

Hua Sheng Ji, the definition of fashion designer in Tang Dynasty, tells people about the fashion brand's understanding and inheritance of Chinese traditional culture with its distinctive fashion style.

The two or three item brand women's dress, appearing in the image of a small evil big woman, is recognized by the buyer with the personality style and the high quality service.

Imini's women's bag is Europe and the United States MODERN RETRO wind, in the first half of 2011 Taobao bag category second results prove the strength of the brand.

HOO and Amie are both brand names of children's clothing in the new Jin Tao brand. HOO's brand positioning is very clear. It only focuses on the manufacture of jeans for children's wear, while Amie's fashion is casual. Two different styles of children's wear brands have joined the Amoy brand.

Inturn is a dynamic clothing brand, whether it is its clothing style, or the idea that the brand passes to the customers, makes it full of intimacy.

Cosmetic brand moves towards professional network

In the world of cosmetic cosmetics, the cosmetics industry in China's cosmetics brand pformation and upgrading, and the rebirth of Nirvana, are there any new brands? In the 2011 year, the list of new Jintao brands tells us that as long as they are professional, attentive and focused, they will be recognized.

In the newly released brand list, 4 brands including Peter, PBA, Xiang Yue and Zai Mei Tang were selected, marking the trend of cosmetic brand specialization in the network.

Such as OEM, which originated in small molecule raw materials, is a raw material supplier of famous brands such as AVON, L'OREAL, Procter & Gamble, Dabao and so on.

In order to break the industry's huge profits, it decided to create its own brand, and opened the flagship store of Taobao mall in December 22, 2009. It has created the legendary record of Taobao's sales volume for the first 18 consecutive months in August 2010.

Whether it's an agent brand or a self created brand, the four cosmetics brands selected this time give no exception to their professional impression.

Peli, the main product of flower and herb makeup products, pursues the beauty of muscle zero burden. In 2010, Tmall flagship store completed sales of 10 million yuan. In 2011, Tmall flagship store completed sales of 20 million yuan, its hair week exfoliating essence and hand and foot cream ranked first in the whole network sales. This excellent pcript allowed Peli to qualify as an Amoy brand without any suspense.

PBA, with the image of a private beauty consultant, is well known to the majority of the friends, a well-trained beauty counselor, consulting professional services, and the most appropriate nursing advice, is a key factor in getting customer trust.

Xiang Yue is a licensed manufacturer in World Expo, Shanghai in 2010. Taobao sells 3 boxes of ointment, and 2 boxes are fragrant.

Tzu Mei Tang was chosen by virtue of his professional experience for many years.

A new brand that can't be underestimated

Among the existing brand names, the proportion of food brands has been relatively low, and food brands must stand in line with the standards of the food industry in order to stand out in the selection of brand names.

The brand of silk road collection has gathered the products of Xinjiang and created a brand with culture. Every product has a legendary food legend, showing people a picture of the 2000 food culture.

Brand needs culture, food also has culture, makes food brand with culture, and makes silk road treasure book a well deserved food classic.

The new Nong Ge, a brand named by nature, purity and health, is one of the two newly discovered food brands. It advocates the healthy lifestyle of eating pure nuts. It takes up 4.5% of Taobao's market share with traditional and excellent product quality. After becoming a brand name, it is not far away to realize its dream of becoming king of nuts.

In addition, the other three selected brands are Zhi cube, Bao Jiajie and Ai To.

The Ogilvy group, which is owned by Chi cube brand, is the leading manufacturer of wooden toy manufacturing in China and the largest wooden toy manufacturer in the world.

With its strong brand background and strong capability of independent research and development, Chi cube has been accepted by the public quickly after entering Taobao.

In March 2011, rattan entered Taobao mall, completed 11 million 490 thousand of sales throughout the year, dedicated to the professional revolution of tap, and constant temperature faucet was its fist product.

Bao Jia Jie belongs to China JCW group, and is a strong brand of Tmall mop products.

The above three new Jintao brands come from well-known business groups in China. They have congenital professional advantages and strong technical support. They are the 15 new brands that can not be underestimated.