Domestic B2B Leaders Talk About E-Commerce Mode
In the recently concluded SME e-commerce summit, "the seventh SME e-commerce conference", the organizers have set up more than ten exciting interactive links. Mr. Chen Xuejun, CEO, vice president of Huaqiang electronic network, and Liu Yu Gui, vice president of Huaqiang Electronics Network,
China Network Library CEO Wang Haibo
As a special guest, CEO, Wang Jing, a nine year building materials network, has made the most comprehensive interpretation of the main problems, development trends and competition analysis faced by the B2B industry.
Domestic B2B
The mode of big collision, for enterprises to conduct in-depth analysis of pulse, to find ideas.
Chen Xuejun, CEO of China apparel network, said that after fifteen years of B2B, from the initial China Chemical Network to the China Textile Network, to the current China clothing network, every undertaking has done the first in the industry, and why it can be done so much, because every time we want to do it is to build a platform to make the platform bigger rather than something else.
The positioning of China garment net is a media, observing the development of industry and recording the course of industry.
Only when you have a clear positioning and know what you want to do can you make a definite goal.
Like the word "top", when "small" stands on the basis of "big", it becomes the top.
When you base yourself on and focus on an industry, you must be excellent and top-notch.
Speaking of doing business, Chen Xuejun divided the existing customer groups in China's clothing network into three stages by age, 0-5, 5-10 and 10-15.
Chen Xuejun said that the biggest customer we serve now is 0-5 years old, that is, a start-up brand.
A lot of budget for clothing is in the propaganda stage.
At the age of 0-5, our customers need our platform to help them.
There is also a problem that our customers often change. He will not pay us until he is 5 years old.
Their sales revenue expanded to $5 million, and he felt that we could not satisfy them.
Therefore, from last year, we are also walking another pattern, slowly approaching the exhibition.
The China Fashion Show has an annual income scale of 2 billion. People who hold exhibitions will be online for 5 days, and 360 days online.
Therefore, we must identify the entry point of the exhibition and develop it to the scale of our customers.
Chen Xuejun, for example, Guangdong white horse Humen, each market trading volume is 10 billion, also belongs to the B2B paction, is every enterprise over there to make a stall, sell to two or three tier cities small clothing store, they are not B2C, or B2B.
How do we get them to make wholesale in the market without bags in the morning? This is also the seed we planted.
To sum up, business comes from practice.
We have been practicing, exploring and advancing.
In the interactive links, several executives also accepted the enthusiastic questions from the audience, exchanged and exchanged wisdom.
I believe that through the guests' free talk and interactive communication, we will enlighten the small and medium-sized enterprises from the forefront of production.
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