How Does A Clothing Store Allow Old Customers To Introduce New Customers Free Of Charge?

The development of enterprise marketing has been following the fans' economy now. Anyway, in the final analysis, it is word-of-mouth that brings you wealth and resources. Recommendation is always the best channel for you to get new customers.

Unfortunately, many people asked to recommend the wrong person, chose the wrong time in the wrong way, and did follow-up work very badly.

Here are 9 simple ways to help you build your customer base and help you serve the best customers.

　　 1. understand what your requirements are.

When you ask for a recommendation, you are actually asking the other person to use his or her reputation to ensure that you are a worthy person to pay attention to. This is a great event, so we should treat it as a matter of great importance.

　 2. first, win trust.

When you first contact a target customer, asking the other party to recommend is wasting your time. If a person has not bought anything from you and thinks you deserve the attention of your colleagues, you will not be effectively recommended.

　 3. identify who you need.

Rather than asking the other person to help you find someone who needs us to serve, we might as well tell the references what types of people and companies are most likely to need you. A better approach is to have specific goals in mind.

　　 4. ask the other party to take an action instead of asking the other party to provide a contact.

Instead of simply giving the person a name, phone and email address, you should ask your referee to make a phone call or write an email to the target audience. Be clear about what you want your referee to say and make sure your referee is willing to say so.

　　 5. a confirmed commitment.

Ask your referee to tell you what you recommend (or send the recommended email to you) so that you can ensure that your referee has taken the action you requested. Before you follow up.

　 6. thank you immediately for your references.

When your referee agrees to take action to recommend you, you must sincerely thank the other party before taking action. It's not just polite, but also remind the other person to remember to take action.

　 7. follow up the recommendations.

Now that your references have recommended you, you have internal relations. Make good use of it.

　　 8. thank you again for your references.

When you follow up your partner's goals, write an e-mail or make a phone call to express your gratitude, and simply explain the follow-up. For example, "you are right, Fred is a very good person."

　　 9. if you have made a deal, thank your referee again.

If the recommended business is done, thank you again for your recommendation. It's not just expressing gratitude, but also encouraging your referrals to introduce you to other target customers.