How Should The Textile Industry Change And Break Through Tradition?

Few people link fashionable clothes, soft and graceful fabrics to the two words of "tradition". But this leading fashion frontier. Textile industry Faced with the plight of shrinking external demand and increasing costs, it needs to break through the "tradition".

People expect that with the innovation of technology and the constant adjustment of the market, the textile industry will become a butterfly with a lasting vitality.

"Not only did we buy more clothes, but also the added value of the clothes." Du Yuzhou, honorary president of China Textile Industry Federation, said that with the increasing living standards, the number of fiber products has been increasing, and the quality of clothing has been increasing. Aesthetic fashion There is a higher pursuit. The improvement of consumption level and aesthetic demand prompted the textile industry to accelerate transformation, integrate international resources, increase the value added of technology and brand, and move towards the high end of the industrial chain.

To this end, the China Textile Federation proposed that the quality and efficiency of the textile industry should be maintained stable growth. The total industrial output value of textile enterprises above Designated Size will increase by 12.5% annually over the past 2011-2020 years. The value of exports of textiles and clothing increased by an average of 7% annually, with an average annual growth of 7.5% during the "12th Five-Year" period and an average annual growth of 6% over the period of 13th Five-Year.

However, if we want to break through, we must never take the old road. We need to move towards the high end of the industrial chain and enhance our core competitiveness. This is mainly reflected in the upgrading of innovation capability, including the upgrading of manufacturing technology and the enhancement of R & D capabilities.

"Cheap competition in the past has ceased to exist. In the upgrading of the industrial chain, we should consider how to take our own road and form a mature and complete technological capability and industrial system. Liu Junxing, deputy inspector of Guangdong economic and Information Committee, said.

"We need to change the status quo of investing large amounts of resources and investing low wage labor force." Du Yuzhou said that to master high and new technology, we must seize the initiative of the new division of labor in the global economy. However, the innovation ability of China's textile industry is not strong at present. The path of technological progress is basically in the form of technology catching up and technology introduction. Although many enterprises adopt first-class equipment technology, the value of innovation is not high.

China Textile Federation said that it will use advanced technology to transform the traditional textile industry, expand the proportion of new product design and R & D production in the industrial scale, expand the application of textile products in strategic emerging industries such as new materials, new energy, energy saving and environmental protection, and at the same time, guide enterprises to increase R & D investment. In 2020, the intensity of R & D input of Enterprises above Designated Size reached over 1.5%.

In addition, it is also necessary to transform from the manufacturing oriented manufacturing industry at the low end of the international value chain to the innovative manufacturing industry with core competitiveness and independent brand creativity, especially to increase the brand building and layout the terminal market.

China Textile Federation puts forward that in terms of brand value, Famous brand The concentration of enterprises has been greatly improved. By 2020, sales of leading brand enterprises accounted for more than 30% of sales revenue of Enterprises above Designated Size, and total profits accounted for more than 50%.

"We should not only integrate the supply chain, integrate the supply chain, create brand integration advantages, but also encourage the brand to go out and use capital strength to enhance cross regional resource allocation capabilities." Wang Tiankai said that in the 2011-2020 years, the proportion of independent brand exports will be doubled.