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    Guangzhou Nearly 40% Children Clothing Unqualified Low Market Entry Threshold As The Main Reason

    2012/5/30 8:30:00 10

    Children'S ClothingGuangzhou Children'S WearChildren'S Wear Market


    The family suggested that buying children's clothing can grasp three key points: look, touch and smell.


      

    Children's wear in Guangzhou

    Nearly 40% of the sample was unqualified. Last Sunday, the Guangzhou industrial and commercial bureau held a "three dozen and two construction" campaign to crack down on shoddy products and the theme of "caring for children's month".

    On the activity, according to the Bureau of industry and commerce, the monitoring covers 12 districts (cities) of Guangzhou. The children and infant clothing sold by 23 distribution enterprises including shopping malls, supermarkets, professional markets and self-employed shops are sampled. Among the 100 sample commodities, 63 of the tested products are unqualified, 37 of which are unqualified, and the rate of failure is 37%.

    It is surprising that there are many well-known brands in substandard products.


    Insiders pointed out that the current domestic

    Children's wear

    There are problems such as low product pass rate and low market entry threshold. In the next 5 years, the baby industry will face a high-speed integration era.


    Low market entry threshold


    With regard to the problem of unstable quality and low pass rate of children's clothing in China, Wang Yaomin, chairman of I-BABY, said that due to the low market access threshold of the domestic baby industry, the small and medium-sized manufacturing enterprises are the main ones, the quality consciousness of the enterprises is not strong, and they do not understand and ignore the relevant national product standards. Most enterprises do not have the quality control capability, and are unwilling to increase the cost to send the raw materials and products to the regular inspection institutions for testing, which leads to the uncontrollable quality of the products.


    "The most fundamental reason is that it is too fast."

    Shen Yuqing, the industry insider, pointed out that in order to pursue rapid development and make quick profits, enterprises are moving in a more efficient and extensive way. Some enterprises have reduced the quality of products in order to reduce costs and purchase cheap and poor quality accessories.

    He also pointed out that at present, the government's supervision system is unreasonable, and the departments in charge of industry and commerce, quality supervision and price departments are all part of the management department, resulting in the indirect reason of frequent safety problems.

    Even if there are problems, punishment is not enough enough to attract attention.


    High speed integration in the next 5 years


    From home

    Baby products market

    Pattern, at present, there are Zhuhai baby island in Southern China, Beibei bear in Changsha, Beijing red children in North China, and baby love in Shanghai in East China, but these stores are limited to regional brands, and there has not yet been a nationwide chain, and the channel providers in the baby products market are not strong enough.

    Shen Yuqing said that on the one hand, because of the late start of the baby products market in China, on the other hand, the demand for baby products is higher than that of other industries.


    As for the future development of the baby market, Qiao Sheng, assistant president of Limited by Share Ltd animation culture in Guangdong, said that in the next 5 years, the baby industry will face the era of high-speed integration. New investment, market restructuring, industrial mergers and acquisitions, channel fission, market segmentation and innovative business models will bring new opportunities for enterprises and investors. Shen Yuqing also said that the baby industry is still in its growth stage, chaotic but full of hope, and integration and shuffling is the only way for future industrial development.


    Four major threats threaten children's health


    Formaldehyde exceeded the standard: in this quality monitoring, although the state banned decomposition carcinogenic aromatic amine dye did not appear unqualified, but formaldehyde content has 2 unqualified.

    Experts say formaldehyde has a long volatility, some even for 10 years.

    Formaldehyde can cause respiratory inflammation and skin inflammation through contact with respiratory tract and skin, and may even induce cancer.


    PH value is partial alkalinity: this monitoring pH value has 8 unqualified, these children and infant clothing are all alkalescent.

    The pH value is an index reflecting the pH value of the articles. Because the surface of the human body is weakly acidic, the pH value of the clothing product is too high or too low, which may destroy the pH balance of the human skin and cause skin allergy or infection.


    Color fastness is not qualified: this sample of 5 commodities fastness does not meet the standard requirements.

    Unqualified color fastness is directly harmful to human health, especially in infants and young children. Clothing with poor color fastness is sucked into the mouth by infants, or is exposed to water and sweat.


    The mark is not true: there are 20 unqualified fiber components in the sampling test, for example, the cotton content is 100%, the measured result is 33%, and the cotton content is far less than the nominal value.

    Experts from Guangzhou fiber products testing institute said that children's clothing should be marked with 9 contents, among which the most important thing is to indicate which category and what ingredients the product belongs to.

    Ingredient identification is seriously inconsistent, which will harm consumers' health.

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