Children's Clothing Market Is Increasingly Taking The "Middle And Top Grade" Route. Hangzhou People Spend 100 Million Of Online Shopping To Create 61 Atmosphere.

Children are holding fingers waiting for children's day. Their parents are also wondering whether they can play with their children in a different class.

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What did the Hangzhou people do? The reporter swept the market, and found that there were some expectations for the children and friends. The mothers hoped that the children's clothes would be reformed, and the women would wait for their husband to come up with some new tricks.

"Children's clothing now rises one price a year, and only half of the material is used for adult clothing, but the price is almost the same."

Yesterday, reporters met Mrs. Zhou in Hangzhou Sijiqing children's clothing market. She came to buy clothes for her relatives and children.

Nowadays, when the high-end children's clothing is coming, the Sijiqing market, which is the representative of "cheap and fine goods", is now on the market.

The price has also risen a lot in recent years.

Reporters in the market for a lap, most brands of children's clothing shops, regardless of male or female, regardless of T-shirt, trousers or dress, the basic tag price is more than 100 yuan, part of the exquisite dress dress, the price tag is more than five hundred or six hundred yuan.

Cai Guoping, a market operator in children's clothing market, told reporters that at present, the market of children's wear is becoming more and more popular. "In the past, people in our generation wore clothes made of their parents' old clothes, and there were children's specialized clothes.

Now the children are different, family economic conditions, consumption concepts are different, emphasis on style and quality; a few years ago, there were more than ten yuan of children's clothing in the store, but it was not as good as hundreds of dollars.

It is reported that the children's clothing market in the market is mainly produced in Zhejiang Province, mainly in Wenzhou and other places, and the prices in the provinces, such as Shanghai, Fujian and Guangdong, are all high.

"We generally buy and sell children's clothing mainly in the province, the price is relatively cheap, many styles, new fast, and keep up with fashion."

Cai Guoping said.

It is understood that most of the people who choose to buy in the Sijiqing market are mainly wage earners. Hundreds of dollars of children's clothing certainly do not sell, generally 100 yuan of the best selling.

With the continuous improvement of customer consumption level, a single traditional style has been unable to satisfy many parents.

In the market, men and women

There are specialized jeans shops and dress shops, and many stores have advertised "recruiting salesmen".

Yu Qin, a business operator, told reporters that children's clothing is not as obvious as adults' clothing. The distinction between light and busy seasons is not so obvious. Business on the weekends is even more prosperous. The one or two salesmen are not enough.

At the same time, many parents who choose to buy children's clothing are concerned that children under 10 years old grow fast. One can not wear clothes for a long time, and may not be able to wear them in less than a year.

"So now we buy clothes for our children, and we will pick some styles that are easy to modify, so as to facilitate the expansion of the waist. What children can continue to wear?"

Ms Xu, who works in Hangzhou from Quzhou, told reporters.

"Baby rattles, cloth books, children's assembly and disassembly tools..."

A week ago, Ms. Xu in Hangzhou began to keep wrapping up parcels, storing goods for her babies, and sending children's Day gifts to friends and children.

Most of the smart Hangzhou mothers choose to buy children's day with online shopping.

Taobao data show that from May 1st to yesterday, less than a month, 297 thousand people in Hangzhou bought gifts for babies on Taobao, the total amount of the paction was 104 million yuan, and the average price of each gift was 352.8 yuan.

It is understood that in addition to children's wear, intelligent toys are also a major protagonist, such as smart toys, remote control toys, building blocks, children's cars, jigsaw puzzle, etc.

In the past month, the related commodities of early education and intelligence related children increased by about 50%.

However, the fastest growing children's dancers and costumes have increased by nearly 500%.

Reporters noted that "61" children's day, in addition to the most happy small pot friends (Internet language, meaning friends), there are many "80 generation" old urchin and "post-90s" children sell Meng "61".

This year there is a new popular saying that "good men give their wives children's Day".

The general explanation on the Internet is that "every day we have to face the willfulness and spoiled act of a childlike wife, and make a lot of childish behaviors that can not be understood for the sake of the wife's unreasonable making up, but are deeply immersed in it, and indulge in it.

To put it plainly, it is to coax a wife into a child.

However, most men do not seem to be too understanding.

According to Taobao data, 68% of the women who sell Meng Chao and Chao Meng products are women. Most of them are white-collar workers. They are 25 years old, -29 years old, and customers in Guangdong, Zhejiang and Jiangsu account for 35%.

Tickets for theme parks are tight.

This year, "61" coincides with Friday. If it is pieced together with the weekend, it is more suitable for parents to travel with their children and feel the joy of childlike innocence together.

Reporters from a number of travel agencies learned that the main line of "parent child Tour" and "warm Tour" have been on-line.

The head of tuniu.com Hangzhou branch said that for all kinds of amusement, fun and lively children, various theme parks are their favorite tourist projects.

Changzhou amusement park Valley, Changzhou Dinosaur Park, Suzhou paradise, Shanghai Happy Valley, Hengdian film city, Lantau Peak paradise theme park is expected to usher in the peak of passenger flow in "61".

Taking Hangzhou as an example, as of May, the number of tourists in the "61" regiment of the 2 day tour of Xiangshan's "Song Lan Shan seashore Lantau Peak harbour paradise" has increased by 20% over the same period last year.

In addition, the ecological and hydrophilic routes are most favored by family outbound families. For example, the 1 day tour of the Yuhang Shuang Xi rafting Liangzhu Museum in Hangzhou is priced at about 120 yuan in June, and these similar rafting routes are very popular with some young parents.

"These parents themselves are also childlike, so they are more willing to take their children out for a walk, and try to compare the drifting projects that are relatively thrilling."

Staff introduction.