It Is Estimated That Children'S Clothing Market Will Reach 200 Billion Yuan In Three Years.

In recent years, domestic consumer demand for children's clothing has shown a steady upward trend. It is estimated that by 2015, the size of children's clothing market in China will reach 200 billion yuan, and the children's clothing industry will be in a good development period in the next 20 years.

According to expert analysis, the prosperity of children's clothing market has benefited from another baby boom.

China will enter the fourth peak of childbirth, and the new baby boom will bring about a full-scale outbreak of the "baby economy".

At present, there are 463 million people in China aged 0-16.

According to expert analysis, the new family mode of "421" mode has gradually become the mainstream of Chinese Society (that is, the family structure produced by the only child generation: 4 elderly people, 2 adults, 1 children). Children become the focus of their families, and families invest more and more in their children. This directly accelerates the consumption of children's clothing.

China's children's clothing industry has a number of industrial clusters, such as Zhejiang Zhili, Fujian Quanzhou, Guangdong Foshan, Henan Anyang, etc.

It has not yet formed a leading brand or an enterprise with a scale of 1 billion yuan.

Wuhan

Mao Lihui, President of the Federation, believes that the Han style clothing companies want to make a bigger contribution in the children's wear market.

While striving to improve the quality of products, we should increase brand design and image promotion so as to identify the location in the market segments.